Dynamic entrepreneur with a proven track record at Coco's Unique Boutique and Colette Shenuk Photography, enhancing business growth and client relationships. Expert in marketing and inventory management, I increased sales through strategic branding and digital transformation. Skilled in building lasting connections and decision-making, I consistently drove revenue and client satisfaction.
Innovative technology professional with several years of diverse experience. Skilled in enhancing systems and aligning technical solutions with business objectives. Proven success in leading projects from start to finish and contributing to organizational growth and success.
Overview
16
16
years of professional experience
Work History
Boutique Owner
Coco's Unique Boutique
11.2016 - 05.2020
Empowered customers to make informed decisions by educating on product and service offerings and current industry trends.
Managed financial operations of the boutique, ensuring accurate bookkeeping and timely payment processing to maintain profitability.
Streamlined inventory management for better organization and reduced stock discrepancies through meticulous recordkeeping.
Built a loyal customer base through engaging social media content, regular email newsletters, and exclusive promotions.
Tracked store inventory and coordinated new purchases to keep adequate merchandise on hand for sustained sales.
Increased boutique sales by implementing effective visual merchandising strategies and regularly updating product displays.
Assisted customers in selecting appropriate outfits for various occasions by offering professional fashion advice based on their needs and preferences.
Optimized website design and user experience for seamless online shopping, leading to increased e-commerce sales.
Organized special events to attract new customers including trunk shows, designer meet-and-greets, and seasonal launch parties.
Created comfortable and inviting boutique environment to make customers feel welcomed and happy to make purchases.
Consulted with customers to assess needs and propose optimal solutions.
Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
Interacted well with customers to build connections and nurture relationships.
Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Assisted in recruiting, hiring and training of team members.
Managed purchasing, sales, marketing and customer account operations efficiently.
Managed day-to-day business operations.
Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
Implemented marketing strategies to increase brand awareness and attract new customers.
Generated revenues yearly and effectively capitalized on industry growth.
Created an appealing store atmosphere through strategic layout design, ambient music selections, and enticing window displays.
Worked effectively in fast-paced environments.
Excellent communication skills, both verbal and written.
Passionate about learning and committed to continual improvement.
Owner/Photographer
Colette Shenuk Photography
10.2004 - 03.2020
Managed day-to-day business operations.
Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
Interacted well with customers to build connections and nurture relationships.
Trained and motivated employees to perform daily business functions.
Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
Evaluated industry competition regularly to maintain a competitive advantage in the marketplace.
Implemented marketing strategies to increase brand awareness and attract new customers.
Negotiated price and service with customers and vendors to decrease expenses and increase profit.
Consulted with customers to assess needs and propose optimal solutions.
Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
Expanded business into new markets.
Proven ability to learn quickly and adapt to new situations.
Demonstrated respect, friendliness and willingness to help wherever needed.
Managed time efficiently in order to complete all tasks within deadlines.
Organized and detail-oriented with a strong work ethic.
Paid attention to detail while completing assignments.
Digitally edited photos to enhance appearance.
Managed multiple projects simultaneously by prioritizing deadlines and maintaining excellent organization.
Optimized workflow efficiency by implementing photo editing software tools like Lightroom and Photoshop.
Monitored trends in photography to stay current in industry.
Scheduled and booked locations for photo shoots, working collaboratively with clients and contacts.
Captured stunning images by utilizing various lighting techniques and creative compositions.
Planned and prepared for on-location and studio shoots.
Captured stunning images for variety of projects.
Enhanced client satisfaction through exceptional editing skills, resulting in repeat business and referrals.
Self-motivated, with a strong sense of personal responsibility.
Conducted pre-shoot consultations to discuss clients' needs and preferences for optimal results.
Developed strong relationships with clients through clear communication and professionalism.
Selected and set up appropriate props, backdrops, and lighting.
Education
Associate of Arts - Tourism And Hotel Management
National University
Rapid City, SD
Skills
Business growth strategies
Client relationship building
Sales strategy development
Small business operations
Marketing
Business development
Product branding
Digital transformation
Service quality assurance
Decision-making
Inventory management
Timeline
Boutique Owner
Coco's Unique Boutique
11.2016 - 05.2020
Owner/Photographer
Colette Shenuk Photography
10.2004 - 03.2020
Associate of Arts - Tourism And Hotel Management
National University
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