Summary
Overview
Work History
Education
Skills
Certification
Websites
PROGRAMS
References
Timeline
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COLIN COOK

Charlotte,NC

Summary

Innovative individual known for high productivity and efficient task completion. Possess skills and knowledge in search engine optimization (SEO), content marketing, social media strategy, and customer conversions. Excel in critical thinking, problem-solving, and adaptability, ensuring successful campaign development and execution. Committed to leveraging these soft skills to drive brand awareness and achieve marketing and sales objectives.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Retail Sales Associate

Nike Factory Store
Charlotte, NC
05.2025 - Current
  • Consistently achieved a customer conversion rate of over 70% by encouraging app downloads and Nike membership sign-ups at the point of sale.
  • Recognized as a top performer for the majority of employment in linking customer transactions to Nike accounts, with an average of over 300 linked transactions weekly, enhancing customer loyalty and retention.
  • Played a key role in driving long-term customer engagement by promoting Nike's digital ecosystem, resulting in increased app usage and brand interaction.

Executive Vice President

Sigma Tau Gamma Fraternity
Charlotte, NC
11.2023 - 11.2024
  • Commendably oversaw Risk Management, Diversity and Inclusion, Programs, University Relations, and IFC Relations Chairmen.
  • Developed marketing materials for various student programs.
  • Monitored the competitive landscape to ensure competitive positioning in the IFC market.
  • Acted as the noble delegate of the President and professionally handled external communication for the organization.
  • Oversee, organize, and run impactful mental health-related programs and services.

HR Coordinator Intern

The TImken Company
Iron Station, NC
05.2024 - 08.2024
  • Creatively designed and distributed internal marketing materials, including flyers for employee programs, to improve company-wide communication.
  • Successfully developed detailed leadership bio sheets for corporate-level roles, enhancing transparency and executive visibility.
  • Resourcefully utilized Microsoft Excel to track and organize data for employee certification reimbursement programs, improving data accuracy and efficiency.
  • Carefully organized and maintained employee files in preparation for a company audit, ensuring compliance with internal and external regulations.
  • Professionally organized and conducted daily interviews and phone screens for hourly wage positions, ensuring a streamlined hiring process.

Building Manager

Popp Martin Student Union and Cone University Center
Charlotte, NC
05.2023 - 01.2024
  • Supervised staff members responsible for registration desk setup and management during events.
  • Planned various activities such as seminars, workshops or conferences related to the event theme or topic area.
  • Successfully delegated tasks to Operations Assistants, such as setting up equipment and furniture for large event venues.
  • Effectively brainstormed ideas in meetings that were implemented and created positive changes in the work environment.

Education

Bachelor of Science - Psychology and Marketing Major

University of North Carolina At Charlotte
Charlotte, NC
08-2025

Skills

  • Digital marketing
  • Data analysis
  • Market research
  • Microsoft Excel
  • Audio Engineering
  • Marketing strategy
  • Content creation
  • Communicative abilities
  • Growth mindset
  • Adaptability
  • Managerial ability

Certification

Digital Marketing Institute: Certified Digital Marketing Associate - DMI track Data and Web Analytics with GA4 v3.0

The Leadership Fellows Program: Graduate

PROGRAMS

Proficient in Microsoft Word, Excel, Access, and Powerpoint

References

References available upon request.

Timeline

Retail Sales Associate

Nike Factory Store
05.2025 - Current

HR Coordinator Intern

The TImken Company
05.2024 - 08.2024

Executive Vice President

Sigma Tau Gamma Fraternity
11.2023 - 11.2024

Building Manager

Popp Martin Student Union and Cone University Center
05.2023 - 01.2024

Bachelor of Science - Psychology and Marketing Major

University of North Carolina At Charlotte