Colin Cummings
Lenexa,Kansas
Summary
Dynamic sales and business development professional with over 14 years of expertise in the rotating equipment market, specializing in channel management and strategic growth. Recognized as a forward-thinking leader who combines a confident and engaging personality with a results-driven approach. Proven ability to thrive under pressure while consistently meeting deadlines and identifying emerging market trends to unlock new revenue opportunities. Committed to driving performance and fostering strong relationships that enhance business success.
Overview
15
15
years of professional experience
Work History
Sr. Area Sales Manager - Industrial Distribution
Grundfos
06.2024 - Current
- Led a $~65M annual sales region, driving revenue growth while enhancing team morale across 7 direct reports.
- Develop and implement strategies to achieve sales objectives and targets.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territory
- Development and deployment of distribution transformational change - OPEX/CAPEX channels
- Accompanied sales reps in field for ride-alongs to teach, observe and work one-on-one.
Strategic and Corporate Account Manager
Grundfos
05.2023 - 06.2024
- Build and maintain strong relationships with key channel and corporate partners in the Food and Beverage Industry
- Coordinated full sales lifecycle from proposal development to closings and follow-up.
- Facilitated negotiations, resolving issues and reaching mutual conclusions with sales channels internally and externally.
Channel Development Manager
Grundfos
01.2021 - 05.2023
- Evaluate capability and capacity of new channel partners based on product, market and geographical coverage
- On-boarding of new channel partners, OEM's and end users
- Served as industrial sales representative in cross functional teams reporting to VP level
Sr. District Sales Manager
Grundfos
01.2020 - 01.2021
- Trained and mentored industrial sales team members on effective sales techniques and distribution management
- Management of industrial networking group comprised of all top performing partners
District Sales Manager
Grundfos
06.2014 - 01.2020
- Manage, evaluate and develop the distribution sales channel for the industrial market within the states of Kansas, Missouri, Nebraska, Iowa, Illinois, Colorado and Wyoming
- Monitored trends in customer buying habits, market conditions and competitor action to adjust sales goals and strategic approach
- Execution of training programs, product installation, service and troubleshooting
Marketing Analyst
Grundfos
01.2011 - 06.2014
- Increased brand awareness through targeted initiatives such as advertising, social media platforms, public relations liaison, direct/indirect marketing campaigns, customer interaction and entertainment activities.
- National, regional and local exhibition strategy, support, logistics and execution
Education
B.S. - Management
Kansas State University
MBA - Strategic Management
Baker University
B.S. - Business Marketing, Minor - Leadership
Kansas State University
Skills
- Leadership
- Communication
- Sales Presentations
- Ability to Multitask
- Distribution Management
- Channel Development
- Project Management
- Customer Service
- CRM, SAP, Excel, PowerPoint
Timeline
Sr. Area Sales Manager - Industrial Distribution
Grundfos
06.2024 - Current
Strategic and Corporate Account Manager
Grundfos
05.2023 - 06.2024
Channel Development Manager
Grundfos
01.2021 - 05.2023
Sr. District Sales Manager
Grundfos
01.2020 - 01.2021
District Sales Manager
Grundfos
06.2014 - 01.2020
Marketing Analyst
Grundfos
01.2011 - 06.2014
B.S. - Management
Kansas State University
MBA - Strategic Management
Baker University
B.S. - Business Marketing, Minor - Leadership
Kansas State University