Colleen Dugan
Severna Park,MD
Summary
Devoted sales associate experienced in conducting market research and presenting to clients to generate new campaigns as well as achieving notable revenue results, with sales increased by 40 percent in one calendar year.
Detail-oriented administrative professional with superb people-skills. Business-savvy with excellent decision-making skills.
Ambitious Marketing and Sales Assistant optimizing campaign performance to drive business success.
Skilled at producing high-quality marketing content to increase sales and conversion rates. Recognized as strong team player with exceptional communication skills.
Overview
19
19
years of professional experience
Work History
Sales and Marketing Assistant
Coston Booking Agency
01.2017 - Current
- Manages campaigns for various national clients such as Geico that consistently exceeds sales goals with a 100 percent renewal rate for 2023.
- Coordinates booking and scheduling of advertising for national brand clients in print, billboard, and digital media
- Conducts market research and strategizes marketing plan to reach target audiences
- Compiles data for clear presentation to clients and CEO
- Created, edited, and proofread advertising brochures
- Utilized illustration charts for advertising demographics for clients quarterly
- Created visual materials using my own professional photography and implemented into imaging software to illustrate data clearly and effectively
Owner, Photographer
CTC Photography, LLC
01.2007 - Current
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Managed and organized photo database using consistent naming conventions and key-wording for search optimization.
- Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
- Consulted with customers to assess needs and propose optimal solutions for large targeted budgets.
National Account Executive Marketing Assistant and Photographer
Clear Channel Outdoor
01.2004 - 01.2014
- Responsible for managing multimillion-dollar inventory and negotiating contracts
- Accompanied Fortune 500 company clients in touring personal inventory
- Established and maintained positive business relationships with clients and vendors
- Volunteered to help with special projects of varying degrees of complexity.
- Streamlined operations and prioritized tasks, allowing senior staff to increase productivity.
- Managed advertisement placement projects from inception to completion
- Marketed new advertising leads for sales team and to expand brand recognition
- Responsible for the transition from vinyl print material to digital advertising billboards
- Coordinated print projects and schedules with other teams and departments
- Photographed local and national brands for advertisement placement in the greater Baltimore-Washington Metropolitan area
- Organized logistics and materials for each meeting and took detailed notes for later dissemination to key stakeholders.
Stay At Home Mom
Self
02.2011 - Current
- To provide clarification for the gap years of in-person presence in the workplace, stay at home mom to three children
- Objective statement: To re-enter the workforce with enthusiasm and with extreme ambition to succeed
- Managed a household and three young children 24/7 while continuing own photography business and working part-time for several employers
- Covid home schooled a cohort of 12 children ages 3-9
- Multitasked and coordinated schedules and routines daily, delicately handled stress and emotions with patience
- Taught all children to read and write 2 grade levels above their current placement
- Weekly volunteered in each child's school for 10 years, in person and virtually
- Took initiative on continued education courses online
Staff Photojournalist
The Capital Gazette
01.2004 - 01.2009
- Coordinated with teams of print and online newspaper editors in a variety of departments to fulfill photography assignments, meeting or exceeding strict deadlines
- Multiple photographs were picked up by The Associated Press, The Baltimore Sun, The Washington Post, Reuters
- If interested in photography portfolio, this can be viewed:
- Instagram - @chickthatclicksphoto
- Web site – www.chickthatclicksphoto.com
- More work including commercial photography – www.chickthatclicksphoto.smugmug.com
Education
Completed Via LinkedIn Learning:“SEO Foundations”“Recruiting Talent With Social Media”“Marketing – Copyrighting For Social Media”“Digital Marketing Foundations”“Digital Marketing Trends”“Content Creation – Strategy And Tools”“Marketing Strategy – SEO Content Writing”“Google Analytics Essential Training”“Advanced Photography”“Advanced Adobe Creative Cloud Refresher - Photoshop - Sales And Marketing Education
LinkedIn Learning - Continuing Education Courses
VirtualBachelor of Science - Mass Communications, Journalism
Towson University
Towson, Maryland05.2004
Skills
- Expertly skilled in Adobe Lightroom, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Premiere Pro, Acrobat Pro, Adobe Express for Content Creation
- Microsoft Word, Excel, PowerPoint, Outlook, OneNote, OneDrive, Google Sheets
- Professional in DSLR cameras, lighting, and equipment
- Skilled in social media marketing - Targeted Ads for Instagram for The Knot/WeddingWire
- Expert in Professional Photo Editing, Graphic Design creation and Event Planning experiences
Timeline
Sales and Marketing Assistant
Coston Booking Agency
01.2017 - Current
Stay At Home Mom
Self
02.2011 - Current
Owner, Photographer
CTC Photography, LLC
01.2007 - Current
National Account Executive Marketing Assistant and Photographer
Clear Channel Outdoor
01.2004 - 01.2014
Staff Photojournalist
The Capital Gazette
01.2004 - 01.2009
Completed Via LinkedIn Learning:“SEO Foundations”“Recruiting Talent With Social Media”“Marketing – Copyrighting For Social Media”“Digital Marketing Foundations”“Digital Marketing Trends”“Content Creation – Strategy And Tools”“Marketing Strategy – SEO Content Writing”“Google Analytics Essential Training”“Advanced Photography”“Advanced Adobe Creative Cloud Refresher - Photoshop - Sales And Marketing Education
LinkedIn Learning - Continuing Education Courses
Bachelor of Science - Mass Communications, Journalism
Towson University
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