Conner Burns
Saratoga,CA
Summary
Dynamic and results-driven recent graduate with a strong passion for sales and marketing. Excited to leverage my analytical skills and industry knowledge gained from my experience as a sales and marketing analyst to contribute effectively within a forward-thinking organization. Eager to further develop my career in a role that values creativity, strategic thinking, and continuous growth.
Overview
2
2
years of professional experience
Work History
Sales and Marketing Analyst
DataStream Insurance
Sunnyvale , CA
2024.03 - Current
- Conducted follow-up calls with warm leads to explore partnership opportunities, resulting in a 30% increase in partner acquisitions
- Reviewed DataStream's website and identified key improvements and weaknesses, proposing actionable solutions to enhance user experience and optimize conversion rates
- Conducted a comprehensive competitive analysis of DataStream and its competitors, highlighting strengths, weaknesses, and market positioning
- Compiled findings into a detailed presentation deck for executive review, facilitating data-driven decision-making and strategic planning
- Developed and implemented email sequences using Outreach, tailored to engage potential partners and nurture relationships
- Created personalized email templates within HubSpot, resulting in a 20% increase in partner response rates.
Product and Partnership Marketing Intern
Corsair
Fremont , CA
2022.06 - 2022.12
- Created 60+ marketing briefs for a variety of products and projects, enabling the team to consistently meet deadlines for up to 8 different product launches simultaneously
- Developed PDP (Product Display Briefs), Email, Banner, and Imagery briefs regularly
- Assisted the Gaming BU in achieving Deliverables by implementing proactive follow-ups and fostering effective communication across multiple teams, resulting in a reduction in missed deadlines and miscommunications
- Maintained and managed multiple GTM trackers, diligently tracking deadlines and spearheading the review process for marketing briefs, minimizing instances of missed deadlines and miscommunications
- Created and managed a brand-new product deck and initiated its GTM process, accelerating its time-to-market
- Supported and collaborated with different teams to fulfill various GTM needs during a transitional period for product launches and KPI achievement
- Conducted and reported market research to facilitate the GTM process and planning for new products.
- Collaborated and contributed to the product vision in the developmental process helping form a strategy that the team could proceed with.
Education
B.S. in Business Administration with a concentration in Marketing -
University of California, Riverside
06.2023
Skills
- Professional communication and teamwork (verbal, email, messaging)
- Strong teamwork in a professional setting.
- Certified fundamental beginner to intermediate understanding of Python3
- Proficiency with productivity software (Smartsheets, Outlook, Teams) and Microsoft Excel, PowerPoint, Word
- Google Digital Garage Fundamentals of Digital Marketing Certification
- Developed understanding of the GTM process and marketing verticals
Timeline
Sales and Marketing Analyst
DataStream Insurance
2024.03 - Current
Product and Partnership Marketing Intern
Corsair
2022.06 - 2022.12
B.S. in Business Administration with a concentration in Marketing -
University of California, Riverside
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