Connie F. Mayle

• Effectively manage all aspects of a retail store location to achieve budgeted revenue and expense.
• Recruit and train retail employees in retail operation procedures, to include program participants.
• Schedule and train employees to achieve optimum customer service, merchandise display, store security and expense control.
• Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Directs work activities to achieve volume expected to meet operational goals and unit and revenue objectives. Responsible for the daily application of DIRECTV's organizational policies and procedures. Provides feedback, coaching, training, motivation, and support to representatives. Exercised good judgment and decision-making in escalating concerns and resolving issues. Designs weekly email newsletters for Huntington, WV and Grayson, KY call centers. In addition, provides marketing communications support and marketing incentives for both sites.

Responsible for resolving all escalated customer issues and assisting customer service representatives with de-escalation and problem solving via chat and phone resources. Demonstrated strong sense of ownership for customer issues, displaying empathy and maintaining productive dialogue throughout open requests. Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service. Answered incoming calls and chat requests, providing frontline customer support or assistance with product and service transactions.

Designed content and inventory management systems; ecommerce solutions; and marketing and publicity materials. Sells website hosting and design services through macongraphics.com. Designed new, on-brand visual elements focusing on concept and messaging. Submitted design ideas to plan projects with customers and managers. Checked copywriting, image design, banners and other features for blending within site content and reviewed graphics for cohesive aesthetics. Added enhancements and new features to older websites, implementing user-friendly designs.

Managed websites for Fenton Art Glass dealers; designed e-mail newsletters for consumers and promotional e-mail newsletters for dealers; created audio/visual presentations; managed Fenton's eBay program and their affiliate program, LinkShare. Collaborated closely with team members to keep projects on track and meet anticipated deadlines. Participated in team meetings and provided input on deadlines, designs and enhancements.

Designed the company's product catalogs, brochures, flexible magnets and publicity material. Enforced customer service standards and resolved customer problems to uphold quality service. Worked with customers to present mockups and collect information for adjustments. Submitted design ideas to plan projects with customers and managers. Generated digital image files for use in digital and traditional printing.

Designed company newsletter; designed all advertising materials; wrote ad copy and press releases. Executed promotional strategies; set product placement; analyzed sales trends; managed product retails; forecast sales; and managed vendor relations. Webmaster for parmarstores.com. Tracked communications strategies, advertising campaigns and marketing approaches to measure successes and failures. Assisted store managers with aligning marketing strategies and objectives based on data-driven insights.

Designer for all printed materials including 4-color process CMYK. Digital printing consultant for customers and the sales staff. Managed multiple design tasks with short deadlines by prioritizing job responsibilities and overseeing deadlines. Enhanced design process by offering multiple solutions in conceptual layout and typography. Enhanced existing designs with new layouts, graphics and content. Created corporate brands by designing cohesive looks between logos and letterheads. Generated digital image files for use in digital and traditional printing.