Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Consuela Santana

Irving,TX

Summary

Motivated real estate agent dedicated to giving clients first-class professional service and honest advice to enable sound financial decision-making in sales and purchases of real estate. Personable and ethical professional with comprehensive experience buying and selling properties on behalf of clients. Versed in contract negotiation, contract management and prospecting.

Overview

22
22
years of professional experience
1
1
Certification

Work History

Store Manager

Brighton
Dallas, TX
01.2017 - Current
  • Created emotionally engaging customer experiences, consistent with the brand vision by building customer loyalty through current brand strategies, including credit card penetration and customer relationship marketing and building/ growing high performing teams
  • Building customer loyalty through current brand strategies, including credit card penetration and customer relationship marketing
  • Coach and communicate with the store team about all our products and services, enthusiastically model selling behaviors, share technical knowledge, and provide recommendations about ways to connect our customers with the right solutions or products
  • Manage and execute the daily operations of the store in partnership with the district manager and the management team
  • Executed E-Planner to plan and assign work to optimize payroll budget, customize, communicate, delegate, perform, and follow up on all tasks as the business demands
  • Deliver positive financial results through the efficient execution of initiatives and use financial reports to identify additional sales, local store opportunities and tailor merchandise selection
  • Understand and execute Integrated Store Operations (ISO) standards
  • Respond to customer's inquiries and resolves customer issues in timely and appropriate manner

Regional Manager

Swarovski, Sunglass Hut, L'Occitane, Landau Jewelry
Dallas, TX
01.2014 - 12.2017
  • Responsible for leading the overall selling and operations of licensed boutiques at the DFW Airport such as Sunglass Hut, Landau Jewelry, and Swarovski with $20+ million in annual sales volume
  • Liaison for owner, corporate partners, and airport administration to enforce compliances
  • Customer service, develop high quality teams, recruit, hire, and train, profit & loss, expense management
  • Communicate operational and sales strategies to executive and supervisory teams and all DFW board of directors through monthly meetings and weekly conference calls
  • Develop a strong relationship with local community organizations and corporations
  • Organize locally driven events such as fashion shows, fit events, charity drives, and trunk shows
  • Review business to improve sales opportunities and grow business strengths
  • Facilitate training of store managers during annual conference for all brands on building teams and maintaining customer loyalty and clientele engagement/utilization
  • Foster culture of creating emotionally engaging customer experiences consistent with the brand vision
  • Building and growing high performing teams
  • Leading change through positivity and a growth mindset
  • Upholding positive associate relations that lead to engagement in the brand and the team
  • Accountable for the development of associates' product knowledge which in turn, enables high performance selling

Assistant Manager/Prestige Manager/Lead

ULTA Cosmetics
Irving, TX
01.2009 - 12.2014
  • Responsible for leading the store's operational best practices culture/environment to ensure success in all aspects of customer service, profitability, operations, people development and merchandise presentation
  • Attained sales and profitability goals for store through effective use of short and long-range planning, merchandising, inventory shortage control and maximizing sales through ad
  • Assumed leadership and development role through effective total store communication, awareness of morale, staff development, and implementation of selling priorities
  • Respond to customer's inquiries and resolves customer issues in timely and appropriate manner
  • Foster an environment of first contact customer resolution and a YES approach to customer relations
  • Developed strategy for execution of promotional events, seasonal events and day-to-day operation of store
  • Worked with central organization to ensure expense management was within budget
  • Ensured consistent high standards of customer service through effective staff planning, monitoring of training programs and timely communication of advertising and special events
  • Maintained standards of operation for total store including visual presentation, security/shortage control merchandising

Assistant Store Manager

Victoria Secret
Las Vegas, NV
01.2008 - 12.2009
  • Assisted the Store Manager in the overall management of the store by assuming total store leadership in absence of the Store Manager and strategic planning of short and long term goals
  • Led sales floor to drive store results through the selling team guiding and developing leaders and associates in various roles and levels including managers and associates
  • Developed and executed short and long term strategies to drive top line sales through modeling, coaching and developing best-in-class selling behaviors inspiring associates to unlock individual potential for extraordinary selling results
  • Accountable for the development of associates' product knowledge which in turn, enables high performance selling
  • Responsible for the talent life cycle of direct reports, including recruitment, hiring, onboarding, training, development, performance management, terminations and succession planning
  • Led direct reports to maintain merchandise presentation standards while selling

General Manager

Mervyn's
Albuquerque, NM
01.2003 - 12.2008
  • Led the overall operations for $25 million in annual sales volume, credit, customer service, turnover, human resources, profit and loss, inventory, expense management, store operations, and store presentation for department store and eight departments
  • Mentor, coach, and train store leaders
  • Provide leadership for the store in the areas of: Employee development; supervision of overall operations to ensure execution according to the limited best practices; communications; analysis of business operations; expense management; and general management of the organization as the leader of the management team
  • Communicate operational and sales strategies to executive and supervisory teams through meetings and weekly touch base
  • Process and communication of annual review for managers
  • Accountable for results of Customer Satisfaction programs
  • Deliver positive financial results through the efficient execution of initiatives; use financial reports to identify additional sales, local store opportunities and tailor merchandise selection
  • Understand and execute Integrated Store Operations (ISO) standards

Education

B.A - Sciences of Business Management /Business Administration

Robert Morris University
Coraopolis, PA

Skills

  • Certified Negotiation Expert (CNE)
  • Interior Staging
  • Social Media Marketing
  • Honest and ethical
  • Excellent communicator
  • Proficient in Microsoft Office
  • Highly Professional
  • Adaptability and Flexibility
  • Articulate and Persuasive
  • Client Relations

Certification

  • Real Estate License Texas

Timeline

Store Manager

Brighton
01.2017 - Current

Regional Manager

Swarovski, Sunglass Hut, L'Occitane, Landau Jewelry
01.2014 - 12.2017

Assistant Manager/Prestige Manager/Lead

ULTA Cosmetics
01.2009 - 12.2014

Assistant Store Manager

Victoria Secret
01.2008 - 12.2009

General Manager

Mervyn's
01.2003 - 12.2008

B.A - Sciences of Business Management /Business Administration

Robert Morris University

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Consuela Santana