Corey Williams
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over 11-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Field Sales Manager
Breakthru Beverage
03.2020 - Current
- Manages and coaches a team of sales representatives.
- Conducts effective one-on-one sales meeting with sales representatives by communicating sales objectives and programs, identifying opportunities, reviewing performance against goals, and guiding team members on how to close gaps.
- Develops and reviews performance enhancement plans for each sales representative by maintaining training files, conducting evaluations, monitoring 90-day evaluations on new hires, performing coaching calls, filling out MBOs and following up on progress as needed.
- Addresses any skill deficiencies of sales representatives by developing customized coaching plans, tracking progress, and recording improvement against them.
- Pre-plans prior to the beginning of each sales period by holding a one-on-one meeting with each representative, strategizing on how best to achieve goals and objectives, and when applicable, helping representatives define target accounts.
- Participates in the associate interview and selection proves by working with human resources to source candidates, schedule interviews, conduct interviews, and manage the on-boarding process.
- Demonstrates strong customer orientation by maintaining relationships with key accounts, identifying account opportunities, performing customer business reviews, developing opening orders with new accounts, selling-in resents of stores, managing open territories and resolving customer complaints.
- Manages supplier surveys by planning routes, pre-surveying accounts, conducting survey with supplier, recapping the survey and scheduling sales representatives as needed.
- Coordinates supplier ride-withs by collaborating with Business Managers in the scheduling of sales representatives.
- Resolves customer issues by following appropriate administrative processes and company policies and escalating issues to management as appropriate.
- Other duties, as assigned by the jobholder's supervisor, may also be required.
Sales Representative
Breakthru Beverage
09.2015 - 03.2020
- Calls on accounts and covers daily routes by creating an established and efficient routing pattern
- Analyzes entire account base by visiting each account and identifying opportunities; completes all necessary surveys and ensures national account compliance where applicable
- Maintains product levels in accounts by taking inventory and restocking shelves
- Services accounts by delivering products to customers in extenuating circumstances, handling customer issues and complaints and referring these issues, as appropriate, to management
- Achieves sales and merchandising objectives
- Strategizes/preplans on how best to achieve objectives by understanding company pricing and product programming information on a monthly basis and maintaining accurate historical account purchase information
- Understands and works with management on inventory levels by being aware of current inventory and out of stock situations and by alerting management to possible fluctuations in demand
- Attains standards of performance goals by achieving the distribution, volume, and activity goals of supplier brands as set by management
- Ensures maximum brand visibility within accounts by maintaining account standards as determined by management and using effective and current point of sale materials when appropriate
- Supports account openings by developing opening orders for new accounts in collaboration with Field Sales Manager
- Participates in effective supplier work with sales calls and sales blitzes
- Other duties, as assigned by the jobholder's supervisor, may also be required
Merchandiser
Breakthru Beverage
07.2015 - 09.2015
- Stocking and rotating shelves, display building and POS material management are key aspects of daily merchandising in customer accounts to deliver results for stores and suppliers
- Build strong rapport with key account relationships and obtain feedback on merchandising activities
- Share feedback with appropriate sales team members
- Learn and grow beer knowledge for brands and our customers
- Other duties, as assigned by the jobholder's supervisor, may also be required
Merchandiser/Sales Representative
RNDC Of Michigan
09.2013 - 07.2015
- Built impactful store displays
- Sales relief for vacations and personal days.
- Delivered POS to sales team
Center Administrator
Hope Network Behavioral Health
06.2011 - 09.2013
- Completed forms and reports to facilitate admission, transfer or discharge.
- Implemented center policies and procedures, ensuring compliance with state regulations and licensing requirements.
- Evaluated operational practices and identified improvement opportunities to develop revisions for systems and procedures.
- Provided guidance and support to new employees during their onboarding process contributing to successful integration into the team.
- Built highly-efficient administrative team through ongoing coaching and professional development opportunities.
- Oversaw appointment scheduling and itinerary coordination for both clients and personnel.
Education
Bachelor of Science - Social Work
Olivet Nazarene University
Bourbonnais, ILSkills
- New Hire Onboarding
- Direct Sales
- Advertising Campaigns
- New Business Development
Accomplishments
- 2019 Breakthru Edge Award Winner
- Developed Excel Program to track Out of Code Product
- Supervised team of 7 staff members.
Certification
- Cicerone Certified Beer Server
Timeline
Field Sales Manager
Breakthru Beverage
03.2020 - Current
Sales Representative
Breakthru Beverage
09.2015 - 03.2020
Merchandiser
Breakthru Beverage
07.2015 - 09.2015
Merchandiser/Sales Representative
RNDC Of Michigan
09.2013 - 07.2015
Center Administrator
Hope Network Behavioral Health
06.2011 - 09.2013
Bachelor of Science - Social Work
Olivet Nazarene University
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