With a seasoned strategic approach and a track record of success in diverse project management, this candidate excels in orchestrating seamless and impactful communication and development initiatives while delivering thriving achievements in various domains, including digital projects, community building, fundraising, sales, and relationship management. Their commitment to excellence extends to nurturing connections, achieving meaningful outcomes, and aligning with the organization's mission, all while leveraging technology's transformative power and fostering collaboration. A goal-driven and decisive business professional with a remarkable track record in startup ventures, they are proficient in managing multiple marketing lifecycles, from inception to profitable launch, and are known for their entrepreneurial spirit, open mindset, and tenacious approach to overcoming challenges. This makes them a valuable asset in the field of Communications, Development and Philanthropy.
Guide entrepreneurs as a Creative Director, offering support throughout the process of establishing and elevating their businesses, encompassing naming, digital identity, branding, and web design. This personalized approach consistently delivers stunning, authentic, impactful, and streamlined professional digital presences across all platforms, resulting in remarkable client referrals. Notably, all clients have experienced substantial increases in web traffic, social media followers, revenue, and brand recognition due to our collaborative efforts.
College-preparatory all-girls' institution with 600 students, Pre-Kindergarten through Grade 12.
With a diverse skill set encompassing film production, website development, cross-cultural engagements, mentoring, event coordination, and marketing, the following projects demonstrate a unique blend of versatility, innovation, leadership, collaboration, and commitment to positive impact.
Communications Director: Steered the communications strategy for Building Goodness Foundation, a non-profit dedicated to community development and life enrichment. Oversaw key aspects, including website design, content creation, brand identity refinement, and digital marketing, playing a pivotal role in effectively communicating and advancing the organization's impactful mission.
Creative Director: Offered expertise in website design, content, brand identity, and digital marketing for LiveYing, an online community reviving "Villaging," centered on skill-sharing, community building, and holistic well-being, financial empowerment, and personal development.
Website Development: Championed the inception of an aesthetically pleasing e-commerce website and marketing strategy for Ellijay Mushrooms, with a strong emphasis on nurturing a deeper understanding of locally grown produce for a certified organic mushroom farm. (2022)
Creative Director: Elevated brand identity and digital marketing strategy through impactful video and visual storytelling for The Center for Growth, a mental health practice fostering personal growth and well-being. (2021)
Website Development: Spearheaded the development of a fresh website, e-commerce platform, and marketing vision for Zelik, placing a spotlight on the allure of handcrafted jewelry pieces that expertly harmonize artistry and utility, embodying a graceful fusion of classic and contemporary elegance. (2020)
Music Video Director: As Director, Producer, and Editor, led the creation of Worldtown's "Freedom" music video, an exclusive Billboard premiere that conveyed themes of unity, social justice, and empowerment, inspiring engagement with Worldtown SoundSystem's mission. (2019)
Website Development: Led the initiative to craft a new website and marketing approach centered on Worldtown, a dynamic platform and community hub that connects people, organizations, and causes worldwide, fostering global collaboration and positive change. (2018)
Website Development: Orchestrated the creation of a vibrant website, online boutique, and marketing strategy for Behida Dolic Millinery, highlighting the charm of unique handcrafted fashion pieces that skillfully blend artistic expression with practicality, embodying the essence of both timeless and modern sophistication.
Website Development: Pioneered the launch of an uplifting website and marketing approach for Legacy Collective Philadelphia, shedding light on a forward-thinking woman entrepreneur passionate about advancing Social Impact Development in the heart of Philadelphia. (2016)
Documentary Film Producer: Proposed and gained support from Wichita State University’s Media Resources Center to provide direction for what became an award-winning documentary highlighting the Gordon Parks papers (2010).
Photography Producer: Coordinated weekly photo shoots producing 50 to 100 images per week for Rosetta Stone, the world’s leading language-learning software (2006).