Summary
Overview
Work History
Education
Skills
Timeline
Generic

Corinne Cagide

Red Bank,NJ

Summary

Results-oriented senior leader with several years of experience in planning, developing, and executing integrated communications initiatives to achieve maximum potential. Creative and highly strategic with excellent leadership and client relations abilities. Hyper-focused on optimizing opportunities for professional development and overall business growth.

Overview

11
11
years of professional experience

Work History

Vice President, Consumer

SourceCode Communications
New York, NY
02.2019 - Current
  • Led successful management of $2M portfolio resulting in nearly 40% average retainer growth and driving a notable 12.5% increase in total revenue for Q1'24 versus the entirety of the previous year, while maintaining an exceptional organic growth rate of around 18%
  • Responsible for supervising a wide range of brands within the consumer practice in the fields of health (specializing in women's health), wellness,
    fitness, cybersecurity, fintech, pet tech, digital entertainment, wearables and consumer electronics
  • Executed strategic forecasting, resourcing, and portfolio enhancement on a monthly/quarterly/annual basis.
  • Managed teams and directed reports while supporting professional development and L&D efforts.
  • Served as primary point of contact for clients, largely focused on strategic counsel, crisis comms and creative ideation/execution
  • Developed and executed strategic plans to support the vision of the organization, including improvements to internal processes and initiatives to fuel team growth and development.
  • Led new business development with a strong average win rate.

Director of Media Strategy

Goldin Solutions
New York, NY
09.2015 - 02.2019
  • Directed teams within fast-paced environments spanning technology, consumer/lifestyle, real estate,
    insurance and finance as well as other heavily regulated sectors
  • Responsible for day-to-day media strategy, client counsel and crisis communications
  • Managed teams and supported professional development through monthly "media days" and in-person sessions
  • Built and maintained relationships with key reporters across business, consumer/lifestyle and technology verticals

Publicist

Finn Partners
New York, NY
01.2013 - 08.2015
  • Supported media relations efforts for Media Connect, the publishing division of Finn Partners, for a diverse array of corporate clients and best selling authors
  • Drafted and edited media materials for targeted media outreach across online, print and broadcast media
  • Developed and maintained relationships with producers, editors and bloggers across verticals, evidenced by track record of top-tier media placements
  • Managed company Facebook page, wrote, edited, and regulated daily content for company blog
  • Led division's internship committee, responsible for recruitment and training of interns each semester
  • Supported several corporate accounts across Finn Partners including in consumer tech, global issues and travel

Education

Bachelor of Arts - Communications

Rutgers University
New Brunswick
05-2013

Skills

  • Strategic Counsel
  • Client Communications
  • Media Strategy
  • Measurement & Reporting
  • Budgeting, Resourcing & Forecasting
  • Data & Analytics
  • Crisis Communications
  • Team Management & Development
  • Business growth and marketing strategies
  • Creative Ideation & Execution

Timeline

Vice President, Consumer

SourceCode Communications
02.2019 - Current

Director of Media Strategy

Goldin Solutions
09.2015 - 02.2019

Publicist

Finn Partners
01.2013 - 08.2015

Bachelor of Arts - Communications

Rutgers University

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Corinne Cagide