Corrina Soura
Doylestown,PA
Summary
Experienced marketing professional with a proven track record in strategic marketing, social media management, and event promotion. Created engaging storytelling content across Instagram and Facebook, resulting in increased engagement and revenue. Adept leader and mentor, overseeing a high school intern to foster practical marketing skills and professional development. Known for strong customer relations, collaborative partnerships with team members and vendors, and making data-driven marketing decisions.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Marketing Director
Paper Dolls Ambler
04.2024 - Current
- Led strategic planning and promotion of boutique events, successfully increasing in-store and online engagement
- Defined and maintained a consistent brand visual identity, selecting cohesive colors and fonts to strengthen brand presence across all channels
- Developed social media strategies and managed Instagram and Facebook, driving customer engagement and growing brand loyalty
- Supervised a high school intern, providing hands-on experience in marketing, content creation, and event planning
- Tracked analytics and insights to inform data-driven decisions, enhancing brand impact and engagement metrics
Regular Babysitter
09.2020 - Current
- Cared for multiple siblings simultaneously while maintaining a balanced attention to each individual child''s needs.
- Communicated positively with children and guardians.
- Demonstrated empathy and kindness to display positive character traits.
- Collaborated closely with parents on implementing consistent schedules and routines for the children''s benefit.
- Ensured safety and well-being of children by diligently supervising indoor and outdoor playtime.
- Developed strong rapport with families, leading to numerous referrals for additional babysitting opportunities.
Chairperson
Bucks County Campaign
01.2018 - 01.2019
- Directed marketing initiatives for a community political campaign, increasing awareness, engagement, and fundraising
- Developed integrated marketing plans with tailored messaging for target audiences, leveraging social media for higher impact
Customer Service Representative
Annie’s Water Ice
01.2016 - 01.2019
- Delivered customer-focused service, driving sales and loyalty while enhancing brand affinity
Education
B.S. - Marketing, Psychology
West Chester University
01.2023
Skills
- Strategic Planning and Execution
- Verbal & Written Communication
- Digital Marketing
- Social Media Management
- Content Creation
- Brand Identity Development
- Data Analysis/Reporting
- Microsoft Office/Excel
- Project Management
- Consumer Research
Certification
- Digital Marketing (Udemy)
- Marketing Masterclass Content Strategy (Udemy)
- Social Media Marketing: Platform Advertising (Udemy)
Coursework
- Digital Marketing Strategy
- Market Research
- Advertising
- Organizational Psychology
- Consumer Behavior
- Business Policy and Strategy
Timeline
Marketing Director
Paper Dolls Ambler
04.2024 - Current
Regular Babysitter
09.2020 - Current
Chairperson
Bucks County Campaign
01.2018 - 01.2019
Customer Service Representative
Annie’s Water Ice
01.2016 - 01.2019
- Digital Marketing (Udemy)
- Marketing Masterclass Content Strategy (Udemy)
- Social Media Marketing: Platform Advertising (Udemy)
B.S. - Marketing, Psychology
West Chester University
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