Art
Hi, I’m
Cory Cowley
Entrepreneur
Delray Beach,FL
Summary
Talented Entrepreneur with progressive PR background and great understanding of controlling public narratives. Decisive and confident with great verbal and written communication skills honed in stressful environments. Delivers remarkable results at redirecting narratives.
Overview
16
years of professional experience
3
years of post-secondary education
Work History
NY Floral Boca Raton, FL , Florida
Social Media Manager
03.2021 - Current
Job overview
- Analyzed and reported social media and online marketing campaign results.
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic.
- Created actionable plans to grow and maintain followers through Twitter, Facebook and Instagram.
- Communicated with followers to promptly respond to queries and monitor reviews.
- Conducted research to determine current benchmark trends and audience preferences.
- Designed and implemented social media strategies to align with business goals.
- Suggested and implemented new features to develop brand awareness.
- Identified target market and key segments through in-depth analysis of markets and related trends.
- Curated and segmented editorial content to increase engagement and channel growth.
- Increased customer engagement through social media.
- Improved page content, keyword relevancy and branding to achieve search engine optimization goals.
- Managed team to generate original content and moderate online community members.
- Engaged relevant influencers to build brand awareness.
C.D.C. Works LLC Delray Beach, FL
Artist-in-Residence
12.2020 - Current
Job overview
- Ordered and maintained adequate supply of materials, supplies and equipment.
- Displayed portfolio to show off best work to potential clients and promote skills and value.
- Drew illustrations and concepts for visualization, presentation and development purposes.
- Exercised and demonstrated use and mastery of elements of design to meet goals.
- Researched industry trends and evaluated competitive pieces to enhance creativity and gather fresh ideas.
- Utilized oil paints, acrylics and charcoal to design mixed media, drawings and painting pieces.
- Researched drawings of characters and environmental elements for inspiration.
- Consulted with clients to discuss commission ideas and style preferences to create mutually agreeable project parameters.
- Participated in creative brainstorming sessions to develop new ideas or improve existing ones.
- Resolved client concerns quickly and professionally to maintain respectful and productive project environment.
- Created concept designs and sketches to develop images and scenes.
- Contributed to creative process through original ideas and inspiration.
- Implemented artistic vision to give art purpose and meaning.
- Managed technological considerations to transform and manipulate artwork.
- Leveraged software to track income, expenses and other financial information.
C.D.C. Works LLC Delray Beach, FL
Writer
12.2020 - Current
Job overview
- Proofread copy written by colleagues to correct spelling, punctuation and grammar.
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Brainstormed with marketing department to determine new topics and stories.
- Repurposed and optimized existing content for use in different mediums.
- Conducted interviews with subject matter experts to generate topics.
- Provided writing support for various projects and departments.
- Translated technical terminology and jargon into plain, clear language.
- Interviewed individuals by phone, video chat and in-person to write news stories.
C.D.C. Works LLC Delray Beach, FL
Performing Artist
12.2019 - Current
Job overview
- Innovated new methods of performance to increase audience engagement and word-of-mouth excitement.
- Wrote and performed original pieces to audiences around Europe and the U.S.
- Earned headlining performance through quality of work and reliability in packing audiences.
- Obtained roles by studying parts and developing strong characterization.
- Rehearsed diligently to perfect routines and deliver top-shelf performances.
- Entertained guests with variety of skills and personalized approaches based on venue and type of event.
- Proved successful working within tight deadlines and fast-paced atmosphere.
- Conducted research, gathered information from multiple sources and presented results.
Publix Super Markets IncBoca Raton , Florida
Catering Consultant
04.2015 - Current
Job overview
- Increased sales by fostering relationships with customers, implementing business strategies and suggesting areas for improvement.
- Provided sales and customer service assistance to walk-in traffic
- Achieved top performance by strategically adapting to rapidly changing, competitive environment.
- Responded to telephone and in-person requests for information.
- Fulfilled orders and sourced products to meet rigorous customer delivery schedules.
- Maintained sense of urgency in answering customer questions and requests through email or voice messaging.
- Conducted on-site product demonstrations to highlight features, answer customer questions and redirect concerns toward positive aspects.
- Maximized customer retention by resolving issues quickly.
- Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases.
- Maintained sense of urgency in answering customer questions and requests through email or voice message.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Oversaw daily outbound calls to identify services that address primary needs.
- Followed up with existing customers to provide additional support and address concerns.
- Increased overall revenue 75.5% from catering sales through effective salesmanship and great negotiation skills.
- Maintained organized, presentable merchandise to drive continuous sales.
- Retained consistent client base by conducting market research to develop brand strategy.
- Cultivated lasting rapport with key industry clients by providing accurate pricing and credit terms to meet customer objectives.
- Stayed knowledgeable on latest corporate innovations and technological advancements through continuous training.
- Cold called and conducted face-to-face sales calls with C-level executives and directors in assigned sales territory.
Champagne & Parisi Real EstateBoca Raton, FL
Contributing Blogger
01.2021 - 11.2021
Job overview
- Met with content editors to plan post subjects and publishing schedules.
- Posted regularly on blog and other social media outlets to increase retention, acquisition rates and levels of engagement with blog.
- Implemented SEO strategies to optimize web content for search engines.
- Maintained aesthetics of blog through images and troubleshooting issues.
- Published regular pieces on daily life, fashion, travel, and tips to blog.
- Researched creative topics to write, edit and create layouts for new articles and features.
- Maintained current understanding of industry and music genre trends, enhancing writing and marketing success.
- Wrote fiction or nonfiction prose such as short stories, novels or biographies as well as advertising material for use in promoting sale of goods and services.
- Completed accurate and polished formatting in line with publishing standards prior to submission.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Used Microsoft Word to write and submit error-free final copy.
- Chose cover photography or artwork, selected fonts and arranged designs to attract target readership.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
- Managed competing deadlines with efficiency.
- Produced original, creative content for promotional advertisements and marketing materials.
- Customized brand message to reach and capture target audience interest and drive engagement.
Education
Hendersonville High SchoolHendersonville, TN
Graduating With Honors
08.2004 - 05.2007
Skills
Strategic planning
undefinedAccomplishments
- Collaborated with team of musicians in the development of stage performance and acting.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Achieved Critical-Acclaim by completing album concept design with accuracy and efficiency.
Additional Information
I am the owner and operator of C.D.C. Works LLC. For almost two years, my husband I have traveled internationally and domestically, to work with acclaimed artists, musicians, troupes, and filmographies to complete creative projects.
Under this brand name, I have done a number of album artwork and music videos for a multitude of the aforementioned creatives.
Interests
Editing
Performing
Networking
Marketing
Creative Writing
Timeline
Social Media Manager
NY Floral
03.2021 - Current
Contributing Blogger
Champagne & Parisi Real Estate
01.2021 - 11.2021
Artist-in-Residence
C.D.C. Works LLC
12.2020 - Current
Writer
C.D.C. Works LLC
12.2020 - Current
Performing Artist
C.D.C. Works LLC
12.2019 - Current
Catering Consultant
Publix Super Markets Inc
04.2015 - Current
Hendersonville High School
Graduating With Honors
08.2004 - 05.2007
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