COURTNEY GENERAL
Summary
Dynamic professional with a proven track record at the University of Florida, excelling in leadership and crisis communication. Skilled in project management and social media engagement, I successfully implemented community-building initiatives that enhanced student experiences. Passionate about fostering collaboration and driving positive outcomes in diverse educational environments.
Overview
5
5
years of professional experience
Work History
Resident Hall Director
UNIVERSITY OF FLORIDA
Gainesville, FL
09.2023 - Current
- Oversee the day-to-day operations of a multi-building residence addressing resident concerns.
- Supervised resident assistants with effective communication skills and tools that aid each student's professional development.
- Serves in on-call rotation for on-campus residential property.
- Planning, evaluating, and implementing various conduct processes and procedures aiding in upholding community standards.
- Implement and facilitate community-building events to enhance the residential experience with collaboration with multiple campus partners.
- Managed student conduct procedures and processes by serving as a conduct hearing officer.
- Supervises Graduate Assistant conducting administrative support for the area.
Residence Life Coordinator
SOUTH CAROLINA STATE UNIVERSITY
Orangeburg, SC
09.2022 - 08.2023
- Establish an effective work relationship with students, faculty, and staff.
- Supervised community assistants with effective communication skills and tools such as Adobe Premiere and Canva that aid in each student's professional development.
- Served as a visible and accessible resource in the Andrew Hugine Suites Apartment Complex.
- Reinforced policies and regulations to ensure safety for all students staying on residential property.
Recruiter/ Dual Enrollment Coordinator/ In-State Transfer Coordinator
SOUTH CAROLINA STATE UNIVERSITY
Orangeburg, SC
03.2022 - 09.2022
- Executed recruitment strategies to attract and enroll prospective students.
- Conducted informational sessions and tours to showcase the institution's offerings.
- Collaborated with various academic departments to understand program offerings and communicated effectively to prospective students.
- Developed and Managed a social media account for the office to maintain brand awareness.
Communications and Social Media Manager
ALL-STAR BOWLING ALLEY INTERNSHIP
Orangeburg, SC
01.2021 - 05.2021
- Maintain and Develop a social media presence on multimedia platforms.
- Developed, implemented, and maintained crisis communication plans.
- Obtained favorable media coverage for the organization's activities by cultivating strong connections with media representatives and writing fresh, interesting press releases.
- Utilized Adobe to draft and edit web content, news releases, and handbooks to support the company's public relations initiatives.
Education
Master of Arts - Strategic Communications: Digital Communications
Liberty University
Lynchburg, VA07.2025
Bachelor's of Arts - Communication/Broadcasting
South Carolina State University
SC05.2021
Skills
- Leadership
- Content Management Systems
- Organization
- Project Management
- Publishing to social media platforms
- Social media management
- Initiative Implementation
- Stakeholder Engagement
- Cross-functional collaboration
- Digital communications
- Crisis communication
Personal Information
Timeline
Resident Hall Director
UNIVERSITY OF FLORIDA
09.2023 - Current
Residence Life Coordinator
SOUTH CAROLINA STATE UNIVERSITY
09.2022 - 08.2023
Recruiter/ Dual Enrollment Coordinator/ In-State Transfer Coordinator
SOUTH CAROLINA STATE UNIVERSITY
03.2022 - 09.2022
Communications and Social Media Manager
ALL-STAR BOWLING ALLEY INTERNSHIP
01.2021 - 05.2021
Master of Arts - Strategic Communications: Digital Communications
Liberty University
Bachelor's of Arts - Communication/Broadcasting
South Carolina State University
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