Ambitious executive professional experienced in sales, business operations, and talent acquisition with a passion for high-quality customer service. Skilled in financial management, leadership, and customer relations. Experience with recruiting, partner relationships, leadership and management. Earned a Bachelor's degree in Business Administration with 18 years in sales, management and the spa and wellness industry.
Hi, I’m
Courtney Syverson
Madison,WI
Summary
Overview
15
years of professional experience
Work History
Robert Half
Branch Director
11.2023 - 07.2024
Job overview
- Cultivated a positive work environment that fostered collaboration, teamwork, and high employee morale.
- Led a team of professionals to deliver exceptional customer service, resulting in increased client satisfaction scores.
- Conducted regular performance evaluations for staff members, providing constructive feedback and facilitating professional development opportunities.
- Coordinated with corporate leadership to align branch goals with company objectives, ensuring a unified business strategy across all locations.
- Managed a diverse portfolio of clients, providing tailored financial solutions to meet their unique needs and objectives.
- Developed strong relationships with hiring managers to better understand their needs, resulting in improved candidate selection.
- Managed all aspects of the interview process including scheduling, conducting interviews, providing feedback, and negotiating offers with candidates.
One Well World (dba. Organic Male & Haia)
Chief Sales Officer & VP, Partner Experience
07.2020 - 10.2023
Job overview
- Recruited, onboarded and managed Sales & Education team of 7 to maximize productivity while training staff on best practices and protocols.
- Increased company growth through collaboration of sales, education and marketing departments.
- Assist with spa partner trainings and onsite events to assist Director of Education.
- Prospect for new business opportunities via cold calling, using lead generation lists and networking.
- Represent company and promote product brands at national Spa conferences and industry events.
- Use of CRM (Salesforce) to update pipeline, track leads, order proposals and closings).
- Communicate business performance, forecasts and strategies to CEO and COO.
- Developed innovative sales and marketing strategies to facilitate business expansion
One Well World (dba. Organic Male & Haia)
VP, New Business Development & Partner Experience
08.2016 - 07.2020
Job overview
- Recruited, onboarded and managed Sales & Education team to maximize productivity while training staff on best practices and protocols.
- Increased company growth through collaboration with sales, education and marketing departments.
- Performed client research and identified opportunities for account growth and market expansion.
- Prospected for new business opportunities via cold calling, using lead generation lists and networking.
- Represented company and promoted products at national Spa conferences and industry events.
- Daily use of CRM (Salesforce) to update pipeline, track leads, order proposals and closings).
- Maintained over 100 partnerships Nationally. Assisted with ongoing education, customer service requests, implemented retail sales goals, and traveled to visit spa teams to solidify relationships.
- Prospected for new business opportunities via cold calling, using lead generation lists and networking.
Sundara Inn and Spa
Spa Director
01.2011 - 08.2016
Job overview
- Responsible for daily operations of a 16 treatment room Spa and management of 50+ Spa staff including therapists, guest service attendants, and yoga instructors.
- Managed, supported, lead and motivated spa team to instill excellence and deliver outstanding guest experience.
- Recruited, hired, onboarded and assisted in training of new team members.
- Administered payroll, accounting and purchasing.
- Developed, implemented, and enforced all company and departmental policies and procedures as well as standards of quality and performance.
- Daily communication and collaboration with vendors creating strong professional relationships.
- Conducted monthly inventory count of all spa products in retail and professional areas. This includes inventory control and consistent updating of product and pricing changes as well as maintaining all inventory levels in retail area daily.
- Focused on profitability and financial goals by meeting or exceeding budgetary projections.
- Increased top line revenue in the Spa from $2.906 Million to $3.393 in Tenure.
Potosa Spa/ Sundara Inn and Spa
Spa Manager
01.2010 - 01.2011
Job overview
- While employed by Sundara Inn and Spa, relocated to Dubuque, IA to assist in a new Spa build and launch at Potosa Spa, while staying for one year to manage operations of 30+ team spa staff members.
- Pre-opening experience. Assisted in blueprints and choosing design elements, logo design and treatment menu development.
- Software implementation, product brand and equipment evaluation and implementation.
- Responsible for purchasing, invoices and inventory of all products in spa and retail area.
Education
University of DubuqueDubuque, IA
BBA from Business Administration
University Overview
Madison Cosmetology CollegeMadison, WI
Cosmetology License from Cosmetology
University Overview
Skills
Budgeting, payroll and inventory controlst
Accomplishments
Accomplishments
- Member of ISPA- International Spa Association
- Member of One Well World- Initiative Committee
- International Spa Association- Certified Spa Supervisor
Awards
Awards
Sundara Inn & Spa was named a top 10 Destination Spa in the World in 2012, 2013, and 2014 by Travel & Leisure. Top 15 Spa in the USA by Conde Nast Traveler. Voted #9 Destination Spa in the U.S. and #2 Hotel Resort in the Midwest in 2016 by Travel and Leisure.
Timeline
Branch Director
Robert Half
11.2023 - 07.2024
Chief Sales Officer & VP, Partner Experience
One Well World (dba. Organic Male & Haia)
07.2020 - 10.2023
VP, New Business Development & Partner Experience
One Well World (dba. Organic Male & Haia)
08.2016 - 07.2020
Spa Director
Sundara Inn and Spa
01.2011 - 08.2016
Spa Manager
Potosa Spa/ Sundara Inn and Spa
01.2010 - 01.2011
University of Dubuque
BBA from Business Administration
Madison Cosmetology College
Cosmetology License from Cosmetology
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