I am a dedicated and results-driven professional with extensive expertise in account management, sales, and marketing. Renowned for my consultative approach and strategic insight, I excel in developing innovative strategies, fostering robust client relationships, and driving business growth. My strengths in problem-solving, collaborating effectively with others, and performing well under pressure enable me to take decisive actions and execute projects efficiently. I am eager to leverage these skills and experience in a new sales role to contribute effectively to organizational success and achieve impactful results.
Overview
10
10
years of professional experience
Work History
Business Owner/Project Manager
Iconability (Formerly, The Happy Strategy)
Greenville, SC
12.2021 - Current
Founded and led a marketing firm specializing in local businesses, showcasing entrepreneurial vision and strategic planning.
Managed end-to-end project delivery, ensuring client consultations, campaign execution, and measurable outcomes met expectations.
Developed comprehensive marketing strategies, including press releases and community engagement, to enhance clients' local presence.
Engaged in direct sales to secure new business, leveraging insights into local market dynamics for growth opportunities.
Built strong relationships with local media and influencers, boosting clients' visibility and effective press material distribution.
Led a small team, overseeing creative and administrative processes, ensuring timely and efficient service delivery.
Advised clients on public relations and local marketing best practices, crafting compelling narratives and effective communication strategies.
Created a portfolio of case studies and testimonials, showcasing the firm's success and attracting new business.
Managed financial aspects of the firm, including budgeting and cost management, ensuring sustainable operations and growth reinvestment.
Recognized for a client-centric approach, consistently delivering personalized solutions that enhanced client satisfaction and business objectives.
Senior Account Director (Remote)
Yelp
New York, NY
04.2020 - 06.2023
Managed high-profile accounts, driving client satisfaction and long-term partnerships for significant contributions to key sales and retention KPIs.
Crafted and implemented innovative strategies to address complex client needs, expanding market reach and aligning with company-wide metrics.
Utilized expertise in digital marketing (SEO, Google Ads, CPC platforms) to effectively advise clients on emerging technologies and enhance strategies for achieving business objectives.
Utilized CRM tools like HubSpot and Salesforce for efficient client management and data accuracy, enhancing overall sales performance and KPIs.
Collaborated cross-functionally to refine services and improve customer experience, impacting client satisfaction and service delivery metrics.
Acted as a strategic advisor on branding and digital marketing funnels, boosting client market presence and business outcomes.
Recognized for exceptional performance; led training programs and hosted "YelpTV" sessions, influencing sales techniques and best practices.
Mentored account managers, promoting continuous learning and professional growth, contributing to team development metrics.
Proactively identified opportunities and challenges, aiding clients in navigating the digital landscape, supporting engagement and retention KPIs.
Known for delivering tailored solutions that consistently exceeded client expectations and internal benchmarks.
Sales Manager
Lexington Law Firm
Salt Lake City, UT
03.2014 - 07.2019
Led a high-performing sales team, driving client acquisition and retention aligned with organizational goals.
Conducted credit analyses, providing personalized advice to improve client profiles, showcasing expertise in credit laws and regulations.
Developed targeted sales strategies, addressing diverse client needs and building trust and satisfaction.
Streamlined sales processes using CRM systems and digital tools, enhancing client management and operational efficiency.
Collaborated with legal teams to ensure compliant credit dispute processes, improving service quality and outcomes.
Served as the primary contact for high-value clients, offering expert guidance and ensuring a positive client experience.
Designed and delivered training programs for sales consultants, emphasizing best practices, communication, and compliance.
Stayed abreast of industry trends and credit law changes, adapting strategies to help clients navigate the financial landscape.
Recognized for leadership, dedication, and consistently exceeding client expectations, enhancing the company's professional image.
Research and Analyze the Strategy of Uber at Analysis of Uber's Business Strategy, International Strategy, and Corporate StrategyResearch and Analyze the Strategy of Uber at Analysis of Uber's Business Strategy, International Strategy, and Corporate Strategy
Cashier, Bartender, Waitress at Happy Group Inc. The Copacabana, My Happy TacoCashier, Bartender, Waitress at Happy Group Inc. The Copacabana, My Happy Taco
Executive Assistant to the CEO of an Architecture & Design Firm at BELAY Solutions, LLCExecutive Assistant to the CEO of an Architecture & Design Firm at BELAY Solutions, LLC