Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Craig DeHoet

Woodward,IA

Summary

Accomplished and result-driven management professional with more than 25 years of operational and leadership experience in diverse business environments boosting organizational profitability and performance. Ability to keep a level head at all times, nurture and grow a business, evaluate opportunities and risks, and also deliver innovative new solutions to challenges. Excellent communication skills and ability to establish relationships and collaborate with a diverse set of internal and external clients and stakeholders. Talent for reorganizing companies, procedures, and staff to achieve a positive business turnaround. Exceptional leader, motivator, and team builder who is goal-oriented and excels in a fast-paced, high-pressure environment.

Overview

24
24
years of professional experience

Work History

Store Operations Manager

Northern Lights Pizza Company
10.2023 - Current
  • Manage daily operations of 5 pizza restaurants with annual sales of over 5M
  • Provide Franchise operations sales support and oversight to 5 franchise locations
  • Improved store efficiency by streamlining operational processes and implementing time-saving strategies.
  • Increased sales with effective staff training and development programs, ensuring excellent customer service.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.




President

Northern Lights Pizza Company Dash Brands
12.2020 - Current
  • Enhanced company performance by implementing strategic plans and overseeing daily operations.
  • Developed and implemented new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
  • Drove revenue growth by expanding product offerings and identifying new market opportunities.
  • Cultivated strong relationships with external partners to foster collaboration and maximize resources.
  • Led operational team in development, rollout, and management of new product lines.
  • Developed strong partnerships with cross-functional teams for improved collaboration and efficiency.

Retail Business Developer

Martin Bros. Distributing Co., Inc.
01.2011 - 04.2020
  • Prospect and cultivate new business leads while maintaining preexisting relationships and expanding sales territory
  • Exhibit at Industry Trade Shows and Events
  • Perform industry research to identify opportunities and risks with business development
  • Train and implement new sales strategies to Sales Force
  • Launched 25 new sites from the ground up; overseeing site evaluations, construction planning, sales and marketing development, and personnel training.
  • Skilled at working independently and collaboratively in a team environment.
  • Self-motivated, with a strong sense of personal responsibility.

Sales and Marketing Consultant

Martin Bros. Distributing Co., Inc.
06.2004 - 12.2010
  • Resolved customer issues and escalations while maintaining a positive and professional attitude to ensure customer retention and increase the rate of win-back customers
  • Promoted high level of customer satisfaction using strong relationship-building skills, consistent follow-up and prompt issue resolution.
  • Assisted clients throughout sales process and provided after-sales support to assess satisfaction and resolve problems.
  • Implemented sales/marketing training and tools for increasing sales, tracking progress and meeting sales goals
  • Increased sales revenue by developing and implementing targeted marketing campaigns.
  • Boosted client satisfaction by providing tailored sales and marketing strategies for their unique needs.


C Store Consultant

Break Pointe C Store Consulting
05.2002 - 05.2004
  • Improved client satisfaction by effectively managing multiple projects and consistently meeting deadlines.
  • Delivered outstanding service to clients to maintain and extend relationship for future business opportunities.
  • Analyzed problematic areas to provide recommendations and solutions.
  • Liaised with customers, management, and sales team to better understand customer needs and recommend appropriate solutions.
  • Supported clients with business analysis, documentation, and data modeling.
  • Developed innovative strategies for clients, resulting in increased revenue and business growth.

Store Operations Manager

Break Pointe Stores
05.2002 - 05.2004
  • Supervised all aspects of operations, including inventory, purchasing, marketing, staffing and maintenance for 10 convenience stores and restaurants
  • Maintained clear line of communication and monitored organizational effectiveness
  • Developed strategies to improve customer service, drive store sales, increase profitability, and create store policies and marketing programs that will increase sales and grow the existing customer base
  • Ensured customer needs are met, complaints are resolved and service is quick and efficient.
  • Improved store efficiency by streamlining operational processes and implementing time-saving strategies.
  • Increased sales with effective staff training and development programs, ensuring excellent customer service.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.

Area Supervisor

Break Pointe Stores
01.2001 - 05.2002


  • Motivated employees to pursue ambitious sales outcomes and worked closely with vendors
  • Led and participated in new business opportunities through assessment and engaging in proposals to potential customer
  • Guided associates in daily operations, and monitored to ensure a high degree of productivity, safety, customer service and quality
  • Evaluated employee skills and knowledge regularly, training, and mentoring individuals with lagging skills.
  • Conducted routine inspections to check quality and compliance with established specifications.

Store Manager

Break Pointe Stores
04.2000 - 01.2001
  • Ensured sales, operations and customer service objectives were achieved and maintained by coaching and developing staff, which contributed to operational efficiencies exceeding corporate goals
  • Researched market trends and developed relationships and negotiated contracts with vendors.
  • Increased store profitability by implementing cost-saving measures and efficient inventory management strategies.
  • Maximized sales by creating innovative visual merchandising displays and store layouts.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.

Education

High School Diploma -

Woodward Granger HS
Woodward, Iowa
05.1985

Skills

  • Brand Development
  • Budgeting
  • Business-to-Business (B2B)
  • Client Relationships
  • Conflict Resolution
  • Continuous Improvement
  • Contract Management
  • Customer Relationship Management (CRM)
  • Documentation & Reporting
  • Employee Development
  • Financial Analysis
  • Human Resources (HR)
  • Inventory Management
  • Management Consulting
  • Manufacturing Process Improvement
  • New Business Development
  • Operations Management
  • Process Improvement
  • Procurement
  • Product Development
  • Program Management
  • Project Management
  • Project Scheduling
  • Quality Assurance
  • Sales Management
  • Sales Operations
  • Site Development
  • Strategic Planning
  • Supply Chain Management
  • Team Building
  • Vendor Management
  • Program Administration

Accomplishments

Increased sales from 200K to 15M over 10 years.

Opened 250+ new sites

Oversight of 20+ new construction builds

Creation of multiple product Brands (NLP Dash, Burrito Factory, Pasta Pete's, Chicken Shack)

Community Service Award

Timeline

Store Operations Manager

Northern Lights Pizza Company
10.2023 - Current

President

Northern Lights Pizza Company Dash Brands
12.2020 - Current

Retail Business Developer

Martin Bros. Distributing Co., Inc.
01.2011 - 04.2020

Sales and Marketing Consultant

Martin Bros. Distributing Co., Inc.
06.2004 - 12.2010

C Store Consultant

Break Pointe C Store Consulting
05.2002 - 05.2004

Store Operations Manager

Break Pointe Stores
05.2002 - 05.2004

Area Supervisor

Break Pointe Stores
01.2001 - 05.2002

Store Manager

Break Pointe Stores
04.2000 - 01.2001

High School Diploma -

Woodward Granger HS
Craig DeHoet