Craig Diego
Auburn
Summary
Dynamic professional offers background in business management, customer service, and sales. Strong history of leading teams to exceed goals and consistently improve operations. Skillful in developing and implementing innovative strategies that drive growth and profitability.
Overview
5
5
years of professional experience
Work History
Sales Specialist
Fox Chrysler Dodge Jeep and Ram
07.2025 - Current
- Proactively build and maintain long-term client relationships through personalized communication, follow-ups, and exceptional customer service.
- Conduct high-volume outbound prospecting through cold calls, social media outreach, and lead follow-ups to expand customer base and meet sales objectives.
- Utilize CRM systems to track leads, manage client interactions, and ensure a seamless customer experience from initial contact to final delivery.
- Demonstrate in-depth product knowledge and ability to tailor vehicle recommendations to meet clients’ financial goals, lifestyle needs, and preferences.
General Manager
Planet Fitness
05.2024 - Current
- Developed strategies to improve operational efficiency within the club.
- Assessed team member performance through formal reviews leading to promotions or terminations as necessary.
- Used computerized inventory system to plan and manage adequate inventory levels.
- Executed sales and operational activities, producing results that met or exceeded business plan.
- Analyzed P&L sheets and developed gamelan’s to reduce costs and maximize profitability.
- Partnered with local businesses to negotiate contracts and secure corporate deals.
- Built and maintained relationships with vendors and suppliers.
Assistant Manager
Planet Fitness
02.2024 - 05.2024
- Helped oversee the daily operations of the club, managing staff and inventory.
- Coached and mentored new employees on company policies and procedures.
- Interviewed potential job candidates and made hiring recommendations to general manager.
- Monitored sales performance to identify potential areas for improvement.
- Managed company orders, expenditures and sales to meet budget and revenue targets.
- Implemented revenue strategies through statistical analysis.
Team Lead
Planet Fitness
08.2023 - 02.2024
- Exhibits the ability to manage multiple responsibilities.
- Analyzes the club metrics daily to ensure that it’s meeting expected business performance.
- Review club weekly/daily/monthly sales numbers with GM to ensure the club is meeting its goals.
- Ensure that team members are consistent with their job performances.
- Coach team members and train new employees on front desk job responsibilities.
- Providing Plus 1 customer service to all club members.
Front Desk Associate
Planet Fitness
01.2023 - 08.2023
- Exhibited strong customer service skills, communication skills, and if necessary problem solving skills when working with club members, both in person and over the phone, so as to meet all of their needs and providing them with the best possible experience.
- Helped to maintain a clean work environment by ensuring all equipment remained clean as well as the bathrooms.
- Answered customers’ questions regarding services and policies.
- Stayed up to date on all current club knowledge.
- Opened and closed memberships.
Assembly Worker
Copper John
05.2022 - 12.2022
- Followed detailed assembly instructions, processes and procedures.
- Completed assigned tasks quickly to decrease production time.
- Assembled archery releases to specification.
- Visually inspected devices for defects and placed defective items into reject bin.
- Disassembled, reassembled and corrected changeover.
- Completed durable assemblies and subassemblies with hand and power tools.
- Assembled components with minimal supervision, exceeding expected project milestones.
- Notified supervisor of issues with equipment or production.
Dairy Customer Service Representative
Wegmans
07.2020 - 06.2022
- Tracked stock levels and informed the manager of low supplies.
- Followed up on customer inquiries, back orders and special orders.
- Reported customer complaints and praise to manager.
- Delivered exceptional customer service to every customer by leveraging extensive knowledge of products and services and creating welcoming, positive experiences.
- Recommended products to customers, thoroughly explaining details.
- Responded proactively and positively to rapid change.
- Exhibited high energy and professionalism when dealing with clients and staff.
- Delivered prompt service to prioritize customer needs.
- Maintained up-to-date knowledge of product and service changes.
- Managed timely and effective replacement of damaged or missing products.
- Maintained clean and orderly checkout areas by mopping floors, emptying trash cans and wiping down surfaces.
Education
High School Diploma - undefined
Auburn High School
06.2022
Skills
- Excellent customer service
- Sales expertise
- Problem solving
- Multi-tasking skills
- Management
- Performance Monitoring
- Computer proficiency
- Following Procedures and Protocols
- Task prioritization
- Effective communication
- Industry knowledge
- Business Development
- Creative thinking
- Decision making
- Customer focus
- Time management
- Conflict resolution
- Team Supervision
- Attention to Detail
- Staff Training
- Advertising and marketing
- Expense Control
- Staff Supervision
- Schedule Management
- Distribution Management
- Customer Relationship Management
- Customer Retention
- Strategic Planning
- Budget Allocation
- Leadership and team building
- Staff Development
- Sales Analysis
Timeline
Sales Specialist
Fox Chrysler Dodge Jeep and Ram
07.2025 - Current
General Manager
Planet Fitness
05.2024 - Current
Assistant Manager
Planet Fitness
02.2024 - 05.2024
Team Lead
Planet Fitness
08.2023 - 02.2024
Front Desk Associate
Planet Fitness
01.2023 - 08.2023
Assembly Worker
Copper John
05.2022 - 12.2022
Dairy Customer Service Representative
Wegmans
07.2020 - 06.2022
High School Diploma - undefined
Auburn High School