Craig Simonsen
Abilene,TX
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
21
21
years of professional experience
Work History
District Manager
Starbucks
Abilene, Texas
05.2013 - 10.2025
- Oversaw operations across 21 store locations, serving over 5,250 customers daily to ensure service consistency.
- Drove customer satisfaction initiatives, achieving 99% Customer OSAT in West Texas and Arctic Circle Districts.
- Trained new stores and current licensees on operational standards and effective customer engagement techniques.
- Collaborated with regional licensee teams to enhance brand awareness and community relations.
- Promoted operational consistency through compliance with master licensing agreements and best practices.
- Implemented inventory management systems to improve product availability and minimize shortages.
- Advised licensees on operational best practices to boost service quality and profitability.
Merchandise Execution Manager
JC Penny Co
Puyallup, WA
11.2011 - 08.2013
- Directed merchandise planning, pricing, and execution across multiple retail locations.
- Trained staff in visual merchandising standards to enhance presentation quality.
- Created promotional displays to capture customer attention and increase engagement.
- Optimized store layouts per company guidelines, maximizing space utilization.
Executive Team Leader
Target
Anchorage, Alaska
09.2004 - 11.2011
- Drove customer engagement and sales growth through coordinated promotional events.
- Led team operations to improve customer service and boost store performance.
- Managed scheduling and staffing to optimize workforce productivity and coverage.
- Fostered positive team culture through effective communication and support initiatives.
- Coached employees to maximize potential and enhance skill sets.
Education
Bachelor of Science - Business Management
Western Governors University
Salt Lake City, UT02-2014
Skills
- Operational management
- Inventory control
- Staff training
- Customer engagement
- Franchise compliance
- Sales strategy
References
References available upon request.
Timeline
District Manager
Starbucks
05.2013 - 10.2025
Merchandise Execution Manager
JC Penny Co
11.2011 - 08.2013
Executive Team Leader
Target
09.2004 - 11.2011
Bachelor of Science - Business Management
Western Governors University
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