Cristin Petruzziello
Spring Lake,NJ
Summary
Innovative professional skilled in creating and implementing marketing strategies, executing budgeting plans and utilizing market research to identify customer needs. Demonstrated ability in increasing brand visibility and market share. Possesses excellent communication and customer service skills. Creative Marketing Director with expertise across email campaigns, public relations, social media and event planning. Successfully managed united teams to achieve aggressive goals and produce results. Keen insight into digital marketing campaigns, planning and public relations. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
32
32
years of professional experience
Work History
Marketing Director and Owner
Mr. Shrimp Seafood Restaurant and Market
2004.09 - Current
- Currently assist with social media content, print and digital marketing of 100 seat restaurant with $1 million+ in annual sales
- Boosted brand awareness by developing and implementing strategic marketing campaigns.
- Optimized digital marketing efforts for increased online presence and customer engagement.
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
- Created content and promotional materials to drive engagement and conversions.
- Created and managed social media campaigns to increase brand engagement.
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
- Optimized email campaigns to increase open and click-through rates.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Executive Assistant
Patricia Mayer, Diane Turton, Realtors
2018.01 - 2022.11
- Assisted award-winning, high-end Diane Turton, realtor in all aspects of her business including administrative and customer service
- Provided concierge-style service for each of her clients by acting as liaison between attorneys, other realtors, town officials, photographers, contractors, etc
- Kept track of very detailed listing process - from staging to final closing
- Prepared real estate forms and documents
- Coordinated showings, assisted at open houses, and obtained feedback
- Prepared and distributed marketing materials
- Maintained electronic and paper filing systems
- Prepared listing materials and posted property listings
- Managed client database.
Owner/Operator
Social Event Planning
2008.02 - 2017.12
- Owned and operated a small, local event planning business
- Provided consulting services for individuals regarding party theme, design, etc
- Coordinated with vendors and oversaw 'day of' the events.
- Developed and implemented successful marketing strategies, resulting in increased brand awareness and customer base.
- Negotiated contracts with vendors to secure favorable terms for the business.
- Developed comprehensive training programs for employees to enhance skills and improve productivity.
PTA Board Member (President & Corresponding Secretary)
SLH Elementary School
2015.06 - 2017.06
- Held the PTA President position for two years at my child's K-8 elementary school; held the Corresponding Secretary position for 1 year prior to being President and, again in her 8th grade year
- Coordinated all of the PTA’s fundraising and 'memory making' events for each year
- Met and corresponded with Administrators, Board of Education members, teachers, parents and vendors
- Created all digital marketing for the SLH PTA for 4 years
- Worked within Google to create volunteer sign up sheets, RSVPs for events, purchasing school spirit gear, etc.
Tech Support Specialist/Help Desk
OppenheimerFunds
1999.10 - 2002.09
- Provided Help Desk IT Support for all members of the OppenheimerFunds executives and sales team
- Troubleshot and fixed the issues over the phone or escalated issues to another IT Specialist
- Created Help Desk Training Material and Program
- Trained Help Desk employees in the company's corporate office in Colorado.
- Implemented new training programs for staff, leading to higher employee retention rates and better overall performance.
Assistant Account Executive & Exec Administrative Assistant
Morgan-Walke Associates
1993.12 - 1996.12
- Executive Administrative Assistant
- Administrative Assistant to two partners of an investor relations firm - one who specialized in retail clients and the other who specialized in crisis communications clients
- Kept track of personal and professional calendars and communicated with clients, etc
- Assistant Account Executive
- Promoted from to Assistant Account Exec after one year as Executive Admin Assistant
- Wrote and edited press releases for client's quarterly earnings, as well as clients going public, going through a change in executive personnel changes, etc.
Assistant Property Manager
RCP Property Management Company
1991.11 - 1992.11
- Assisted a Senior Property Manager in managing several residential developments
- Attended homeowners association meetings with property manager, answered calls from residents with repair issues, created work tickets and coordinated with vendors
- Wrote all correspondence for the property manager as well as created documents for all of the homeowner's association meetings.
- Increased tenant satisfaction by promptly addressing maintenance requests and resolving issues efficiently.
- Developed strong relationships with vendors, negotiating favorable contracts for cost-effective services.
- Served as point-of-contact between residents and building personnel thereby effectively managing daily concerns or inquiries.
Education
Bachelor of Science - Agricultural Business And Management
University of Maryland
College Park, MDMicrosoft Certified Systems Engineer (Certificate) - Network Engineering
CTEC School
Eatontown, NJSkills
- Market Tracking
- Key Decision Making
- Campaign Development
- Project Management
- Marketing Campaign Development
Other Work Experience
Various restaurant managing, bartending and waitressing positions for Jersey Shore restaurants/bars such as: Mr. Shrimp Seafood Restaurant, Parkhills, The Columns and Pianconne’s.
Timeline
Executive Assistant
Patricia Mayer, Diane Turton, Realtors
2018.01 - 2022.11
PTA Board Member (President & Corresponding Secretary)
SLH Elementary School
2015.06 - 2017.06
Owner/Operator
Social Event Planning
2008.02 - 2017.12
Marketing Director and Owner
Mr. Shrimp Seafood Restaurant and Market
2004.09 - Current
Tech Support Specialist/Help Desk
OppenheimerFunds
1999.10 - 2002.09
Assistant Account Executive & Exec Administrative Assistant
Morgan-Walke Associates
1993.12 - 1996.12
Assistant Property Manager
RCP Property Management Company
1991.11 - 1992.11
Bachelor of Science - Agricultural Business And Management
University of Maryland
Microsoft Certified Systems Engineer (Certificate) - Network Engineering
CTEC School
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