Cristina Lopez

• Led the development and expansion of a Business Development Center (BDC) Sales and Service Department, growing the team from three to eight representatives.

• Training staff in handling inbound sales inquiries, increasing the appointment set rate from 44% to 70% within four months, as measured by Call Revu.

• Improved BDC closing sold ratios from 32% to 47% over a 4-month period through targeted sales training and performance optimization.

• Enhanced appointment setting for Internet leads from 27% to 45% and increased appointment show rates from 45% to 65% in the same time frame.

• Developed custom reports in Vin Solutions to track key performance metrics, including outbound calls, appointment setting, appointment show rates, internet leads, and inbound sales call conversions.

• Trained sales associates on customer prospecting strategies using CRM tools such as Vin Solutions.

• Designed and implemented a lease retention process, increasing customer retention rates by 30

• Extensive experience with CRM and sales analytics platforms, including Vin Solutions, Elead, Call Revu, Affinitiv, and Mastermind, Call fox, Impel, Car dealer AI, River Side Advertising Company, Dealer E process, Smart Sites and Reputation Sensie.

• Managed lead provider relationships and optimized partnerships with Autotrader, KBB, TrueCar, Cars.com, CarGurus, Edmunds and Carfax to enhance lead generation and conversion strategies

• Regulated and delegated online automotive sales
• Promptly responded to 350-500 leads per month attaining above 50 percent of clients to the dealership
• Responsible for inbound and outbound calls; having above 80 percent of clients make an appointment and above 50 percent of clients make a purchase.
• On-boarded new sales representatives and trained them in programs such as CRM and Scripts
• Interpreted English to Spanish for Spanish speaking customers with speaking, reading, and writing

• Provided administrative support to the Chief Executive Officer
• Responsible for all business matters with the State of New Jersey - ensuring compliance with state requirements
• Organized high volumes of executive meetings weekly and created and prepared meeting plans per meeting
• In charge of responding to and providing information to inquiries regarding department services, policies, and procedures
• Created and processed a variety of administrative records utilizing internal and external databases