Cristina Rexach
Delray Beach,Florida
Summary
Methodical and versatile business professional with 11+ years in sales and executive recruiting in the pharmaceutical and medical device industry. Proficient in life sciences, technology and business with unique perspective when working with industry leaders at all corporate levels. Committed to problem-solving and process improvement implementation by analyzing company needs and developing short-term and long-term solutions. A career history marked by multiple awards and progressive results. Goal driven, proactive, and innovative. Seeking new opportunities in a growing company with room for advancement.
Overview
13
13
years of professional experience
Work History
Business Consultant
Think Lean
12.2022 - Current
- Provide strategic consulting and ongoing support for client marketing, operations, and sales systems through monthly retainers and project-based engagements.
- Build and optimize lead generation funnels, lead magnets, and email nurturing campaigns to maximize list growth and conversion.
- Enhanced productivity by providing guidance on effective time management and prioritization techniques.
- Created company and lead lists and implemented LinkedIn automation campaigns for clients.
- Lead client group calls to teach them content, sales and automation
- Develop custom GPTs for internal processes use
- Develop sales, content and tech courses for clients
Senior Talent Consultant
Workforce Genetics
06.2022 - 12.2022
- Managed end-to-end recruitment projects, from initial consultation through successful candidate placement into roles.
- Implemented innovative recruiting strategies to attract diverse and high-quality candidates for various industries.
- Streamlined recruitment processes for improved efficiency in sourcing and hiring top talent.
- Developed strong relationships with clients, resulting in increased business opportunities and revenue growth.
Global MedTech Recruiter
The Mullings Group
04.2021 - 04.2022
- Identified and partnered with emerging Medical Device Organizations disrupting status quo.
- Operated as trusted advisor and subject matter expert to build strong and credible relationships with senior leaders, hiring managers and critical stakeholders.
- Immersed myself in the organization to understand their technology, culture, & the problem they are trying to solve.
- Identified, contacted, and qualified the highest caliber individuals that can solve my client’s problem.
- Facilitated, negotiated, and finalized the hiring process between the client and individual.
- Increased sourcing efficiency and capabilities by implementing automation tools in search process.
- Leveraged social media platforms to engage with potential candidates by consistently growing my network and interacting with them.
Associate Product Specialist
Tactile Medical
12.2019 - 02.2021
- Sold advanced pneumatic compression pump for lymphedema to cardiologists, vascular medicine, surgeons, oncologists, podiatrists, primary care, physical therapists, speech therapists in South Florida and Puerto Rico.
- Established contacts in all Puerto Rico VA clinics to develop the market and increase productivity.
- Coordinated the first lymphedema continuing education program in Puerto Rico.
- Increased territory referrals by 20%, orders completed by 36%, and shipments by 32%.
- Achieved 110% of quota for Q1 2020.
- 2020 Quota Breaker Award Winner
Cardiology Specialty Sales Representative
IQVIA
04.2016 - 10.2019
- Sold anticoagulation medication to cardiologists, interventional cardiologists, electrophysiologist and primary care in South Florida
- Solved company's territory reporting issues by conducting a webcast for in-depth CRM knowledge training for the district
- Increased territory weekly average prescriptions by 62% from 2017 to 2019
- Ranked 18/102 in the nation for 2018, achieving 3/4 quarterly quotas
- Won NBRx share change growth contest in 2019 Q1 and achieved 148% goal attainment ranking 26/102 in the nation
- Increased coronary artery and peripheral artery disease indication launch prescriptions by 190% for 2019
- Ranked 14/102 in the nation as of Q3 2019, achieving 2/3 quarterly quotas
Diabetes Sales Representative
IQVIA
02.2014 - 04.2016
- Sold diabetes medication to endocrinologists, cardiologists and primary care in Puerto Rico
- Developed and conducted CRM/Sales Software training to maximize sales force productivity
- Designed and proposed a fair compensation plan for the company that helped increase motivation, that was later adopted by management
- Developed and improved a territory that was ranked last in Puerto Rico and drove it to 1st within 3 months of starting in the field.
- Increased territory weekly average productivity by 160% Q3-Q4 2014
- 2014 2/10 Overall Yearly Sales in Metabolics
- District of the Year 2014 & 2015 in Metabolics
- Q3 & Q4 2014 Top Sales Representative in Metabolics
- 2015 Ranked 4/10 Sales Representative in Metabolic Retail
Credentialing Officer
Triple S
08.2013 - 02.2014
- Credentialed over 8,500 healthcare providers in a special project, "The Blue Harvest"
- Audited healthcare provider's files to comply with insurance regulatory agencies
- Assisted in monitoring and controlling the flow of the cases assigned daily
- Provided quality assurance of previously audited cases
- Organized the project workflow by taking ownership and responsibility for the credentialing team
- Developed a file tracking system that helped track file location, as well as, the project progress
- Accelerated the project progression by reorganizing and optimizing teams communication and coordination
Sales Representative and Surgical Technician
Premier Orthopedics
07.2012 - 05.2013
- Promoted Aesculap and Tissuenet product line with orthopedic surgeons
- Booked knee and hip replacement surgeries for the company in Puerto Rico
- Coordinated surgeries logistics and billing
- Assisted in surgeries and oversee the cases
- Managed the company local office
Education
Master of Business Administration -
University of Phoenix
San Juan, PR2016
B.S - Biomedical Science
Universidad Interamericana
Guaynabo, PR2011
Technical Degree - Surgical Technician
EDIC College
Caguas, PR2008
Skills
- Talent Acquisition Consulting
- Business Development
- Strategic Planning
- Business Analytics
- Process Improvement
- Project Management
- Problem-Solving
- Team Work and Collaboration
- Innovation and Creativity
- Leadership
- Relationship Building
- Computer Expertise
LinkedIn Profile
https://www.linkedin.com/in/cristinarexach/
Timeline
Business Consultant
Think Lean
12.2022 - Current
Senior Talent Consultant
Workforce Genetics
06.2022 - 12.2022
Global MedTech Recruiter
The Mullings Group
04.2021 - 04.2022
Associate Product Specialist
Tactile Medical
12.2019 - 02.2021
Cardiology Specialty Sales Representative
IQVIA
04.2016 - 10.2019
Diabetes Sales Representative
IQVIA
02.2014 - 04.2016
Credentialing Officer
Triple S
08.2013 - 02.2014
Sales Representative and Surgical Technician
Premier Orthopedics
07.2012 - 05.2013
Master of Business Administration -
University of Phoenix
B.S - Biomedical Science
Universidad Interamericana
Technical Degree - Surgical Technician
EDIC College
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