Cristina Reynolds
St. Charles,IL
Summary
Diligent Marketing Analyst adept at driving sales and increasing revenue through targeted marketing initiatives. Strong knowledge of managing newsletter creation and distribution. Offering 8+ years of demonstrated industry success.
Overview
12
12
years of professional experience
Work History
Freelance Designer
Self-Employed
05.2023 - Current
- Proficient in Adobe Creative Suite
- Excellent communicator with strong organizational skills
- Create digital and social media content, promotional, advertising, and marketing collateral designs and submit within deadlines
- Solid grasp of fundamental graphic design concepts
- Create reusable solutions for repeated design needs
- Prepare files for pre-press.
Marketing Analyst, Packaging and Labeling Specialist
Bimeda, Inc.
03.2014 - 08.2022
- Designed and implement programs and promotions with customer and sales objective
- Tracked key metrics and developed spreadsheets and data models.
- Reported performance and ROI of campaign media.
- Generated reports to support development and implementation of marketing plans.
- Analyzed third-party data and investigated new growth opportunities. Such as Focus Analytics, Salesforce, Power BI, and Google Analytics.
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
- Maintain media tracker and submit artwork (printed and digital) for regulatory approval in compliance with FDA regulations
- Created customized marketing materials to increase product awareness.
- Design product label layouts using brand guidelines
- Prepare files for pre-press and coordinate with manufacturers ensuring proper transfer of artwork to print vendors
- Partner with site label coordinator where appropriate
- Actively participate in the creative briefing process, working with both internal and external partners to confirm the creative approach
- Supervise and design company-wide communication material for North America
- Manage multiple projects under tight deadlines and deliver timely results.
Legal Secretary/Paralegal
Cox Smith
02.2012 - 10.2013
- Detailed data entry for billing, running reports, inputting new matters, creating, sending, maintaining, and locating files
- Maintained attorney's schedules with clients, opposing counsels and court hearings, deadlines and followed-up as necessary
- Drafted complaints, discovery, correspondence, and various other legal documents
- Coordinated lunch meetings, and met with clients and provided customer service as required.
LCpl. - Legal and Administrative Clerk
United States Marine Corps
- 06.2005
Education
Graphic Design courses -
College of DuPage
Paralegal Studies -
University of San Diego
Skills
- Adobe Creative Cloud
- HTML/CSS
- Microsoft Office 365
- Power BI
- Salesforce
- Google Analytics
- ROI Analysis
- Project Management
- Competitive Research
- Strategic Planning
Personal Information
Title: Graphic Designer
Languages
Spanish
Native or Bilingual
Timeline
Freelance Designer
Self-Employed
05.2023 - Current
Marketing Analyst, Packaging and Labeling Specialist
Bimeda, Inc.
03.2014 - 08.2022
Legal Secretary/Paralegal
Cox Smith
02.2012 - 10.2013
LCpl. - Legal and Administrative Clerk
United States Marine Corps
- 06.2005
Graphic Design courses -
College of DuPage
Paralegal Studies -
University of San Diego
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