CRYSTAL DUNN
Senior Copywriter
Chicago,IL
Summary
Talented Copywriter with 9 years of experience developing creative concepts and ideas for diverse clients. Skilled at driving full lifecycle of projects from concept development to quality deliverables on time and in alignment with strict specifications. Adept at analysis, planning and content development, blending superior writing and research skills to effectively target a wide range of audiences
Overview
11
11
years of professional experience
Work History
Content Creator & Copywriter
Freelance
01.2024 - Current
- Create lifestyle and beauty content for social media, producing branded campaigns for partners such as Camille Rose, YSL Beauty, Mielle, and Good Molecules.
- Manage concepting, scripting, and editing using Canva and CapCut to maximize engagement and reach.
Associate Creative Director
Brunner
Remote
12.2025 - 06.2026
- Mentored junior creatives, fostering professional growth and improving overall team performance.
- Oversaw client presentations, articulating creative concepts and strategies effectively to stakeholders.
- Streamlined creative processes, increasing efficiency and reducing project turnaround times significantly.
- Delivered engaging campaigns by leading brainstorming sessions and conceptualizing ideas.
Senior Copywriter
Cashmere Agency (now Media.Monks)
04.2022 - 09.2025
- Led copy and content development for entertainment, lifestyle, and culture-driven brands.
- Partnered with creative directors and strategists to craft cross-platform campaigns, increasing engagement by up to 30%.
- Integrated AI-assisted concepting and copy generation into workflows to enhance brainstorming, ideation, and asset development.
- Developed compelling copy for diverse digital marketing campaigns, enhancing client engagement and brand visibility across multiple channels.
- Collaborated with cross-functional teams to create integrated content strategies, driving brand consistency and customer loyalty.
- Led brainstorming sessions to generate innovative ideas, resulting in award-winning projects that significantly elevated client perceptions.
- Mentored junior copywriters, fostering a collaborative environment while enhancing overall team performance and creative output.
Copywriter
The Marketing Arm
07.2020 - 07.2022
- Developed branded social and experiential campaigns, including short-form video content and event promotions.
- Scripted and produced digital content for social platforms, ensuring alignment with brand identity and strategy.
- Developed compelling copy for integrated marketing campaigns, enhancing brand engagement and driving consumer response.
- Collaborated with cross-functional teams to create targeted content strategies, resulting in increased audience reach and retention.
- Conducted thorough market research to inform messaging, ensuring alignment with brand voice and consumer expectations.
Copywriter
Burrell Communications
06.2015 - 07.2020
- Concepted and executed integrated campaigns for national clients across digital, social, and broadcast.
- Launched inclusive brand storytelling initiatives, helping strengthen audience connection and cultural relevance.
Education
Copywriting Program
Chicago Portfolio School
07.2018
B.A. - Advertising
The Illinois Institute of Art
Chicago04.2016
Skills
Content strategy
Brand storytelling
Cross-platform campaigns
SEO optimization
Social media content campaigns
Copywriting
Email campaigns
User generated content
Websites
Timeline
Associate Creative Director
Brunner
12.2025 - 06.2026
Content Creator & Copywriter
Freelance
01.2024 - Current
Senior Copywriter
Cashmere Agency (now Media.Monks)
04.2022 - 09.2025
Copywriter
The Marketing Arm
07.2020 - 07.2022
Copywriter
Burrell Communications
06.2015 - 07.2020
Copywriting Program
Chicago Portfolio School
B.A. - Advertising
The Illinois Institute of Art