Crystal Ornelas

I began working at Breakpoint as a client experience associate, within my first position my goals were to welcome and greet our recurring guests, convert new customers into regulars through thorough service. Soon enough, I was recognized for my customer service and promoted to client engagement supervisor. I helped to collaborate with new requests and process a streamlined process for compliance standards, as well as begin to oversee the inspection of inventory and goods; shortly after, I was promoted to operations and positions manager. My new position lead me to focus on training staff for inventory and supply tracking, with Breakpoint I assisted with analyzing sales trends, overviewing negotiation terms with suppliers to better support purchasing decisions for the company.

• Supervised day-to-day operations to meet performance, quality and service expectations.
• Maintained a clean, safe, and organized store environment to enhance the customer experience.
• Developed strong working relationships with staff, fostering a positive work environment.
• Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
• Oversaw daily cash reconciliations, ensuring accurate financial reporting and minimizing discrepancies.
• Improved customer satisfaction by addressing and resolving complaints promptly.
• Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
• Managed inventory levels to minimize stockouts while reducing overhead costs.
• Mentored junior staff members in their professional development by offering guidance/support in their assigned roles.
• Strengthened customer relationships by providing genuine one on one personalized styling.
• Maintained accurate inventory levels by ensuring merchandise availability and performing regular stock audits.

• Engaged clients in fitness programs, fostering a positive community atmosphere and enhancing member retention rates.
• Monitored client progress through data analysis, enabling tailored adjustments to training regimens for optimal outcomes.
• Maintained accurate records of client sessions and progress, ensuring compliance with company standards and enhancing service delivery.
• Facilitated group workouts, promoting teamwork and camaraderie, resulting in increased client satisfaction and community engagement.
• Implemented targeted marketing strategies for fitness programs, driving member enrollment and achieving noticeable growth in client participation.
• Optimized communication skills among sales staff through targeted training on active listening, empathy, and persuasion techniques.
• Enhanced employee retention through ongoing coaching and mentoring for newly hired sales professionals.
• Improved overall team performance by conducting regular assessments and providing constructive feedback on individual progress.
• Boosted overall customer satisfaction rates by emphasizing the importance of exceptional service during all stages of the sales process in trainings.
• Maximized revenue growth by implementing effective upselling and cross-selling strategies in training curriculum.

• Completed store operational requirements by scheduling and assigning employees.
• I would interview new employees for my store by recruiting, selecting, orienting, and training employees.
• I would do weekly check ins and review performance by coaching, counseling, and disciplining employees.
• Achieving financial objectives by preparing a monthly sales goal, scheduling expenditures, and analyzing variances with our loss.
• Solidified customer relations by calling potential and actual customers to promote current sales & promotions.
• Ensured availability of merchandise and made sure our inventory was correct & accounted for.
• I formulated pricing policies by reviewing merchandising activities, determining additional needed sales promotion, and authorizing clearance sales.
• Overviewed display merchandise by studying advertising, sales promotion, and display plans to improve sales.
• Secured merchandise by implementing security systems and measures to prevent theft, trained staff on theft prevention.
• Helped to establish a clean and safe environment for employees and customers.
• Determined marketing strategy changes by reviewing operating and financial statements and departmental sales records.
• I lead operations by initiating, coordinating, and enforcing program procedures.

I was hired as a key lead holder and soon became promoted to assistant manager after showing my efficientcy with growing sales & training new sales leads at multiple locations. My new position allowed me to focus on enhancing my customer service skills, keeping a flow of happy customers, and showing how a genuine smile and open ear can change someone's experience. I got to work with customers of all ages, keeping my work enviroment positive and up beat was a must to ensure there was a consistant flow of energy for both my team to work diligently and happliy as it was evident that it was leading to a succesful work flow.

• Assisted in daily operations to enhance customer service and store efficiency.
• Managed inventory levels and organized stock replenishment processes.
• Trained and mentored new staff on store policies and procedures.
• Implemented promotional displays to increase product visibility and sales.
• Monitored sales performance, identifying trends to optimize merchandising strategies.
• Ensured compliance with company standards for visual presentation and cleanliness.
• Collaborated with team members to create a positive shopping experience for customers.
• Developed strategies to improve employee engagement and productivity within the store.
• Managed cash registers efficiently, ensuring accurate transactions, balancing drawers daily, and minimizing discrepancies.

• Opened the boutique by executing all opening procedures, including cash till reconciliation, completing necessary administrative tasks, and conducting a thorough walkthrough of the store before welcoming customers at opening time.
• Collaborated with associates during shift transitions by providing an update on daily performance metrics, outlining sales goals, and offering guidance on customer engagement strategies.
• Supported management with store operations, including assisting with store updates, event coordination, and ensuring smooth execution of daily activities.
• Fostered a welcoming atmosphere by engaging with new customers and maintaining relationships with loyal clientele, while staying informed about new inventory arrivals and product offerings.
• Assisted in strategic merchandise selection by collaborating with management to review upcoming catalog items, ensuring alignment with emerging local trends and customer preferences.
• Oversaw employee sales transactions, including processing refunds, and monitored employee-to-customer interactions to ensure high standards of service and satisfaction.

• Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
• Enhanced store appearance for increased sales by maintaining cleanliness and implementing strategic merchandise displays.
• Maintained positive customer relationships by responding quickly to customer service inquiries.
• Interviewed, hired, and trained staff associates and equipped to comply with company policies and procedures.
• Increased employee retention, training staff in effective customer service techniques and product knowledge.
• Streamlined kitchen workflows, enhancing efficiency and reducing preparation times.
• Assisted the Store Manager in analyzing sales data to identify trends and make informed decisions for improving overall store performance.

• Managed cash handling processes, maintaining accuracy in transactions and deposits.
• Trained new staff on inventory management systems and customer service standards.
• Led team in achieving sales goals through product placement and promotion strategies.
• Resolved customer inquiries and complaints efficiently, enhancing overall shopping experience.
• Supported loss prevention efforts by conducting regular audits, identifying potential risks, and reporting suspicious activities to management.
• Mentored new sales associates to contribute to store's positive culture.