Crystal Sanders
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
14
14
years of professional experience
3
3
Certification
Work History
Marketing, Sales and Accounting
Rose Photography
01.2012 - Current
- Drive success through multifaceted roles encompassing lead photographer, customer service administration, sales, marketing, business accounting, and management
- Orchestrate end-to-end customer interactions, from booking to contract communication, invoice generation, contract creation, and schedule management, ensuring seamless client experiences
- Including social media updates, strategic networking at workshops and events, and impactful expo booth hosting
- Implemented a robust CRM system to streamline client data management; efficiently tracked and updated client information, resulting in 30% faster response times and improved customer satisfaction.
- Evaluated and improved financial records to make important business decisions.
- Established effective pricing structures through rigorous competitor analysis to optimize revenue generation.
Sales & Marketing Coordinator (Remote)
Fenix International Ltd
01.2022 - 02.2024
- Coordinate with remote sales teams to ensure consistent messaging and effective implementation of marketing strategies in targeted areas
- Analyze market trends and competitor activities to identify opportunities for growth and differentiation in the remote market
- Analyze market trends and competitor activities in remote areas to identify potential business opportunities and provide recommendations to improve sales and marketing strategies
- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns for renewable energy products in remote areas.
- Entered data, generated reports, and produced tracking documents.
Data Entry Administrator
Carey International
01.2020 - 11.2022
- Collaborated across departments to ensure consistency and accuracy in shared database resources.
- Contributed to the development of departmental policies and procedures regarding data entry best practices.
- Upheld a high level of customer satisfaction through timely resolution of inquiries related to entered data.
- Facilitated smooth transitions during company mergers by effectively consolidating databases from multiple sources.
- Managed large volumes of complex information, ensuring that all records were properly stored in appropriate databases.
Research & Development Technician
HMS Health
12.2018 - 11.2019
- Improved retrieval accuracy and streamlined inventory management by pioneering the implementation of the METRIC System
- Increased productivity of the Cultivation Department through mentoring, training, and integrating new workers
- Employed outreach strategies, including cold calls, strategic emails, and participation in job fairs to effectively scout and recruit top-tier talent
- Conducted workload assessments and devised new operational processes that led to a 40% increase in productivity
- Pioneered METRIC system, boosting inventory accuracy and streamlining management
- Enhanced business brand visibility through strategic planning and active participation in expos, conferences, and collaborative lunches with partner companies.
Social Media Manager & Sales (Hybrid)
E & R Home Solutions
10.2016 - 02.2018
- Enhanced brand awareness and engagement through the strategic curating and maintenance of all social media accounts
- Identified and targeted niche markets to expand the customer base and drive sales growth
- Recognized as Sales Person of the Year in 2017 and 2018, consistently overachieving yearly quotas
- Managed a communication process project to improve and consolidate end-to-end service processes; restructured communication flow among 5 departments and cut down paperwork by 65%.
- Increased customer engagement through social media.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
Marketing Coordinator & Company Photographer (Hybrid)
John Casablanca's Modeling & Career Centers
10.2015 - 06.2016
- Conducted market research and competitor analysis to identify emerging trends and opportunities, informing strategic decision-making
- Monitored campaign performance metrics using analytics tools, optimizing strategies for maximum impact and lead generation
- Coordinated promotional events and trade shows, managing logistics and ensuring seamless execution
- Cultivated relationships with media partners and vendors, negotiating contracts to optimize budget allocation and ROI
- Provided support to the sales team through the development of persuasive sales presentations and materials
- Managed end-to-end photo shoot logistics, including scheduling, location scouting, and equipment setup, ensuring smooth operations
- Collaborated closely with marketing teams to conceptualize and execute creative photo concepts for various campaigns and projects
- Maintained an organized digital asset library, facilitating easy access to photographs for internal and external stakeholders
- Spearheaded a dynamic social media strategy, elevating brand presence and customer engagement.
Sales Manager
AC Moore
09.2013 - 12.2014
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Implemented CRM systems for better tracking of leads, improving follow-up processes and communication within the team.
Education
Associate of Arts - Business Management
Frederick Community College
Frederick, MD12.2013
Associate of Arts - Digital Media
Frederick Community College
Frederick, MD12.2011
Skills
- Marketing Strategy
- Customer Relationship Management
- Lead Generation
- Data Analysis
- Data Entry
- Contract Management
- Client acquisition and retention
- Contract Creation
- Adobe Programs
- Microsoft Programs
- Accounting
- Market Analysis
- Strategic Planning
- Business Development
- Social Media
- Content Creation
- Risk Management
- Budget Administration
- Data Management
- Project Management
- Vendor Management
- Operations Management
- Supply Chain Management
- Business Analysis
- Strategic Networking
- Project Planning
- Recruitment
- Cybersecurity
- Leadership
- Google SEO
- Cash Flow Management
- Payroll Processing
- Willing to Learn
- Customer Service
- Problem-solving abilities
- Time Management
- Team Building Leadership
- Multitasking Abilities
Certification
- 01/01/2024, IBM Cybersecurity Analyst, IBM
- 01/01/2024, Salesforce Sales Operations Specialization, Salesforce
- 12/01/2023, Lead Management in Salesforce, Salesforce
- 12/01/2023, Foundations of Project Management, Google
- 09/01/2006, 05/31/2023, Graphic Communications & Print Technology, Print Ed Certificate
- 01/01/2024, Foundations of Cybersecurity, Google
Affiliations
- SkillsUSA Alumni
Websites
Timeline
Sales & Marketing Coordinator (Remote)
Fenix International Ltd
01.2022 - 02.2024
Data Entry Administrator
Carey International
01.2020 - 11.2022
Research & Development Technician
HMS Health
12.2018 - 11.2019
Social Media Manager & Sales (Hybrid)
E & R Home Solutions
10.2016 - 02.2018
Marketing Coordinator & Company Photographer (Hybrid)
John Casablanca's Modeling & Career Centers
10.2015 - 06.2016
Sales Manager
AC Moore
09.2013 - 12.2014
Marketing, Sales and Accounting
Rose Photography
01.2012 - Current
Associate of Arts - Business Management
Frederick Community College
Associate of Arts - Digital Media
Frederick Community College
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