Crystal Sobon
North Lauderdale,FL
Summary
I am a hard working, dedicated team player with 20+ years experience in the customer service and financial services industry. 15 years of which I worked in management. When asked "is the glass half empty or half full?" My answer is "it's refillable". I promote a positive, upbeat outlook and like to use that positive outlook to motivate my team and colleagues. My personal strength is connecting with people. I love to help my clients reach their financial goals and set them on the right path by introducing them to the correct products that align with their individual needs. I'd love to take my talents to your establishment so we can meet success as colleagues.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Associate Personal Banker
Wells Fargo
06.2023 - 04.2025
- Customer service focus; handling complex transactions across multiple systems
- Proactively engaging with customers through outreach via phone or email
- Educating and connecting customers to technology and sharing digital options for their convenience
- Fostering and developing strong customer relationships
- Building strong relationships with internal partners
- Following policies, procedures, and regulations
- Identifying potential fraud/risky accounts and taking appropriate actions to prevent loss
- Interacting with integrity and professionalism with customers and team members
- Proficiently and proactively sourcing, acquiring, building, and maintaining relationships with customers and colleagues
- Supporting customers and employees in resolving or escalating concerns or complaints
- Maintaining cash drawer, cash handling and balancing and spending time completing service-related tasks as needed
- SAFE registration
Branch Manager
Momentum Financial Services Group
07.2005 - 06.2023
- Responsible for overseeing store operations. This includes but is not limited to recruitment, talent management, coaching, training, & compliance. Store Managers are ultimately accountable for their store financial performance, customer satisfaction and product quality.
- Overall management of a Financial Services store location.
- Provide and ensure quality Customer Service is consistently delivered to handle and resolve all customer issues at store level and if necessary get DM involved.
- Cross-selling additional products to all customers
- Respond to customer complaints and ensure resolution.
- Ensure store appearance is maintained in adherence to company standards.
- Ensure proper transaction procedures are being followed.
- Adhere to and ensure proper operational policy/procedures are followed.
- Adhere to and ensure proper Security and Loss Prevention policy/procedures are followed.
- Maintain, and reinforce all audit/compliance policy/procedure regarding cash handling, inventory (negotiables), security and service standards.
- Achieve continuous, measurable improvement of audit results throughout the fiscal year.
- Coordinate and carry out chargeback/collection activity and complete all collection related tasks assigned by the Collections and/or Store Liaison.
- Protect and manage company assets including the safety of employees.
- Recruit, train and develop sufficient staff to meet operating objectives and schedule staff meet operational objectives.
- Provide continual supervision, employee feedback, progressive discipline to staff. Document performance through the active use of the Managers Notebook as well timely and accurate talent management reviews.
- Provide timely and accurate performance appraisals to staff and ensure succession plans are in place.
- Ensure staff is trained and developed in adherence to company standards.
- Promote a team atmosphere by training, coaching and motivating staff.
- Manage performance by providing ongoing feedback and discipline to staff when needed.
- Communicate company expectations to store personnel by word and action.
- Holds regular staff meetings and posts meeting minutes as per region requirements.
- Ensure financial goals/targets are met for the store.
- Meet or exceed quarterly revenue and EBITDA targets through the fiscal year and to review quarterly earning statements to ensure corrective action is taken when operating targets are not being met.
- Maintain proper accounting procedures and ensure all reporting is completed in a timely fashion.
- Ensure costs are minimized and profits are maximized.
- Review monthly earnings statements to ensure corrective action is taken when operating targets are not met.
- Maximize productivity and sales through marketing, customer service, payroll management, and daily operational cost control.
- Effectively manage the performance of all staff through the active use of audit and financial reports.
- Maximize productivity and sales through marketing, customer service, payroll management, and daily operational cost control.
- Prepare, submit, and recommend annual operating plans for the store.
- Maintain proper accounting procedures and ensure all reporting is completed in a timely fashion.
- Maintain cash and inventory accuracy/controls and effectively control cash variances.
- Effectively manage the collections process, including research, follow-up, documentation, and adherence to collection laws.
- Drove revenue through the implementation of company-wide marketing plans and execution of national promotions as well as through Accounts and/or Tax Partnerships and other local area marketing efforts.
- Monitored marketing trends and report findings to the Area Manager/District Manager.
- Identified and evaluated local competitors and reported findings to the Area Manager/District Manager and developed and implemented tactics to compete successfully against them.
- Developed a network of contacts within local community.
- Effectively participated in local sponsored community events as directed.
- Completed all tasks as directed by the Area/District Manager.
Education
High School Diploma -
Deerfield Beach High
Skills
- Ability to read/interpret financial and metric reports
- Basic meeting facilitation and group presentation skills
- Solid interview & development skills with a strong sales and customer service focus
- Self-starter, excellent interpersonal and communication skills, ability to train, motivate and lead
- Organized, flexible, analytical and creative, ability to multitask
Certification
- Licensed Notary Republic - Comm. Expires 10/3/28
Timeline
Associate Personal Banker
Wells Fargo
06.2023 - 04.2025
Branch Manager
Momentum Financial Services Group
07.2005 - 06.2023
High School Diploma -
Deerfield Beach High
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