Curtis Marshall

Responsible for America's Go-to-Market acceleration, working directly with Sales and Renewals Executive leaders to craft and execute initiatives targeting upsell with data-driven insights.

• Overachieved iACV goals by 36% by implementing targeted upsell campaigns in partnership with Sales and Renewals Leadership.
• Supported $2.1B ACV bookings in FY24 by implementing strategic GTM simplification programs and building best practices for field interlock.
• Led a team of 20+ Business Insights Consultants leveraging IB data analysis to drive upsell of key software and services offers.
• Leveraged a deep understanding of the customer lifecycle with deep data insights to execute sales plays tailored to specific market segments.

Global program lead for Extended Support program, cross-functionally with Sales, Renewals, and Delivery in support of high-value customers and critical accounts.

• Led global business development team of 15 deal managers and enablement specialists responsible for driving $100M+ ACV bookings.
• Crafted customer-centric sales and partner enablement strategy resulting in 95% YoY bookings growth.
• Drove 28% efficiency gains via automation of cross-functional process and systems improvement programs, overdriving customer satisfaction metrics during surge in business growth.

Cross-functional program lead representing CX in corporate Circular Economy program partnering with executive leaders in Engineering, Supply Chain, and Finance stakeholders.

• Managed fiscal planning, strategy development, and tactical program management working with a diverse, global team.
• Lead vendor contract negotiations to add new capabilities and drive down costs saving $1.5M annually

• Achieved 56% influence on upsell opportunities and surpassing lead goals for three consecutive quarters.
• Leverage market data insights to build client engagement and demand generation campaigns.