Cynthia Taylor

Developed and manage a business banking team building and maintaining relationships with members by providing service and support. Manage various organizations’ economic functions. Develop the department's sales targets and goals. Manage a team of business bankers, assigning duties and ensure each employee performs their duties as expected. Staff the department and train new business bankers and branch staff to ensure they understand the company's policies and regulations. Deal with clients directly to resolve complaints and disputes. Advise the members on their finances and lending portfolios and market new financial products to them.

Additional job functions:

• Guided teams to increase business portfolio and grow bottom-line profitability.
• Proposed and managed successful marketing promotions and business plans.
• Developed and implemented customer service policies for business banking customers.
• Ensured compliance with all relevant banking regulations, laws and guidelines.
• Analyzed customer creditworthiness in order to determine eligibility for loans.
• Developed strategic relationships with key stakeholders in the business community.
• Monitored market trends and competitor activity, making recommendations accordingly.
• Prepared financial reports summarizing customer performance metrics for internal use.
• Presented regular updates on business banking operations at departmental meetings.
• Coordinated training initiatives for new employees related to business banking procedures.
• Provided technical assistance when troubleshooting online banking issues.
• Completed month-end and year-end closings, kept records audit-ready and monitored timely recording of accounting transactions.
• Created and updated financial reports on frequent basis to present information to leadership teams.
• Maintained regular performance appraisals for subordinates through verbal, written and on-going review programs.
• Coordinated preparation of external audit materials and external financial reporting.
• Consolidated business data into actionable metrics to simplify and highlight areas of concern and opportunity.
• Identified product gaps and generated innovative ideas to expand market share, improve customer experience and drive growth.
• Defined and analyzed product metrics to facilitate growth of product.
• Worked with engineers to improve user experience and confirm builds meet user specifications.
• Created prototypes and visual mockups by liaising and collaborating with designers.
• Helped coordinate testing to verify quality and usability of new product features.
• Planned advertising campaigns for online, print and other mediums.
• Supervised creation of marketing materials and collateral.
• Coordinated marketing events for showcasing product and service offerings.
• Cultivated business partnerships to build lasting relationships with internal and external parties.
• Collaborated with other departments to coordinate strategic marketing activities.
• Planned and facilitated meetings to share marketing plans and explain future business goals.
• Negotiated with vendors to obtain most cost-effective pricing for product distribution.
• Established relationships with third party developers who could extend the reach of our products.
• Provided technical guidance during troubleshooting efforts when needed.
• Communicated progress updates at regular intervals with senior leadership.
• Performed post-launch analyses to measure success of feature rollouts.
• Led project planning sessions to map out timelines for feature releases.
• Participated in design reviews to ensure usability standards are being met throughout the product development cycle.
• Created processes and procedures that ensure high quality products are delivered on time.
• Identified customer needs through user interviews, surveys, focus groups, and other feedback mechanisms.
• Collaborated with stakeholders to define product requirements and user stories.
• Defined and implemented cost reduction strategies throughout product development lifecycle to maximize profitability.

• As branch manager I am responsible for a number of tasks, including overseeing member services, supervising subordinate staff, and handling sales, and security
• I also am in charge of cash handling, training staff members, auditing services, and ensuring a safe, productive work environment for my staff
• As branch manager I make sure my branch is efficient and keep all personnel up to date with the latest credit union procedures and policies
• I am also responsible for interviewing and hiring new personnel, as well as conducting any disciplinary procedures
• As Branch Manager I monitor the branch's progress and make changes for the branch to grow
• In addition to my Branch Manager Duties, I have also sat on two Strategic Planning and Quality Growth committees for Westerra.
• Managed and inspired team members to perform to full potential, driving branch profitability.
• Assigned duties to employees and examined work for accuracy, neatness and timeliness.
• Designed sales and service strategies to improve revenue and retention.
• Complied with company policies and government regulations to prevent and detect rule violations and protect organization from fines and lawsuits.
• Directed daily operations of the branch, including customer service, human resources, sales and marketing activities.

• My primary responsibility was to establish new banking relationships with small business owners as well as help grow the business
• I would focus on sales while delivering an exceptional customer experience to existing and prospective small business customers
• As a district level position, I would establish relationships with the branches in their market and assist the bankers as a small business specialist and business trainer
• I have 18 years of banking services experience and I am an extremely motivated team player
• I have assertive communication skills with a focus for sales
• Ability to maintain the confidentiality of the customer information
• I have 15 years of Small Business Lending experience including SBA Lending and 15 years of experience selling to Small and Mid-size business owners.

• Preformed all duties of a Small Business Relationship Manger, in the same capacity of my latter position, and to also include portfolio management
• In the 9 years I was employed, I held Banking Center Manager position, Small Business Area Manager Position with a team of 5 direct reports, and Business Development Officer

• Held multiple banking center positions during my employment, to include Teller, Personal Banker, Assistant Manager, and Banking Center Manager
• Performed all functional job duties.