Cynthia Barton
Peoria,AZ
Summary
Detail-oriented and dedicated client support professional with strong organizational skills and project management skills. Ability to handle multiple projects simultaneously with a high degree of accuracy, and willingness to take on added responsibilities to meet team and individual goals. . Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
20
20
years of professional experience
1
1
HIPAA certification
1
1
Hubspot Digital Marketing Certification
Work History
Client Services Specialist (Contract, Remote)
Walker Healthcare IT
Bloomfield Hills, MI
05.2022 - Current
- Support planning and execution of all marketing materials that effectively position Shared Health, (a division of Blue Cross /Blue Shield of Tennessee) to communicate and promote health plan's products and services to members and providers.
- Established organization and managed tracking of marketing and communication documents, which increased efficiency and resulted in over 100% on-schedule implementation of required materials.
- Manage projects from creation to completion, developing and maintaining controls and checkpoints for project scheduling and follow-up, internal client presentation, and project review approvals.
- Ensure consistent messaging, manage proofing of communications and coordinate approval process with internal and external compliance and regulatory agencies.
- Deliver superior service through building of successful relationships with internal clients, vendors and marketing partners.
- Participated in team projects, demonstrating ability to work collaboratively and effectively
- Managed time efficiently in order to complete all tasks within deadlines
Client Experience Manager-Marketing Outreach
RRS Medical
Media, PA
01.2020 - 02.2021
- Generated interest in RRS Medical PHI Transfer and Technology Solutions, identified new markets and educated prospective clients on benefits.
- Developed PHI (Protected Health Information) related content to inform and educate client base and prospects as part of RRS Medical integrated marketing strategy.
- Worked with sales and marketing teams to develop and maintain social media promotion, email-based campaigns and other marketing programs. Collaborated in design and execution of publications through (Hubspot) for prospect development and client outreach, using email, newsletters, and surveys.
- Tracked, measured, and reported relevant KPI's of outreach initiatives to overall marketing plan.
- Built and maintained contact and referrals database across RRS Medical territory, increasing qualified leads by 50%.
- Developed both on-site and virtual trade show calendar, coordinated event timeline and all logistics for on-site trade shows, and developed, managed, and implemented plans for virtual conferences on selected provider platforms
- Drove strong cross-functional cooperation between Marketing, Sales, and Client Operations.
Client Experience Manager
RRS Medical
Media, PA
07.2018 - 12.2019
- Ensured client needs were met and exceeded as advocate and partner in addressing medical records release of information (ROI) questions and issues for assigned RRS Medical customers.
- Developed external outreach communication and promotion initiatives to increase client awareness, education, and connectivity on on-going basis.
- Designed and implemented on-boarding system for new clients, resulting in 70% increase
- Successfully worked with internal teams (i.e., sales, operations, and client services), and provided point of contact, support and resolution for RRS Medical staff encountering operational issues with clients.
- Developed ongoing reporting requirements to enable transparency and accountability to client base.
- Created and yearly client satisfaction surveys, analyzed feedback, and provided recommendations to executive team for adding value to client services.
Client Services Specialist
RRS Medical
Media, PA
10.2010 - 06.2018
- Implemented ROI (Release of Information) software at physician practices to facilitate retrieval and release of medical records.
- Knowledge and experience with multiple EMR systems.
- Trained client medical office staff in Release of Information (ROI) workflow procedures.
- Analyzed current ROI practices and systems, targeted areas out of compliance or with potential for compliance issues and introduced best practice solutions.
- Collaborated with RRS Medical programming staff on development and refinement of new proprietary software to increase efficiency of on-site release of information scanning services and document management, including EMR extraction and archiving.
- Improved overall efficiency 70% by anticipating client needs and providing outstanding support.
HEDIS Reviewer/Coordinator
Change Healthcare
Nashville, TN
10.2016 - 05.2018
- Traveled to medical facilities and provider offices within Philadelphia Metropolitan area to complete HEDIS review services.
- Worked within Healthcare Effectiveness Data Information Sets (HEDIS) and Payment Integrity Audits (PIA).
- Managed retrieval and review of medical records from charts and multiple EMR/EHR systems in compliance with HIPAA laws and regulations.
- Achieved and maintained excellent record of 100% timely and accurate adherence to production standards.
Education
Bachelor of Arts - French, Life Sciences And Business Minors
Eastern University
Wayne, PASkills
- Process Improvement
- Project Management
- Training
- Client Support
- Sales and Marketing Support
- Analytical and Critical Thinking
- Interpersonal Communication
- Relationship Management
- Adobe
- Hubspot CRM
- Survey Monkey
- Virtual Events Platforms
Additional Information
- Previous professional experience includes Co-Owner of a computer software training company. Performed all day-to-day administrative and operations functions while also acting as trainer and curriculum specialist.
- Additional prior work history includes five years as an Implementation and Training Specialist for a proprietary software development and marketing organization.
Certification
Digital Marketing Hubspot CRM Certifications– Content Marketing, Email Marketing, Inbound Methodology, Sales Enablement, Project Management
CRIS- Certified Release of Information Specialist (AHIOS)
HEDIS
Timeline
Client Services Specialist (Contract, Remote)
Walker Healthcare IT
05.2022 - Current
Client Experience Manager-Marketing Outreach
RRS Medical
01.2020 - 02.2021
Client Experience Manager
RRS Medical
07.2018 - 12.2019
HEDIS Reviewer/Coordinator
Change Healthcare
10.2016 - 05.2018
Client Services Specialist
RRS Medical
10.2010 - 06.2018
Bachelor of Arts - French, Life Sciences And Business Minors
Eastern University