Daja Maxwell
Los Angeles,CA
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across multiple social platforms. Offering expertise in maintaining high-quality content streams, content ideation, creation, and community management. A proven track record of refining content strategies to enhance campaign performance and social media engagement.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Social Media Manager
Jabra
09.2021 - Current
- Spearheads social strategy campaigns across Instagram, TikTok, Facebook, Twitter, and YouTube, creating content tailored to the brand's identity, target demographic and current trends.
- Collaborate with cross-functional teams, including customer experience, marketing, and design, to curate brand aesthetic and assess customer needs effectively.
- Track and analyze key performance indicators (KPIs) for monthly social reports, leveraging data-driven insights to refine strategies, optimize content performance, and drive increased engagement and follower growth.
- Manage online social communities by promptly addressing customer inquiries and ensuring a positive social media presence that fosters a positive brand image.
Social Media Manager
Nadia Marie & Co
03.2019 - 12.2021
- Collaborated closely with influencers and content creators, leveraging partnerships to enhance brand visibility and drive engagement.
- Produced creative briefs for campaigns and influencer partnerships, contributing to the launch of new brands and initiatives.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
Community Engagement Specialist
The Public Insight Network Bureau
05.2016 - 05.2017
- Collaborated extensively with print, digital, radio, and television journalists nationwide to enhance their reporting initiatives and foster diverse audience engagement through the utilization of the public insight network platform and other engagement tools.
- Cultivated robust relationships between newsrooms and communities, thereby promoting a more inclusive and meaningful journalistic landscape.
Education
Bachelor of Arts - Journalism and MassCommunications
Arizona State University
Tempe, AZSkills
- Trend analysis and implementation
- Community engagement and management
- Creative agency collaboration
- Cross-functional teamwork
- Project Management
- Video and Photo Editing
- Graphic Design
- Google Suite
- Copywriting
- Hootsuite
- Later
- Sprout Social
Certification
- Google Analytics
Timeline
Social Media Manager
Jabra
09.2021 - Current
Social Media Manager
Nadia Marie & Co
03.2019 - 12.2021
Community Engagement Specialist
The Public Insight Network Bureau
05.2016 - 05.2017
Bachelor of Arts - Journalism and MassCommunications
Arizona State University
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