Dakota Spranger
Redford,MI
Summary
Results-oriented tech executive with demonstrated record of accomplishment in streamlining operations, optimizing workflows, increasing profits and maximizing market penetration. Decisive leader promoting operational improvements, market expansion and positive corporate culture as keys to success. Vast level of experience ranging from technical support on the ground to broad operational improvements.
Overview
13
13
years of professional experience
1
1
Certification
Work History
General Manager
Mobile Ed Productions, Inc.
Redford, MI
12.2020 - Current
- Championed continuous improvement initiatives that enhanced operational performance across all departments.
- Implemented effective cost-saving measures to reduce overhead expenses without compromising quality or service.
- Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Reduced cancellations
- Increased number of bookings from 2019-2023 by 122%
- Increased lead generation through SEO, and marketing efforts
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
Owner
Dakota Tech
Battle Creek, MI
08.2015 - Current
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
- Aligned branding initiatives and sales strategies with client goals.
- Stayed current with market trends to determine optimal pricing of goods and services and to capitalize on emerging opportunities.
- Managed Portfolio of over 15 active clients.
President
Mobile Ed Productions Inc.
Redford, MI
12.2020 - 12.2020
- Developed and implemented new strategies and policies in collaboration with executive partners to establish and achieve long-term business objectives, providing company with strong and sustainable organizational leadership.
- Developed innovative sales and marketing strategies to facilitate business expansion.
- Developed, maintained and operated company's web presence, developing original text and image content for company website and designing HTML and email promotions.
- Directed team of 15 in-office employees and 115 performers.
CIO
Mobile Ed Productions Inc.
Redford, MI
05.2015 - 12.2020
- Trained staff members on computer use and updated systems.
- Devised and wrote corporate technology procedures, modifying security policies for each worker level.
- Researched and acquired new equipment.
- Researched new technologies and chose best options for company priorities and cost-effectiveness.
- Configured and implemented IT initiatives to produce measurable business value.
- Influenced and directed IT infrastructure to drive key business strategies and processes.
- Liaised with executive leaders to solve operational and workflow issues to reduce breakdown in data communication.
- Tracked expenditures, schedule and IT systems performance progress using custom software created in-house.
- Integrated new media and web advertising initiatives into company's marketing strategies to enhance brand awareness.
- Oversaw business-wide changes to modernize procedures and organization.
- Achieved under-budget and on-time project management to adhere to project goals.
- Oversaw daily administrative operations, including System Administration, Network Administration and Software Administration.
- Facilitated over $40,000 in annual business for 5+ years.
- Forecasted and directed effective management and financial control, recovering over $200,000 in past-due invoices.
- Aligned operations with client goals by automating various tasks and systems.
- Furthered brand awareness through SEO and Email Marketing.
- Delivered cost-benefit analysis to weigh financial decision impact against desired outcomes.
Director of IT
The Murder Mystery Company
Grand Rapids, MI
06.2014 - 04.2015
- Collaborated with management, technical crew members and fellow supervisors to organize efficient operations and achieve demanding schedule targets.
- Established performance goals for each department and provided feedback on methods for reaching those milestones.
- Worked with Sales and Marketing leaders to arrange schedules based on production requirements and available resources.
- Assisted leadership with launch of start-up to achieve $14m in revenue after 3 years.
- Managed daily operations while overseeing 50+ nationwide locations to foster increased productivity.
- Assessed final products to check quality and consistency with creative vision.
- Assisted with creation of marketing strategy and advertising initiatives used to promote company to community members.
- Delegated assignments based on Technology Department plans, project needs and knowledge of individual team members.
- Made recommendations for changes in funding process and policies based on data and judgment.
- Assisted company executives during decision-making process by compiling daily reports to suggest corrective action.
- Analyzed business needs while soliciting customer feedback for process improvements.
- Interviewed, hired, trained, and managed team of 2 developers and 2 graphic designers, and discussed issues to provide resolution and apply best practices.
- Utilized trends in Entertainment marketplaces to create solutions and refine business strategies.
- Developed and maintained positive relationships with employees.
- Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
- Worked flexible hours across night, weekend, and holiday shifts.
Web Developer
The Murder Mystery Company
Grand Rapids, MI
06.2013 - 06.2014
- Designed, implemented, monitored, and maintained hundreds of web pages, sites, plugins and functionality for continuous improvement, mobile-friendliness, SEO, etc.
- Developed functional digital design concepts across various platforms to strengthen company brand and identity.
- Oversaw technical support issues and troubleshooting requests to resolve surfaced problems.
- Established presentation consistency across Chrome, Safari, Firefox and other common internet browsers.
- Employed search engine optimization (SEO) tactics to increase reach and generate organic traffic/leads.
- Researched and applied latest emerging technology, software and project application trends to update and maintain site applicability.
- Planned website development, converting mockups into usable web presence with thousands of lines of HTML, PHP, CSS, SQL, JavaScript, jQuery, AJAX and JSON coding.
- Collaborated with CEO, developers, and team leaders to determine organizational need, designing pages, sites, scripts, etc. to meet demand.
- Multi-tasked across multiple focuses to generate project results and meet deadlines and organizational expectations.
- Enhanced user experience by implementing responsive web design and optimizing website performance.
- Reduced load times and improved site speed by optimizing images, scripts, and other assets.
Crew Trainer
McDonald's
Battle Creek, MI
01.2012 - 12.2013
- Mentored junior employees to improve performance, food safety and customer service.
- Taught new team members correct procedures for all areas of operations.
- Set positive example for team members by providing high-quality, efficient service.
- Greeted all customers with smile and provided friendly service to professionally handle every need.
- Trained other employees in customer service, food safety and performance requirements.
- Established high standard of quality by performing exemplary.
- Promoted to Crew Trainer in under 1 year.
Crew Member
McDonald's
Battle Creek, MI
01.2011 - 12.2012
- Collaborated with 10+ team members to complete orders.
- Supported great dining and meal experiences for guests.
- Prepared and cooked food orders for customers by noting customizations and portion sizes.
- Prepared cooking supplies, ingredients and workstations during opening and closing procedures to maximize efficiency.
- Performed shift change tasks each day to keep store efficient and neat.
- Checked completed orders for accuracy and bagged meals for easy carrying.
- Wiped counters and sanitized equipment to maintain clean food prep and dining areas.
Education
High School Diploma -
Lakeview High School
Battle Creek, MI2013
No Degree - Computer Science And Programming
Kellogg Community College
Battle Creek, MINo Degree - Entrepreneurship
Kellogg Community College
Battle Creek, MINo Degree - Business Administration And Management
Kellogg Community College
Battle Creek, MISkills
- Project Management
- Staff Management
- Operations Management
- Customer Service
- Teamwork
- Agile Workflow
- Organization & Time management
- Programming Languages
- IT Support & Administration
- Business Administration
- Branding & Marketing
- Fast, Efficient, & Competent Learner
Accomplishments
- Administrated team of 130 staff members for MMC.
- Administrated team of 7+ office members and 40+ touring performers for Mobile Ed.
- Supervision - Supervised sales team to monitor sales activity and goal achievement for MMC and Mobile Ed.
- Designed, developed, upgraded, and maintained "Dr. Watson", a PHP/SQL web-based booking and management software for MMC.
- Designed, developed, upgraded, and maintained a FileMaker database solution for Mobile Ed.
- Received 45th Anniversary Founder's Award from Mobile Ed on March 16th, 2024.
Certification
- Certified HTML Developer, Passed with Excellence, W3schools.com - July 7, 2014.
- Certified JavaScript Developer, W3schools.com - December 30, 2014.
- Certified CSS Developer, W3schools.com - December 31, 2014.
- Certified Front End Developer, W3schools.com - December 31, 2014.
- Immediate Responder Training Certification, Bleeding Control and Basic Trauma Care, 360 Life Safety - June 25th, 2022.
Timeline
General Manager
Mobile Ed Productions, Inc.
12.2020 - Current
President
Mobile Ed Productions Inc.
12.2020 - 12.2020
Owner
Dakota Tech
08.2015 - Current
CIO
Mobile Ed Productions Inc.
05.2015 - 12.2020
Director of IT
The Murder Mystery Company
06.2014 - 04.2015
Web Developer
The Murder Mystery Company
06.2013 - 06.2014
Crew Trainer
McDonald's
01.2012 - 12.2013
Crew Member
McDonald's
01.2011 - 12.2012
High School Diploma -
Lakeview High School
No Degree - Computer Science And Programming
Kellogg Community College
No Degree - Entrepreneurship
Kellogg Community College
No Degree - Business Administration And Management
Kellogg Community College