Summary
Overview
Work History
Education
Skills
Websites
References
Timeline
Generic

Dalton Loughlin

Coco Grove

Summary

Analytical digital marketing executive with several years of extensive experience planning, developing, managing and implementing digital marketing strategies. Polished in measuring rois and kpis, preparing and managing digital marketing budgets and overseeing company's social media accounts.

Overview

10
10
years of professional experience

Work History

Head of Digital Marketing

The Advantaged Yachts & Charter
Miami
01.2025 - Current
  • Administration Meta & Google Advertising
  • Social Media Posting / Scheduling
  • Asset A/B testing & KPI Analysis
  • Graphic Design + Video Editing
  • Email Automation Marketing
  • Website Administration

Head of Digital Marketing

Miami Water Sports
Miami
04.2024 - Current
  • Administration Meta & Google Advertising
  • Social Media Content Creation
  • Influencer Collabloration
  • Sales
  • Video Editing
  • Graphic Design

Head of Digital Marketing & Social Media

Melbourne Hospitality Group
01.2023 - 01.2024
  • Administration Meta & Google advertising
  • Detailed web engagement data analysis + reporting
  • Creation of engaging on brand content to drive sales
  • Implementing and maintaining social media calendar
  • Graphic design and video editing
  • Website & Google Business Profile maintenance
  • Event conception, promotion + ticket sales
  • Email marketing and design

Marketing Account Executive

Perk Marketing Group
01.2022 - 01.2024
  • Rigorous A/B testing of ad content for high engagement
  • Administration all digital marketing + paid advertising
  • Lead online sales of 100+ celebrity hosted event & concerts
  • Custom audience + retargeting for brand awareness
  • Sponsorship acquisition and outreach

Director of Paid Ads & Ticket Sales

Homecookin Hospitality
01.2021 - 01.2023
  • Lead generation and sales utilizing Google + Meta Ads
  • Online ticket sales administration and performance report
  • Developed robust email campaigns for sales
  • Managing multiple ad accounts $75K Ad Spend Annually
  • Creation, review and update of web content

Talent Booker & Management

Tao Group Hospitality
01.2015 - 01.2023
  • DJ and talent booking
  • Book keeping
  • Talent acquisition
  • Social media administration and branding for artists
  • Website and graphic design

Education

Certified Audio Engineer -

Dubspot
01.2010

Computer Science/Business

Stevens Institute
01.2008

Skills

  • Critical Thinking
  • Problem Solving
  • Time Management
  • Sales
  • Digital Marketing
  • Team Work
  • Kpi Reporting
  • Integration testing
  • Adaptability
  • Organization
  • Meta Business Manager
  • Google Analytics 4 (GA4)
  • Google Ads
  • Canva
  • Adobe
  • Marketing automation
  • Cross-channel marketing
  • Mobile marketing
  • Customer segmentation
  • AI-driven marketing
  • Content marketing
  • Digital advertising
  • Conversion rate optimization
  • Google analytics
  • Podcast marketing
  • Video marketing
  • Product marketing
  • Google analytics expertise
  • Digital branding strategies
  • Mobile marketing tactics
  • Video marketing techniques
  • Copywriting and editing
  • E-newsletters
  • Podcast production and promotion
  • Strategic marketing
  • Goal setting
  • Capcut
  • WordPress
  • Clickfunnel
  • Active Campaign
  • Squarespace
  • Mailerlite
  • Later
  • IMovie

References

References available upon request.

Timeline

Head of Digital Marketing

The Advantaged Yachts & Charter
01.2025 - Current

Head of Digital Marketing

Miami Water Sports
04.2024 - Current

Head of Digital Marketing & Social Media

Melbourne Hospitality Group
01.2023 - 01.2024

Marketing Account Executive

Perk Marketing Group
01.2022 - 01.2024

Director of Paid Ads & Ticket Sales

Homecookin Hospitality
01.2021 - 01.2023

Talent Booker & Management

Tao Group Hospitality
01.2015 - 01.2023

Certified Audio Engineer -

Dubspot

Computer Science/Business

Stevens Institute

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Dalton Loughlin