Dan Urbano
Hingham,MA
Summary
Creative Operations professional with 15+ years of experience streamlining content production and leading high-performing content creation teams. I specialize in optimizing creative workflows, managing resources, and aligning creative output with strategic goals. From photo studio builds to DAM integrations and project management tools like Asana and Monday.com, I ensure every project is effective from concept to delivery. Past clients include New Balance, Moolah Kicks, and Footjoy. I bring a rare blend of a photographer's eye and operational know-how to every team I join.
Professional with deep expertise and readiness for leadership. Proven track record in driving business growth and operational efficiency. Strong focus on team collaboration and delivering impactful results. Known for reliability, adaptability, strategic vision, and effective problem-solving. Skilled in business management, financial planning, and customer relations.
Overview
19
19
years of professional experience
Work History
Owner / Creative Director
URBANPHOTO.COM
01.2010 - Current
- Owner and Creative Director - Clients include: New Balance, Moolah Kicks, Puma, Footjoy, DXL, Granite Links Country Club, Lyons Group Boston, and Doordash. Full list available upon request.
Teacher - Photography & Video
CATS ACADEMY BOSTON
08.2023 - 08.2024
- Developed syllabus and curriculum for Photography and Digital Video.
- Taught advanced traditional and digital Photography and Film.
- Lead photography and film teacher for grades 8-11 academy students.
- Taught and mentored over 50 international students.
Global Content Creation Studio Manager
NEW BALANCE
10.2021 - 03.2022
- Consulted on photo studio setup for premium asset capture.
- Consulted senior management on in-house setup, equipment and software.
- Developed & trained staff on photo and video capture for in-house content creation.
- Captured premium e-commerce photos for the first year of new style guide.
- Photographed products for product pages, website creative, and marketing use.
- Managed global content studio team.
- Photographed over 500 Premium products for PDP pages.
Lead Photographer
STRAUB COLLABORATIVE
01.2021 - 10.2021
- Photographed eCommerce, catalog, On-Figure, and social media images.
- Tagged all photos with metadata and uploaded to DAM system.
- Managed stylists and Jr. photographers.
- Major sportswear companies photographed included Adidas, Puma, Footjoy, Timberland, Nike, Reebok, and New Balance.
Photo Studio Operations / Photographer
NEW BALANCE
07.2017 - 07.2020
- Photographed over 2,500 products (approx 12,500 photos) a year for website pages.
- Photographed Products, On-Figure, headshots and on-location shoots.
- Social Media Photography and Content Creation.
- Managed a team of vendors and retouching partners domestically and overseas.
- Cataloged all in-house photos and uploaded them into Widen DAM system.
- Photographed over 20,000 photos and tagged with metadata.
- Developed a style guide, ensuring consistency and adherence across all creative assets.
- Facilitated meetings between photo studio, creative and cross-functional teams.
- Oversaw the team's day-to-day creative operations, including both internal and freelance.
- Ensured deadlines were met and bottlenecks were quickly identified and remedied.
Director of Creative Operations
MIMOCO, INC.
01.2007 - 12.2017
- Managed marketing, trade-show, photo studio, customer service, production, logistics, and social media departments.
- Helped develop creative and marketing plans.
- Managed photography operations and built photo studio from the ground up.
- Responsible for all managerial and administrative responsibilities including interviewing and hiring staff, as well as training and development.
- Developed and managed an annual budget of $500,000.
- Scheduled photo shoots, as well as internal and external resources to ensure that projects were completed on time and on budget.
- Designed and implemented cost-effective processes.
- Oversaw filing and archiving of projects.
- Processed timesheets and invoices from creative suppliers and freelancers.
- Managed photo DAM and digital photo archives for marketing and sales.
- Photographed all products for catalogs, web, and advertising.
- Managed photo requests from sales, marketing, and internal teams.
- Responsible for all photos for website, social media, blog, and catalog.
- Photographed, retouched, and maintained database of over 50,000 photos.
- Directly managed a flex staff department of over 25 employees.
- Facilitate post-mortem meeting to improve process, resourcing, and creative output.
Education
Bachelor of Fine Arts - Photography
Art Institute of Boston at Lesley University
Skills
- Project Management - Asana, ProWorkflow, Mondaycom, Etc
- Digital Asset Management (DAM) Adobe, Bynder, Widen & others
- Creative Operations
- Analytic and Creative
- Management & Leadership
- Photo Studio Management
- Critical Thinking
- Digital Marketing
- Brand Management
- Photography & Videography
- Content Creation
- Social Media Marketing
- Adobe Creative Suite
- Canva
- Google Suite
- Microsoft Office Suite
- Hootsuite
- Production Management
- Customer relations
- Small business operations
- Relationship building
- Verbal and written communication
- Project management
- Operations management
- Staff management
- Marketing
Timeline
Teacher - Photography & Video
CATS ACADEMY BOSTON
08.2023 - 08.2024
Global Content Creation Studio Manager
NEW BALANCE
10.2021 - 03.2022
Lead Photographer
STRAUB COLLABORATIVE
01.2021 - 10.2021
Photo Studio Operations / Photographer
NEW BALANCE
07.2017 - 07.2020
Owner / Creative Director
URBANPHOTO.COM
01.2010 - Current
Director of Creative Operations
MIMOCO, INC.
01.2007 - 12.2017
Bachelor of Fine Arts - Photography
Art Institute of Boston at Lesley University
PORTFOLIO AND WORK
- Website: www.urbanphoto.com
- LinkedIn: www.linkedin.com/in/urbanphoto
- Instagram: https://linktr.ee/Urbanphoto
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