Summary
Overview
Work History
Education
Skills
Certification
Timeline
BusinessAnalyst

Dana Ali

Doha

Summary

An experienced BI analyst with nine years of experience in delivering useful information to company decision makers, Administrating the BI System and being the department interface between business unit and technical unit. With my expertise working closely with the company marketing, strategy teams and being part of the changes since the requirement gathering, design, model, analyzing large data sets and finally convert the date into insights, I've contributed to funding gaps and maintain the company profit during last year inflation.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Business Intelligence Consultant

Malomatia
03.2024 - Current
  • Responsible of complete BI lifecycle including collecting, documenting, analyzing business requirements, data analysis, visualizations, report and dashboard development,
  • Developing the metadata , data model and data packages.
  • Ensure the quality, accuracy, reliability, and timeliness of the data and reports available within all reporting environments through meticulous testing, automated and manual data reviews.
  • Work closely with business stakeholders and business users, therefore business acumen is required.
  • Responsible and accountable for quality assurance and verification procedures. All reports and dashboards must be checked and verified for competence, accuracy and ensure data integrity before releasing to stakeholders

Business Intelligence consultant

Sadeem International Company
02.2024 - 03.2024
  • Data Gathering: Collect and consolidate data from multiple sources, including databases, spreadsheets, and external APIs
  • Data Cleaning and Transformation: Clean, validate, and preprocess data to ensure accuracy and consistency
  • Data Analysis: Analyze data to identify trends, patterns, and insights that can inform business strategies
  • Reporting and Dashboard Development: Create and maintain reports, dashboards, and Data visualizations using BI tools like Tableau, Power BI, or other relevant software
  • Data Modeling: Design and maintain data models, such as data warehouses or data cubes, to support reporting and analysis
  • Performance Monitoring: Track and optimize the performance of BI solutions and data infrastructure
  • Business Requirements Gathering: Collaborate with business stakeholders to understand their data and reporting needs
  • Data Governance: Ensure data quality, data security, and compliance with data privacy regulations
  • Recommendations and Insights: Provide actionable insights and recommendations to support strategic and tactical decision-making
  • Documentation: Maintain documentation related to data sources, data transformations, and reporting processes
  • Training and Support: Train end-users on BI tools and provide support as needed.

Senior Business Intelligence Analyst

SUDATEL Group
12.2022 - 03.2024
  • Managing the Operation team, a team of four engineers, serving as the front end of the BI department
  • Develop consistent approaches and methodologies for data analysis, automate repeatable tasks and drive process efficiencies
  • Responsible for the training and development of team members
  • Establish operational objectives and work plans, and delegate assignments to subordinates
  • Coach and teach - collaborate with marketing, sales, finance, Revenue Assurance, and Network teams to drive business outcomes
  • Guide the team on how to build and maintain dashboards to track product/Offers usage and performance
  • Build, maintain, and communicate detailed reporting, dashboards and analysis on key business metrics and challenges
  • Manage the operation team and lead them to provide actionable insights, answer questions and develop recommendations
  • Present analysis and recommendation to senior leaders using data-driven storytelling
  • Working with team members and Subject Matter Experts on identifying, designing, and building and performing analytics to provide risks and control insights to business partners
  • Interacting with operational and technology management regarding access, processing, reporting and integrity of source system and data repositories.

Achievements:

  • Lunching four dashboards for different business areas showing the main KPI’s. Increasing the data availability from 70% to 90% of the annual calendar days.

Acting Head of Business Intelligence Unit

Sudatel
09.2021 - 11.2021
  • Managing the BI team at Sudatel Telecom Group, the team is divided into operation and development team
  • Mentor and lead a technical team in a fast-paced delivery environment
  • Manage incoming data/reporting requests and delegate to appropriate resources
  • Work with different stakeholders to improve quality of information in warehouse
  • Help design and implement a functional BI framework to handle increasing requests and growing team
  • Implement Data Access strategy to provide access to the right data at the right time to the right people using the right tools
  • Drive and manage data storage strategy to ensure data is stored in compliance with data privacy and security policies
  • Provide best practice leadership and direction for all program managers on the team, promoting an awesome team environment
  • Coach and manage a team of BI Specialists, including onboarding new team members.

Achievements:

  • Lunch the first Power BI dashboard for the top management that shows the company profits. Cut the data processing time to half for the multi dimension model.

Business Intelligence Specialist

Sudatel
08.2015 - 11.2021
  • Dealing with the company BI systems analyzing the requirement requested from business users and retrieving necessary information to Create Daily, weekly and Monthly Reports
  • Representing the interface between the BI Unit and the other departments
  • Supervise the Unit following up the Projects, Plans and Tasks
  • Deliver useful Understandable information to users using Structured Query Language (SQL) techniques starting from: Design, develop and maintain business intelligence solutions
  • Create the appropriate SSIS packages to Extract, transfer and load the data in the data warehouse
  • Understanding the business ad-hoc reports and its requirements, and then developing, collecting, analyzing, and sharing data to help business teams drive improvement in key business metrics, customer experience, and business results
  • Ensures the timeline, quality, and integrity of the data, in order to provide an accurate report
  • Investigate issues that may appear in data that may affect business and solve it
  • Develop a T-SQL Script to retrieve the required data merging between tables or linking between two servers
  • Develop an automated T-SQL Script, delivering Ad-hoc Report
  • Working with colleagues to make sure that the front-end applications responsible for delivering Business Intelligence reports are stable, reliable and updated
  • Presenting the report in the best way using cubes or any optimal visualization tool
  • Monitoring daily Reports to ensure the stability of the systems and make the necessary investigation's if there are any problems.

Achievement's :

  • Being part of a project of the charging system upgrade. Develop a solution for the Network department to track the network performance.

Education

Bachelor's Degree - Electronics Engineering, Telecommunication

Sudan University of Science and Technology
12.2012

Skills

  • Microsoft SQL Server Integration Services Advanced
  • Microsoft SQL Server Analysis Services Advanced
  • Datawarehouse Concepts Advanced
  • Data Modeling Intermediate
  • Data Quality Intermediate
  • Database Design Intermediate
  • Relational Database Managment studio Expert
  • Microsoft Excel Advanced
  • Microsoft Power BI Advanced
  • SQL, T-SQL, PL-SQL Expert
  • Data integration
  • ETL development

Certification

Certified Data Engineer Associate.https://api.accredible.com/v1/auth/invite?code=c9d4a916ed84fec41176&credential_id=7351b305-90ef-4eb3-ab43-37849e152dcd&url=https%3A%2F%2Fcredentials.databricks.com%2F7351b305-90ef-4eb3-ab43-37849e152dcd&ident=41593b0e-a906-4744-b1ac-8557840eab90

Timeline

Business Intelligence Consultant

Malomatia
03.2024 - Current

Business Intelligence consultant

Sadeem International Company
02.2024 - 03.2024

Senior Business Intelligence Analyst

SUDATEL Group
12.2022 - 03.2024

Acting Head of Business Intelligence Unit

Sudatel
09.2021 - 11.2021

Business Intelligence Specialist

Sudatel
08.2015 - 11.2021

Bachelor's Degree - Electronics Engineering, Telecommunication

Sudan University of Science and Technology
Dana Ali