Summary
Overview
Work History
Education
Skills
Previous Experience
Timeline
Generic

DANA Warrington

Sterling

Summary

Dynamic sales professional with a deep understanding of the customer journey, committed to being a trusted advisor at every touchpoint. Results-oriented and hands-on contributor with an entrepreneurial mindset, dedicated to not just meeting but exceeding client expectations. Focused on building and nurturing long-term client relationships to ensure lasting customer satisfaction and retention.

Overview

24
24
years of professional experience

Work History

Sr Account Executive, Strategic Account

Gartner Inc.
08.2022 - Current
  • Drove retention and growth for the Department of Veterans Affairs account portfolio, one of Gartner’s top 25 accounts
  • Served as a trusted advisor to 5 C-level executives influencing key business outcomes such as saving over $21M in cloud costs
  • Added 2 new logos in calendar year 2024 with a total NCVI of $497k, achieved Q1 bonus and Winners Circle as well as 95% XREV
  • 100% retention for FY22 and FY23
  • Expertly managed 39 clients and achieved high customer satisfaction that resulted in an 82% engagement score to support initiatives

Director of Partnerships & State Director

TIDAL BASIN GROUP
07.2020 - 08.2022
  • Identified opportunities to develop client accounts through association partnerships, conferences, and capture across multiple states
  • Identified capture opportunities (prospect identification, qualification of prospects, capture management, assist with proposal)
  • Managed and executed end-to-end process of sourcing, evaluating, negotiating and executing new partnerships as well as grow client base
  • Secured partnerships with industry associations to support business development: National Association of Counties (NACo)
  • Scheduled presentations and webinars to position Tidal Basin as an industry leader
  • Managed, attended, and acted as corporate liaison for 20+ conferences yearly related to disaster management at the state and county level

Associate Managing Director

WITT O’BRIEN’S
07.2019 - 07.2020
  • Joined the Business Development team for the Public Sector in June of 2019
  • Supports all areas of disaster management for the public sector, with a focus on strategic regions and services by engaging clients, associations and establishing partnerships at the city, county, and state levels
  • Engaged clients through an integrated approach which includes in-person meetings, conferences and association partnerships resulting in lead generation
  • Secured partnerships with industry associations and acts as corporate liaison and POC: National Association of Counties, California State Association of Counties Florida Association of Counties
  • Developed regional campaigns for Florida and supports fellow strategic campaign champions in Texas, California and Louisiana
  • Assisted with proposal development by providing area specific content as related to RFP/RFQ/RFIs, based on knowledge and insight from client engagement

Development Manager

INSTITUTE FOR BUILDING TECHNOLOGY & SAFETY (IBTS)
09.2013 - 06.2019
  • Provided disaster recovery solutions to elected officials and staff at counties and cities by partnering with FEMA and CDBG-DR subject matter experts
  • Identified and tracked opportunities within communities affected by disaster that are federally funded
  • Work with proposal team in development of the proposal based on intelligence gathered during capture
  • Partnered with SMEs to develop and implement strategies to help communities affected by disaster recover
  • Established and maintained relationships with industry influencers and key strategic partners
  • Supporting the Local Government Services Division, initiated bringing the shared services model to the Oklahoma market
  • Worked closely as a team to identify the needs of the market resulting in signing Master Agreements with OML, INCOG and NODA
  • Supported building department services for over a dozen cities/counties which continued to grow
  • Proposed and developed a joint Small Cities Resiliency Competition with IBTS and the National League of Cities
  • Secured over a dozen speaking opportunities at regional and national conferences

Co-Owner/ Consultant

THE POTOMAC FALLS GROUP
09.2001 - 09.2013
  • Retained by various customers as a consultant to develop marketing programs that contribute to revenue growth
  • Acting Marketing Director for New Level Partners, experts in E-Learning for the property/casualty insurance industry
  • SEO content writer and social media manager for real estate firm
  • Lead generation through networking for a local start-up in the automotive industry
  • Interim marketing director for NCN Technology during business launch, developing website content, collateral and press releases
  • Developed a turnkey fundraising program for immediate online client use complete with a fundraising micro-site, fundraising, sales and pricing procedures and training and sales support materials such as scripts and FAQs

Education

Masters Business Administration -

Rutgers University
Camden, New Jersey

Bachelor of Science - Marketing

College of New Jersey
Trenton, New Jersey

Skills

  • Sales Strategy and Execution
  • Trusted Advisor to C-Level
  • Account Management & Retention
  • Event Management with Flawless Execution
  • Client Relationship Management
  • Competitive Analysis

Previous Experience

  • Marketing Manager/CARFAX, Centerville, VA
  • Marketing Director/Jewell & Associates, Vienna, VA
  • EStara, Director, Brand Marketing, Reston, VA
  • Advertising Project Manager, Marketing Communications/Barnett Bank, Jacksonville, FL
  • Account Manager/Business Development/GO&A, Jacksonville, FL

Timeline

Sr Account Executive, Strategic Account

Gartner Inc.
08.2022 - Current

Director of Partnerships & State Director

TIDAL BASIN GROUP
07.2020 - 08.2022

Associate Managing Director

WITT O’BRIEN’S
07.2019 - 07.2020

Development Manager

INSTITUTE FOR BUILDING TECHNOLOGY & SAFETY (IBTS)
09.2013 - 06.2019

Co-Owner/ Consultant

THE POTOMAC FALLS GROUP
09.2001 - 09.2013

Bachelor of Science - Marketing

College of New Jersey

Masters Business Administration -

Rutgers University

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