Years of Marketing Experience
Daniel Burkart
Marketing and Communications
San Francisco,CA
Summary
Marketing, communications and public relations professional with over a decade of manager experience in the industry. I have worked in creative roles at an advertising agency managing over 30 national clients, for a medical equipment distributor with national and international contracts, and for a university. I work proficiently under tight deadlines and in diverse, fast-paced environments. I love managing a team, am career-driven and love a creative challenge. Passionate about leading a team and helping brands grow and develop. Willing to relocate for work.
Overview
10
10
5
5
Years of Manager Experience
Work History
Marketing Manager
Chartwells Higher Education
San Luis Obispo, CA
10.2023 - Current
- Managed Campus Dining at California Polytechnic State University
- Developing marketing strategies to drive brand awareness and increase revenue
- Oversaw weekly email campaigns with an average open rate of 77% and 71% click through rate using Constant Contact
- Led marketing efforts for a 14,000 square foot/$4.75 million renovation of football stadium end zone
- Managed promotional and community outreach efforts with community partners for events
- Developed multimedia content including videos, photos, digital signage, print brochures, coupons, menus, and more
- Generated daily marketing content that resulted on average in 25,000+ daily transactions on campus
- Spearheaded marketing for $40 million building renovation and grand opening
- Utilized Google Suite programs, Adobe Suite software, email marketing programs and social media scheduling software
- Increased social media following year over year by 40% using organic and paid content
Senior Marketing Communications Manager
DenMat Holdings
Lompoc, CA
02.2021 - 08.2023
- Managed Social Media Department for a leading distributor in the medical supply industry
- Improved online sales 35% year over year, and boosted social media following by 73%
- Developed ad campaigns, created content calendars and oversaw marketing for product launches, events and conventions
- Developed website content, video production and press releases
- Created copy for reports, publications, reports and presentations using Powerpoint, Google Slides, and more
Digital Marketing & Public Relations Manager
McFadden/Gavender Advertising
Tucson, AZ
08.2019 - 01.2021
- Led Digital Marketing and Public Relations Department catering to 30 national clients in various industries
- Industries included health and wellness, consumer packaged goods, real estate, education, medical care and more
- Analyzed data on all social platforms, created content plans while utilizing advertising budgets
- Gained coverage in local and national media for clients and handled crisis management needs
- Managed Google Ads, Instagram and Facebook advertising, SEO optimization strategies and email newsletter distribution
Marketing Coordinator
McFadden/Gavender Advertising
Tucson, AZ
11.2017 - 08.2019
- Developed print and digital copy for websites, blogs, digital ads, print signage, published articles and more
- Built digital ad campaigns focused around product launches, grand openings, special events and promotions
- Researched latest social and digital media marketing trends, constantly revamping online strategy based on client needs
- Created email marketing campaigns using MailChimp and Pardot
Education
Bachelors of Arts - Journalism
University of Arizona
Tucson, ArizonaSkills
- Email Marketing
- Event Planning
- Video and Photography
- Copywriting
- Crisis Management
- Ad Budgeting
- Product Marketing
- Branding
- SEO & Digital Marketing
- Project Management
- Website Management
Certification
- Meta: Marketing Analytics Professional, 2023
- Google: Data Analytics Professional Certificate
- Google: Digital Marketing & E-Commerce
- American Marketing Association: Content Marketing Certification
- American Marketing Association: Digital Marketing Certification
- HubSpot: Digital Marketing Certification
Work Preference
Work Type
Full TimeWork Location
RemoteOn-SiteHybridImportant To Me
Work-life balanceCareer advancementCompany CulturePortfolio
FEATURED
Creative Portfolio
Website Development
Timeline
Marketing Manager
Chartwells Higher Education
10.2023 - Current
Senior Marketing Communications Manager
DenMat Holdings
02.2021 - 08.2023
Digital Marketing & Public Relations Manager
McFadden/Gavender Advertising
08.2019 - 01.2021
Marketing Coordinator
McFadden/Gavender Advertising
11.2017 - 08.2019
Bachelors of Arts - Journalism
University of Arizona
Similar Profiles
Renata FernandezRenata Fernandez
Director of Operations at Chartwells Higher EducationDirector of Operations at Chartwells Higher Education
Michelle RohdeMichelle Rohde
Catering Director at Chartwells Higher Education, Elmhurst UniversityCatering Director at Chartwells Higher Education, Elmhurst University
Zy’Keasha BuckinghamZy’Keasha Buckingham
Food Handler at Campus Association USA, Chartwells Higher EducationFood Handler at Campus Association USA, Chartwells Higher Education