Daniel Devinney
Denver,CO
Summary
I have held leadership positions at every company I've worked for. I maintain a positive attitude and friendly approach to training and teaching and I am always willing to go the extra mile. I excel in both independent and collaborative work environments.
Overview
8
8
years of professional experience
Work History
New Initiatives Production Specialist
Path2response
Denver, CO
10.2023 - Current
- Managed programmatic mail campaigns, sending over 25 million records for client creatives.
- Automated internal CRM processes, significantly reducing company costs.
- Handled Salesforce reporting, impacting overall invoicing for marketing campaigns.
- Trained and supervised production specialists, enhancing team productivity.
- Implemented custom HTML pixels on client websites, ensuring accurate data layer variable mapping.
- Supported pixel installations for internal Account Reps by facilitating client-facing work.
- Coordinated communications among Account Reps and Brokers to streamline client marketing campaigns.
- Created standard documentation for internal tagging procedures, improving process consistency.
Data Analyst
Veritas
Denver, CO
10.2019 - 03.2023
- Generated reports and obtained data to develop analytics on key performance and operational metrics.
- Worked with internal teams to understand business needs and changing strategies.
- Conducted data analysis to prepare forecasts and identify trends.
- Utilized data analysis to monitor process efficiencies and identify data integrity exceptions.
- Collected, tracked and reviewed data to evaluate business and market trends.
- Assisted with efforts to track, evaluate and report on impact of programs using multiple data sources.
- Interacted with non-technical stakeholders to deliver analyses and answer questions on deliverables.
- Developed dashboards with Tableau to monitor key performance indicators.
Logistics Manager
Wash Park Boutique
Denver, CO
06.2018 - 10.2019
- Created and enforced policies and procedures for entire logistics team.
- Reconciled shipment data between multiple systems to maintain alignment.
- Implemented ordering, tracking and billing systems and associated processes to streamline procedures.
- Identified and resolved shipping and packaging errors.
- Managed budget with company leadership, analyzing previous purchases and forecasting future requirements.
- Documented and processed transactions and accurately administered sales orders.
Technical Consultant
Spatial Business Systems
Lakewood, CO
12.2016 - 06.2018
- Performed Quality Assurance testing: defect requirements, user acceptance, and updates to software
- Carried out Accounts Payable / Receivable tasks (i.e. licenses and renewal tracking)
- Completed daily invoicing and purchase order processing
- Database management for client material libraries and internal software products
- Handled customer requests for licensing updates, questions, and quote pricing
- Conducted technical de-bugging and product development
Education
Bachelor of Science, Computer Science -
University of Denver
Denver12.2016
Skills
- Microsoft Office Suite
- Excel VBA
- Structured Query Language (SQL)
- Usability testing
- Data management
- Payroll administration
- Document control
- Event planning
- Account reconciliation
- Metrics analysis
- Order processing
- Activity reporting
- Scheduling and coordination
- Customer relations
- Team management
- HTML implementation
- CRM automation
- Salesforce analytics
- Technical troubleshooting
- Quality assurance
- Production scheduling
Timeline
New Initiatives Production Specialist
Path2response
10.2023 - Current
Data Analyst
Veritas
10.2019 - 03.2023
Logistics Manager
Wash Park Boutique
06.2018 - 10.2019
Technical Consultant
Spatial Business Systems
12.2016 - 06.2018
Bachelor of Science, Computer Science -
University of Denver
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<ul><li>Roles and Responsibilities</li><li>Hiring and team building</li><li>Managing team’s career progression and performance reviews</li><li>Managing Performance improvement plan and firing</li><li>Mentoring</li><li>Product roadmap planning and execution</li><li>Accountability of the entire delivery execution including the risk mitigation planning.</li><li>Stakeholder management</li><li>Adhering to Apple Privacy and Security Guidelines for platform</li><li>Design and implementation of new architectures and solutions to manage all online services for AdXchange in Apple Ads.</li><li>Design and implementation of new architectures and solutions deliver Budget experimentation in Apple Ads</li><li>Design and implementation of new architectures and solutions to manage data for Ad Platform.</li><li>Creating and maintaining all the data and analytics and revenue pipelines for Ad Platforms</li><li>Driving the solution for data ingestions and data processing across Ad platform</li><li>Defining the Strategy for data governance and data access</li><li>Collaboration with business to deliver relevant data and insight for our strategy and decisions.</li><li>Managing storage, processing, copy/synchronization etc. appropriate to scale</li><li>Enabling machine learning and algorithm groups by proving them right frameworks and data</li><li>Advancing team’s design methodology and quality programming practices and evangelize those techniques across Ad platform.</li><li>Deliveries</li><li>Setup 8+ member team to design and deliver Budget Allocation and Budget experimentation.</li><li>Leading Ad Delivery services team, responsible for delivering various capabilities like query understanding, targeting, fraud etc.</li><li>Delivered and Lead Design for observability for budget, and data platform in Ad platform.</li><li>Setup 11+ members high performing team to handle various business needs such as analytics and micro services for Display Advertising as well as Data Platform</li><li>Instrumental in driving Data Platform throughout the SDLC from inception, design, development, testing and deployment.</li><li>Instilled a strong team culture of high-quality delivery by constructive feedback, cross collaboration, focus and motivation.</li><li>Delivered Realtime and Batch Platform with various integrations</li><li>Delivered new DIP design for Data Platform</li><li>Delivered design of all the components of Data processing platform</li><li>Transitioned Display data work to India seamlessly and delivered many critical business impacting features and organizational security initiatives.</li><li>Closely worked with various stakeholders to understand the requirements which resulted into efficient remote work culture.</li><li>Seamless Display execution and set up best practices for 24X7 production on-call.</li><li>Tools and Technologies</li><li>AWS, S3, Kafka, Spark, Hadoop, EMR, Hive, Scoop, Flume, Cassandra, Airflow, Oozie, Gobblin, Schema Store, Icloud, Grafana, Kubernetes, Vertica, Alation, snowflake, druid, Iceberg, Java, Scala, IntelliJ, Oracle, MySql, Git, RIO, Spinnaker, Elastic cache, Grpc, Agile.</li></ul> at Apple - Adplatform<ul><li>Roles and Responsibilities</li><li>Hiring and team building</li><li>Managing team’s career progression and performance reviews</li><li>Managing Performance improvement plan and firing</li><li>Mentoring</li><li>Product roadmap planning and execution</li><li>Accountability of the entire delivery execution including the risk mitigation planning.</li><li>Stakeholder management</li><li>Adhering to Apple Privacy and Security Guidelines for platform</li><li>Design and implementation of new architectures and solutions to manage all online services for AdXchange in Apple Ads.</li><li>Design and implementation of new architectures and solutions deliver Budget experimentation in Apple Ads</li><li>Design and implementation of new architectures and solutions to manage data for Ad Platform.</li><li>Creating and maintaining all the data and analytics and revenue pipelines for Ad Platforms</li><li>Driving the solution for data ingestions and data processing across Ad platform</li><li>Defining the Strategy for data governance and data access</li><li>Collaboration with business to deliver relevant data and insight for our strategy and decisions.</li><li>Managing storage, processing, copy/synchronization etc. appropriate to scale</li><li>Enabling machine learning and algorithm groups by proving them right frameworks and data</li><li>Advancing team’s design methodology and quality programming practices and evangelize those techniques across Ad platform.</li><li>Deliveries</li><li>Setup 8+ member team to design and deliver Budget Allocation and Budget experimentation.</li><li>Leading Ad Delivery services team, responsible for delivering various capabilities like query understanding, targeting, fraud etc.</li><li>Delivered and Lead Design for observability for budget, and data platform in Ad platform.</li><li>Setup 11+ members high performing team to handle various business needs such as analytics and micro services for Display Advertising as well as Data Platform</li><li>Instrumental in driving Data Platform throughout the SDLC from inception, design, development, testing and deployment.</li><li>Instilled a strong team culture of high-quality delivery by constructive feedback, cross collaboration, focus and motivation.</li><li>Delivered Realtime and Batch Platform with various integrations</li><li>Delivered new DIP design for Data Platform</li><li>Delivered design of all the components of Data processing platform</li><li>Transitioned Display data work to India seamlessly and delivered many critical business impacting features and organizational security initiatives.</li><li>Closely worked with various stakeholders to understand the requirements which resulted into efficient remote work culture.</li><li>Seamless Display execution and set up best practices for 24X7 production on-call.</li><li>Tools and Technologies</li><li>AWS, S3, Kafka, Spark, Hadoop, EMR, Hive, Scoop, Flume, Cassandra, Airflow, Oozie, Gobblin, Schema Store, Icloud, Grafana, Kubernetes, Vertica, Alation, snowflake, druid, Iceberg, Java, Scala, IntelliJ, Oracle, MySql, Git, RIO, Spinnaker, Elastic cache, Grpc, Agile.</li></ul> at Apple - Adplatform