Daniel F. Drummond
Fairfax,VA
Summary
- Experienced executive specializing in public affairs, media relations, crisis communications, executive communications, digital communications, and strategic communications, developing and managing multi-platform integrated campaigns
- Committed educator, previously teaching multiple communications courses at Howard University, American University, and George Washington University
- Established record of leadership, management, and ability to oversee multiple projects to successful completion effectively
- Dedicated to public service, previously elected to the Fairfax City Council for three terms and served for six years on the Metropolitan Washington Council of Governments Board of Directors
Overview
24
24
years of professional experience
Work History
Executive Director of Strategic Communications
The Catholic University of America
11.2022 - Current
- Oversee all external and internal communications functions, including media relations and crisis communications
- Part of the University Communications leadership team and the brand team that developed and manages the University’s new brand and awareness campaign
- Write a variety of communications materials, including statements, press releases, briefings, remarks, op-eds, fact sheets, and social media posts
- Lead all public affairs activities in coordination with the government relations and community engagement team
- Develop integrated communications plans and campaigns to support the University’s business objectives
- Created an enterprise-wide approach to internal communications to help build culture and community through email newsletters, digital signage on campus, and organizing activities
- Led effort to build processes, procedures, and protocols for a newly formed communications function at the University
- Manage a team of communications professionals and the University’s public relations firm of record, as well as various vendors
- Oversaw the development and publication of three editions of CatholicU magazine and hundreds of news stories on the University’s website
- Provide leadership to a robust media relations function that has increased the University’s presence in local, national, and Catholic media, with high-profile placements in The Washington
- Post, Fox News, and The New York Times
- Director of Communications and Social Media
- United Service Organizations
04.2020 - 11.2022
- Led and managed all communications and social media functions for the USO, including internal, regional, crisis, and executive communications
- Managed a team of four high-performing communication professionals and several consultants, including the organization’s public relations agency of record
- Implemented an enterprise-wide approach to regional communications to connect the USO’scenters in eight regions around the world to keep both internal and external audiences informed
- Introduced enterprise-wide approaches to digital communications to improve performance and engagement and increase relevance among critical audiences
- Increased number of followers and engagement rates on all USO social media platforms (LinkedIn, Facebook, Twitter, and Instagram)
- Develop organization-wide external and internal communication plans to provide consistency of messages, strategies, and tactics
- Drafted speeches, remarks, and talking points for executives, including the CEO
- Supported government relations teams with public affairs strategies to raise awareness of the
- USO and its activities with Congress, the White House, the Department of Defense, and the military branches
- Led an active media relations function that has garnered high-profile placements on Good
- Morning America, Fox & Friends, Military.com, People magazine and other media outlets
Owner/Principal
Commonwealth Public Affairs, LLC
11.2019 - 04.2020
- Started, owned, and managed a small public affairs firm serving non-profit and corporate clients
- Worked with leading non-profit organizations and companies on strategic communications, media relations, and event planning
Director of Communications, Certified Financial Planner
Board of Standards, Inc
06.2010 - 11.2019
- Oversaw and provided strategic direction for public affairs, consumer, corporate, digital, social media, and stakeholder communications
- Part of a team that managed an $11 million annual Public Awareness Campaign, which is an integrated consumer-facing advertising and marketing campaign (TV, digital, radio, and social media) to raise the visibility of the CFP certification and the value of financial planning
- Led communications for the CFP Board’s Center for Financial Planning, including fundraising and awareness programs
Director
Crisis Group, Burson-Marsteller
05.2009 - 06.2010
General Manager
Allison & Partners
09.2008 - 03.2009
Senior Vice President
Powell Tate/Weber Shandwick
04.2004 - 09.2008
Communications Director
Office of Congressman Jim Moran
03.2002 - 04.2004
Director of Communications/Campaign Coordinator
Moran for Congress
08.2002 - 11.2002
Reporter
The Washington Times
05.2000 - 03.2002
Education
Ph.D - Communication
Liberty University
May 2025
Master of Arts - Government
Johns Hopkins University
May 2005
Bachelor of Science - Political Science
Old Dominion University
August 2000
Timeline
Executive Director of Strategic Communications
The Catholic University of America
11.2022 - Current
04.2020 - 11.2022
Owner/Principal
Commonwealth Public Affairs, LLC
11.2019 - 04.2020
Director of Communications, Certified Financial Planner
Board of Standards, Inc
06.2010 - 11.2019
Director
Crisis Group, Burson-Marsteller
05.2009 - 06.2010
General Manager
Allison & Partners
09.2008 - 03.2009
Senior Vice President
Powell Tate/Weber Shandwick
04.2004 - 09.2008
Director of Communications/Campaign Coordinator
Moran for Congress
08.2002 - 11.2002
Communications Director
Office of Congressman Jim Moran
03.2002 - 04.2004
Reporter
The Washington Times
05.2000 - 03.2002
Ph.D - Communication
Liberty University
Master of Arts - Government
Johns Hopkins University
Bachelor of Science - Political Science
Old Dominion University
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