Daniel Ellis
Beverly Hills,CA
Summary
Dynamic marketing leader with a proven track record at Goldman Properties, driving brand visibility and engagement through innovative campaigns. Expert in digital marketing and stakeholder engagement, I excel in crafting compelling narratives that resonate with audiences, enhancing commercial success and fostering strong industry relationships. Passionate about transforming marketing strategies into measurable results.
Overview
2026
2026
years of professional experience
Work History
Head of Marketing and Communications
Goldman Properties
Miami, FL
01.2022 - Current
- Spearheaded global marketing strategy ideation, management, and execution for Goldman Properties and subsidiaries.
- Marketed urban placemaking and neighborhood revitalization in Miami, New York, and Philadelphia.
- Scale visibility for commercial tenants in top markets.
- Led internal creative team in executing comprehensive marketing campaigns across multiple disciplines.
- Conceptualize, write, produce, and host content for social and interactive media.
- Produced engaging copy with consistent brand messaging to enhance audience connection.
- Maintained relationships with key industry stakeholders to ensure campaign success.
- Developed and implemented targeted marketing campaigns that increased brand awareness.
- Collaborated with external partners such as Visa and National Football League to create strategic promotional material.
- Oversaw cross-functional teams in delivering effective marketing projects on schedule.
- Executed initiatives in Communications, Branding, Public Relations, and Digital Marketing to boost commercial success.
National TV & Radio Spokesperson for 1-800-QUIT-NOW
THE CENTER FOR DISEASE CONTROL (CDC)
Atlanta, GA
01.2012 - Current
Member
BROADCAST MUSIC, INC (BMI)
Los Angeles, CA
01.2008 - Current
Member
Screen Actors Guild (SAG)
Los Angeles, California
2007 - Current
Corporate Director of Communications & Marketing
HarborChase
Vero Beach, Florida
02.2020 - 12.2021
- Developed and executed comprehensive sales and marketing strategies to drive growth for 45 luxury senior living communities across 15 states.
- Marketed upscale new builds and available acquisitions to investors.
- Led cross-functional teams, enhancing brand visibility and strengthening market presence.
- Managed budgets and allocated resources efficiently across multiple departments.
- Created databases to monitor progress on various real estate projects concurrently.
- Directed crisis communication efforts, mitigating negative impacts through strategic messaging.
- Oversaw digital marketing campaigns across platforms to maximize audience engagement.
Director of Experiential Marketing, Sports & Entertainment
Verizon 5G
Miami, FL
02.2018 - 02.2020
- Produced cross-functional experiential marketing campaigns for global events including Super Bowl and Coachella.
- Developed innovative pop-up concepts while managing budgets and hiring influencers.
- Led teams of over 100 brand ambassadors to communicate key messaging effectively.
- Served as Verizon's on-camera spokesperson for various media inquiries.
- Created comprehensive marketing plans to enhance brand awareness and drive global sales.
- Utilized market research and performance analysis to inform campaign strategies.
- Executed campaigns aligning with overall corporate objectives to achieve measurable results.
Marketing Manager
Caesars Entertainment
Atlantic City, NJ
12.2017 - 01.2020
- Oversaw management of special events, including tournaments, sweepstakes, and concerts for VIP players at Caesars and affiliated properties.
- Directed development and execution of all special events, managing budgets and leading brand ambassadors to ensure exceptional consumer experiences.
- Acted as liaison among product, partnership, creative design, viewer experience, CRM, social media, finance, consumer insights, and branding teams.
Touring & Artist Relations Coordinator
WALT DISNEY RECORDS
Los Angeles, CA
12.2014 - 12.2017
- Developed and facilitated multiplatform marketing strategies for artists, albums, and tours of Walt Disney Records.
- Collaborated with artist teams to align marketing initiatives with distinct artistic visions and commercial goals.
- Established strong connections with industry professionals, including agencies, legal representatives, and publicists.
- Traveled full-time on tour with artists to manage concerts, media appearances, and promotional events.
Education
Bachelor's of Science - Communication, Broadcast Journalism
UNIVERSITY OF MIAMI
Coral Gables, FL01-2014
Skills
- Commercial real estate
- Executive team leadership
- Arts and entertainment
- Television and film
- Music industry
- Public relations
- Copywriting and content creation
- Digital marketing and SEO
- Social media management
- Advertising strategies
- Website management
- Executive visibility
- Graphic design and signage
- Spokesperson and artist relations
- Customer relationship management (CRM)
- B2B and B2C engagement
- Stakeholder engagement
Professional References
List Available Upon Request
Timeline
Head of Marketing and Communications
Goldman Properties
01.2022 - Current
Corporate Director of Communications & Marketing
HarborChase
02.2020 - 12.2021
Director of Experiential Marketing, Sports & Entertainment
Verizon 5G
02.2018 - 02.2020
Marketing Manager
Caesars Entertainment
12.2017 - 01.2020
Touring & Artist Relations Coordinator
WALT DISNEY RECORDS
12.2014 - 12.2017
National TV & Radio Spokesperson for 1-800-QUIT-NOW
THE CENTER FOR DISEASE CONTROL (CDC)
01.2012 - Current
Member
BROADCAST MUSIC, INC (BMI)
01.2008 - Current
Member
Screen Actors Guild (SAG)
2007 - Current
Bachelor's of Science - Communication, Broadcast Journalism
UNIVERSITY OF MIAMI