Created and managed advertising campaigns, including budgeting, scheduling, tracking and reporting.
Developed media plans and strategies for clients to maximize their advertising budget.
Conducted market research to identify target audiences and determine the best placement of advertisements.
Negotiated media buys with television, radio, and print outlets to maximize efficiency.
Bullet Ad Team
Texas Tech University
Lubbock, TX
10.2023 - 05.2024
Developed a full marketing campaign for Tide laundry detergent with a budget of 75 million.
As media director I was responsible for a a team of 6 other students to find the most efficient way to reach out target audience through different media platforms.
Conducted research to back up why we chose the media platforms to buy for this campaign
Created a flowchart breaking down how we spend the 75 million in each month. By conducting secondary research I was able base my pricing off similar marketing campaigns in the past
Calculated impressions for each month
Outside Service Attendant
River Oaks Country Club
Houston , TX
06.2020 - 06.2023
· Assisted in cleaning, maintenance, and repair of all the course’s golf carts.
· Assisted in golf course management operations for a 1200+ member high end private facility.
Assisted customers with selecting golf clubs, bags and other equipment from the pro shop.
Education
Bachelor of Arts - Advertising
Texas Tech University
Lubbock, TX
12-2024
Skills
Proficient user in Microsoft Office (Word, Excel, and PowerPoint)
Time management
Excellent customer service skills
Strong communication skills
Affiliations
Sigma Alpha Epsilon
Risk management alongside fellow members we overlooked all the SAE members consequences and actions of ones doings.