Hi, I’m
DANIEL LEE HUE
Brooklyn,NY
Summary
Multi- skilled media and communication professional with a background within luxury consumer, spirits, and hospitality focused on producing engaging content by combining traditional and new school media strategies. Highly motivated in fostering meaningful impact forward communications that amplify marginalized voices through storytelling.
Talented Owner with excellent marketing, customer service and facility oversight skills and more than 10 years of experience. Highly effective and comfortable working with people at all levels in organization.
Results-oriented Account Supervisor with 8-year history of deepening client relationships by providing exceptional service, support and strategic direction. Skilled in budget tracking, solution development, and reporting.
Overview
14
years of professional experience
Work History
Spill It
Owner
05.2020 - Current
Job overview
- Secured business investments for product development and soft-launch
- Led product research and development
- Consulted with customers to assess needs and propose optimal solutions.
- Managed day-to-day business operations.
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
- Trained and motivated employees to perform daily business functions.
Freelance
Freelance Writer
04.2016 - Current
Job overview
- Contributing digital and print stories across food/beverage, travel, culture, LGBTQ, entertainment, and luxury lifestyle
- Outlets include:
- EDITION by Modern Luxury - luxury travel, and lifestyle, with a focus on luxury for a BIPOC readership
- AskMen - style, grooming, lifestyle, and culture beats, often at the intersection of LGBT, and black culture
- Contributed to the launch of AskMen's Amplify vertical, created in response to the Black Lives Matter movement
- Amplify aims to provide a platform to amplify the voices of marginalized communities
- StyleCaster - entertainment stories with a focus on LGBT queer culture, and or P.O.C
- Focused angles
- Other publications include: The Daily Meal, LA Times, Best Reviews, Yahoo Lifestyle
D. Miles Media
Media Relations, Event, and Brand Consultant
10.2014 - Current
Job overview
- Freelance media and event consulting under personal LLC, D
- D. Miles Media: working across hospitality, food & beverage fashion, entertainment and tech
- Clients include: Sonja Morgan, The Museum of Ice Cream, Pall Mall Barbers, Tiffany & Co., iHostNewYork, LondontownUSA, Bravo tv's Sonja Morgan, Miss USA Nana Meriwether, Korto Momulo, DeliveryOnly.nyc, LaGringa Taqueria, among others
BPCM
Account Supervisor
02.2022 - 02.2023
Job overview
- Overseeing media relations, brand strategy and overall communications efforts across BPCM's luxury wine and spirits department
- Supervising agency efforts for brands such as LVMH - Hennessy, Joseph Phelps Vineyards, Dom Perigon, LALO Tequila, and Little Saints
- Managed team of six (6) reporting directly to senior staff Account Director, and agency partners
- O Direct client relations responsibilities, leading day-to-day client communications
- Led Hennessey Paradis rebrand efforts from strategy presentation to execution, managing budgets for multi million-dollar communications rollout
- Supervised account press office tasks across Wine and Spirits department
- Responsible for setting, meeting, and reporting monthly/quarterly client KPIs
Manifest NYC
Senior Publicist
10.2017 - 01.2019
Job overview
- Company Overview: Creative communications agency based in Dumbo, Brooklyn
- Led media relations across accounts within: Wine & Spirits, Travel, Tech, Health & Fitness and B2B
- Clients Include: ShineText, PlayStation, 8fit, Vivino, Trusted Housesitters, Ghost Tequila, Adverty, and Gympass
- Produced the Wine Style Awards for Vivino (world's #1 wine app, leading subsequent Series C Funding, and CEO new hire announcements
- Resulting coverage includes: ABC News, Huffington Post, Venture Beat, The Manual
- Sought new business opportunities, spearheading RFP pitches, pitching strategy, and proposals
- Lead in developing Manifest NYC's influencer relations department
- Creative communications agency based in Dumbo, Brooklyn
Nadine Johnson & Associates
Senior Media Strategist (PROJECT) - Hospitality/Food & Beverage
03.2017 - 05.2017
Job overview
- Lead media relations strategist for food and beverage accounts
- Development and implementation of communications strategy for restaurants such as Food & Wine Chefs Club and Chefs Club Counter
- Launched the opening of Chefs Club Counter with viral success of 68 top tier media placements, garnering over 150 million impressions with a total Ad value of $1 Million+
- Pitching, scheduling, and hosting media tastings alongside top chefs such as: Jean-George Vongerichten, Eggslut's Alvin Cailan, Didier Elena, and George Mendes
The Schrec Group
Senior Account Executive
09.2015 - 09.2016
Job overview
- Company Overview: PR consultancy focused on Hospitality, Consumer, and Food & Beverage brands
- Oversaw and implemented launch strategy for the opening of highly anticipated restaurants Kingsley NYC, and Beasts & Bottles
- Supervised day-to-day press office operations for other various travel/hospitality clients such as De Gustibus Cooking School, Authentic Italy, and VB3
- Fostered relationships with major brands for sales, and event partnership opportunities: Spotify, Macy's etc
- Worked closely building media relations with Wine/Spirits books for wine centric clients Wine Disciples, and Beasts & Bottles (Master Sommelier Alexander LaPratt)
- PR consultancy focused on Hospitality, Consumer, and Food & Beverage brands
The5thColumnPR
Account Executive
02.2015 - 10.2015
Job overview
- Company Overview: A New York City based PR Consultancy catering to international fashion, consumer lifestyle, spirits, tech and hospitality brands
- Ran accounts for fashion jewelry brand Wanderlust+Co, Fame & Partners, Carbon 38, Remy Martin and Hangw/
- Project lead on Land Rover/Jaguar celebrity partnerships
- Established strategic partnerships with top global luxury brands
- Developed specialized media lists and pitches to targeted media contacts
- Led media relations, securing national, regional, print, digital and broadcast placements for client accounts
- A New York City based PR Consultancy catering to international fashion, consumer lifestyle, spirits, tech and hospitality brands
Planet Pr
Jr. Account Executive
01.2014 - 10.2014
PMKBNC
Brands + New Business Department
08.2012 - 05.2013
The Britto Agency
Intern
08.2011 - 12.2011
MTV/Viacom - The Colbert Report
Production Intern
08.2011 - 12.2011
Education
Pace University
Bachelor of Arts from Political Science, Communications Studies, Marketing
University Overview
- Coursework: Double Major in Political Science and Communications Studies, Minor in Marketing
- Activities: WPUB Host of Pace University's radio show "Pop Watch," Pace Press Contributing Writer
Skills
- Muck Rack, Cision - Media Monitoring/Database
- Microsoft Office
- Google Analytics
- Social Media Tools & Analytics
- Marketing tactics
- Social media Management
- KPI management
- Supply chain optimization
- Business launch
- Product branding
- Client service
- Small business operations
- Investor relations
- Project management
- Contract negotiation expertise
Timeline
Account Supervisor
BPCM
02.2022 - 02.2023
Owner
Spill It
05.2020 - Current
Senior Publicist
Manifest NYC
10.2017 - 01.2019
Senior Media Strategist (PROJECT) - Hospitality/Food & Beverage
Nadine Johnson & Associates
03.2017 - 05.2017
Freelance Writer
Freelance
04.2016 - Current
Senior Account Executive
The Schrec Group
09.2015 - 09.2016
Account Executive
The5thColumnPR
02.2015 - 10.2015
Media Relations, Event, and Brand Consultant
D. Miles Media
10.2014 - Current
Jr. Account Executive
Planet Pr
01.2014 - 10.2014
Brands + New Business Department
PMKBNC
08.2012 - 05.2013
Intern
The Britto Agency
08.2011 - 12.2011
Production Intern
MTV/Viacom - The Colbert Report
08.2011 - 12.2011
Pace University
Bachelor of Arts from Political Science, Communications Studies, Marketing
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