Hi, I’m
Daniel Martinelli
Cleveland Heights,OH
Do one thing every day that scares you.
Anonymous
Summary
Goal-driven strategic leader and decisive business professional brings track record of success in start-up companies. Outstanding background managing multiple products from ideation to market launch and profitable monetization. Strong entrepreneurial spirit, open mind and willingness to take on new challenges that require patience and perseverance.
Overview
11
years of professional experience
Work History
Reed Strategies, L.L.CCleveland, OH
Startup Founder
01.2018 - Current
Job overview
- Approved and negotiated contracts with distributors and suppliers.
- Examined and conducted market analysis to discover target market and demographic audience.
- Analyzed industry trends to assess current competitive landscape and identify new opportunities.
- Oversaw financial operations including budgeting, forecasting, and accounting.
- Fostered collaboration and development of new practices by business leaders.
- Developed long-range plans for business growth, resulting in 33% increase in annual sales.
- Delivered speeches and attended industry conferences to promote company image and engage with buyers.
- Identified potential investors and presented investment opportunities.
- Devised organizational vision, mission and foundational structure to facilitate early growth.
- Implemented processes to ensure compliance with applicable laws and regulations.
- Participated in networking events to build relationships with potential partners or customers.
OrganOxOxford, England
Vice President of Sales and Marketing, North America
12.2019 - 04.2022
Job overview
- Established and developed the North American markets for OrganOx technology by building the North American team; sales, regional marketing and clinical specialist functions.
- Served as a member of the Executive Team; driving strategy on selling, and business development growth.
- Implemented new technologies such as CRM systems into the company's operations.
- Analyzed competitive markets to identify trends and opportunities for growth.
- Established ambitious goals for employees to promote achievement and surpass business targets.
- Conducted market research and reported on competitors.
- Assisted in developing training materials for new hires related to the company's products and services.
- Collaborated with cross-functional teams such as product development, finance and accounting, IT, legal and compliance departments.
- Mentored and internally promoted successful company sales and account management staff into leadership positions to drive company growth.
- Established and maintained consistent and vibrant corporate image through product lines, represented company at trade events and developed strategic relationships with key prospects.
- Coached, developed and motivated team to achieve revenue goals.
- Monitored customer feedback to improve customer service levels.
- Ensured compliance with government regulations related to sales and marketing activities.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
- Provided leadership in developing corporate goals and objectives related to sales and marketing efforts.
XVIVO PERFUSION INC.Gothenburg, Sweden
Head of Sales to the America's
01.2013 - 12.2019
Job overview
- Develop new revenue sources and improve time-to-market opportunities while enhancing standard operating procedures.
- Developed relationships with key stakeholders in target markets in order to increase brand awareness.
- Coached staff on strategies to enhance performance and improve customer relations.
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
- Recruited, trained, evaluated, coached, and mentored sales staff members as needed.
- Executed and created strategic sales plans to expand customer base and extend global reach.
- Researched industry trends and consumer preferences to inform product development efforts.
- Reviewed customer feedback from surveys and other sources to identify areas of improvement in customer service delivery.
- Researched and capitalized on emerging opportunities to build business and expand customer base.
- Collaborated with company departments to guarantee cohesive branding and strategic product placement.
- Developed and implemented sales strategies to improve market share.
- Ensured compliance with laws governing business practices within the industry.
- Directed and supervised staff performance.
- Analyzed business and sales targets using critical problem-solving skills.
- Achieved company growth and brand development through market expansion and sales.
- Analyzed competitors' successes and failures, evaluating impact on market.
- Tracked and analyzed key quantitative metrics and business trends relating to clients and partners.
- Exceeded customer satisfaction by finding creative solutions to problems.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
Education
Northwestern Kellogg School of ManagementEvanston, IL
Masters in Growth & Innovation from Business Administration And Management
04.2018
University of Mount OliveMount Olive, NC
Bachelor of Science from Organizational Leadership
05.2000
Skills
- Territory Strategies & Plans
- Market Penetration & Expansion
- Training & Development
- Strategic Planning
- Contract Development & Negotiation
- Performance Improvements
- Clinical Research Protocols
- Medical Terminology
- Budgeting & Forecasting
- C-Level Presentations
- Regulatory Requirements
- Entrepreneurial and Innovative
- Start-Up Operations
- Negotiation
- Client Engagement
- Board Collaboration
- Customer Acquisition
- Operations Management
- Organizational Structuring
- Marketing
- Financial Management
- Contract Management
- Performance Assessments
- Consulting
- Goal Setting
- Contract Negotiation
- Strategic Vision
- Process Improvements
- Business Development
- Revenue Generation
- Financial administration
- Multitasking Abilities
Education Certifications
- ASTS Leadership Development Program Certificate, Northwestern University, Evanston, IL, 2015
- SPIN 2.0 Selling, MHI Global, 2014
- Lean Six Sigma Yellow Belt Certification, Lifebanc, 2012
- Certified Transplant Preservationist, American Board for Transplant Certification, 2010
- Certified Clinical Preceptor, Carolina Donor Services, 2003
Leadership Experience
- Youth basketball and baseball coach, Cleveland, OH
- Trinity Medical Solutions, Phoenix, AZ
- Talis Clinical, Cleveland, Ohio
- Lifebanc, Cleveland, Ohio
- Carolina Donor Services, Durham, North Carolina
- Vericom Partners, Atlanta, Georgia
Publications
A business case analysis for DSA collaboration to achieve economies of scale through shared lung reconditioning technology and personnel. AOPO, Phoenix, AZ. June 2015. Many DCDD Kidneys Reach Pump Resistance Targets By 4 Hours. and Establishing a Pre-recovery Huddle to Improve Communication Prior to Organ Recovery. AOPO Chicago, IL. June 2012. A Moment of Honor: Improving Operating Room Staff Perceptions Regarding Organ Recovery in a Multi-center OPO. AOPO, Denver, CO. June 2011.
References
References available upon request.
Availability
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Timeline
Vice President of Sales and Marketing, North America
OrganOx
12.2019 - 04.2022
Startup Founder
Reed Strategies, L.L.C
01.2018 - Current
Head of Sales to the America's
XVIVO PERFUSION INC.
01.2013 - 12.2019
Northwestern Kellogg School of Management
Masters in Growth & Innovation from Business Administration And Management
University of Mount Olive
Bachelor of Science from Organizational Leadership
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