Summary
Overview
Work History
Education
Skills
Skills
Timeline
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Daniel Ruiz

Santa Barbara,CA

Summary

Communications major with hands-on experience in lead generation, outreach, and campaign optimization. Strong foundation in prospect research, relationship building, and digital marketing. Skilled in using analytics to drive engagement and results.

Overview

3
3
years of professional experience

Work History

Depop Seller

Depop
08.2022 - 11.2024
  • Managed an inventory of 350+ items and applied market research to optimize pricing and product selection.
  • Used SEO and digital tactics to reach an average of 750 viewers per product.
  • Achieved a 150% profit margin over 300+ sales through strategic outreach and communication.

Public Relations Intern

Modern Day Wife
06.2024 - 09.2024
  • Prospected and qualified 40+ sponsorship leads using RocketReach; identified key decision-makers across industries.
  • Executed cold outreach via email, improving sponsor response rates by 5% through strategic messaging.
  • Managed and nurtured relationships with 50+ brand partners, ensuring campaign alignment and engagement.
  • Monitored campaign analytics via Google Ads and Funnelytics to optimize strategy and drive performance.

Social Media Intern

College Sauce
09.2023 - 01.2024
  • Launched content strategies that boosted Instagram follower growth by 40% in 30 days.
  • Conducted content audits and tracked performance using Instagram Insights to inform outreach.
  • Designed branded graphics using Canva and Adobe Photoshop, tailored to Gen Z trends.

Online Event Director

UCSB Fashion Club
08.2021 - 12.2022
  • Drove social engagement by 30% through compelling content and coordinated events.
  • Expanded quarterly events from 4 to 6 by collaborating with campus partners.
  • Created graphics and copy that led to a 50% viewer-to-follower conversion on Instagram Stories.

Education

Bachelor of Arts - Communications

University of California, Santa Barbara (UCSB)
Goleta, CA
06.2025

Skills

  • Prospecting
  • Lead Generation
  • Cold Email Campaigns
  • Relationship Building
  • CRM Tools
  • Social Media Strategy
  • Campaign Execution
  • Email Marketing
  • Google Ads
  • Data Analysis
  • Canva
  • Adobe Photoshop
  • Google Suite
  • Microsoft Office

Skills

Prospecting, Lead Generation, Cold Email Campaigns, Relationship Building, CRM Tools (basic), Social Media Strategy, Campaign Execution, Email Marketing, Google Ads, Data Analysis, Canva, Adobe Photoshop, Google Suite, Microsoft Office

Timeline

Public Relations Intern

Modern Day Wife
06.2024 - 09.2024

Social Media Intern

College Sauce
09.2023 - 01.2024

Depop Seller

Depop
08.2022 - 11.2024

Online Event Director

UCSB Fashion Club
08.2021 - 12.2022

Bachelor of Arts - Communications

University of California, Santa Barbara (UCSB)

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Daniel Ruiz