Dexter Deltgen
Milwaukee,WI
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
8
8
years of professional experience
Work History
Digital Marketing Consultant
Stigall Services, Llc
Lithonia, GA
08.2018 - 05.2023
- Drove email acquisition and marketing campaigns to support key business initiatives across account management, new business development and customer service
- Managed marketing campaigns to cultivate brand awareness and drive website traffic resulting in increased in overall traffic
- Analyzed market and competition, identifying external threats and 20+ opportunities for growth
- Implemented targeted social media advertising campaign resulting in 25% increase in website traffic within one month of launch
- Collaborate across different departments and external partners to create monthly schedules and promotional initiatives for various digital platforms, such as email, SMS, affiliate networks, and paid media
- Conducted regular web analytics assessments, identifying trends and increasing effectiveness of campaigns by 20%.
Digital Marketing Manager
Zola Lee Co
06.2016 - 12.2018
- Developed marketing content such as blogs, promotional materials and advertisements for social media
- Increased customer's digital marketing success by 20% in six months through comprehensive analysis and execution of digital strategies, including SEO, PPC, and social listening
- Utilized Google Analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain target
- Led CRM growth efforts with KPIs focusing on customer acquisition, driving loyalty & enhancing brand's digital storytelling, resulting in 40% growth in direct-to-consumer revenue.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals
Safety Coordinator
Crawford Transportation & More, Inc
Conyers, Ga
05.2016 - 01.2017
- Created safety program plans to manage hazards, reduce incidents and save company money through less time loss and lower insurance payouts
- Implemented safety training and traffic safety instructional courses with bolsters improvements in safety culture across personnel groups
- Liaised between 4 departments to facilitate communication and keep appropriate parties updated on project developments
- Provided new-employee health and safety orientations and developed materials for presentations.
Administrative Assistant
Sesa Consulting
Stone Mountain, GA
12.2014 - 04.2016
- Scheduled office meetings and client appointments for staff teams
- Recorded meeting minutes to provide historical account of actions, measure progress against strategic plan and drive accountability
- Edited and improved documents, resulting in 40% reduction in errors and improved readability
- Managed and scheduled office meetings and client appointments, resulting in 25% improvement in overall productivity.
Education
Bachelor Of Science - Psychology
Georgia State University
Atlanta, GA05.2024
Skills
- Account Management
- CSS/HTML
- Brand Awareness
- Campaign Management,
- Content Marketing
- Digital Analytics
- Social Media Marketing
- Google Ads
- Online Marketing,
- Email Marketing
- Strategic Thinking
- Search Engine Optimization
Timeline
Digital Marketing Consultant
Stigall Services, Llc
08.2018 - 05.2023
Digital Marketing Manager
Zola Lee Co
06.2016 - 12.2018
Safety Coordinator
Crawford Transportation & More, Inc
05.2016 - 01.2017
Administrative Assistant
Sesa Consulting
12.2014 - 04.2016
Bachelor Of Science - Psychology
Georgia State University
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