Daniel Tomerlin
Bakersfield,CA
Summary
Results-driven sales manager with over 10 years of experience in B2B sales and client development. Proven ability to drive revenue growth, enhance customer retention, and lead high-performing sales teams. Adept at utilizing CRM tools and data analysis to optimize sales processes across various industries. Committed to delivering exceptional business solutions and fostering team success.
Overview
14
14
years of professional experience
Work History
Territory Sales Manager
Heartland Payment Systems
09.2019 - Current
- Spearhead innovative initiatives aimed at enhancing business growth; worked closely with stakeholders in formulating strategies for lead generation
- Demonstrate products to show potential customers benefits and advantages and encourage purchases
- Generated and oversaw 28 new accounts in addition to 19 new Point-of-Sale systems within first year
- Promoted to a Team Sales Trainer in 2020
- Gross margin earnings at 132% since 2021
- Closed new business with the largest furniture company in California from a main competitor in 2023
- Earned Diamond status 2020-24
- Monitor competitor activities within the territory, adjusting sales strategies as needed to maintain a competitive edge
Territory Sales Manager
Retriever Payment Systems
04.2014 - 09.2019
- Supervised central and northern California territory selling Point-of-Sale systems and SaaS solutions to retail, restaurant, and e-commerce businesses
- Performed product installations, software downloads and weekly trainings
- Increased company growth through increased sales of new business accounts and business networking
- Cultivated partnerships with two banks in California generating 42 new accounts from 2017-19
- Negotiated a multimillion-dollar credit card processing account in 2015 generating 8K monthly profit margin
- Sold SaaS loyalty program to 7-location coffee company earning 3K in monthly revenue
- Closed more than 100 new accounts generating 60% growth revenue 2014-2019
Territory Sales Manager
Polar Electro Inc.
02.2010 - 04.2014
- Sales technology leader for Universities, Kinesiology programs, coaches, administrators, A.D.’s and K-12 Physical Education curriculums across 11 states
- Performed bi-weekly in-services and product demonstrations promoting brand awareness at trade shows, sporting and coaching events, state and national physical education conventions
- Acquired lowest performing territory and doubled sales volume in 2012
- Recognized as #1 rep in marginal growth for the Education Division 2012-13
- Grew sales in California by 130% totaling $110K in new revenue in 2012
- Drove revenue growth above annual quota in seven western U.S. states from 2012-14
- Provided exceptional support to existing customers, leading to increased repeat business and referrals
Education
Teachers Credential - Single Subject Physical Education and Kinesiology
Bachelor of Arts - Mass Media Communications and Journalism
Skills
- Business Development
- Sales Management
- Product Training
- Problem Solving
- Territory Growth
- Prospecting/Cold Calling
- Data Analysis
- CRM Tools Proficiency
- Sales Closing
- Account Servicing
Accomplishments
- Revenue Growth: Consistently generated 15% YOY revenue growth, earning Diamond status for 5 consecutive years.
- Sales Leadership: Over 4 years of experience in recruiting, coaching, and leading high-performing sales teams to exceed quotas.
- Incentive Trip Winner: Awarded Company’s annual incentive trip in 2024 as a top-producing sales manager nationwide.
- Vested: Achieved “vested” status within the company during the COVID-19 pandemic.
Timeline
Territory Sales Manager - Heartland Payment Systems
09.2019 - Current
Territory Sales Manager - Retriever Payment Systems
04.2014 - 09.2019
Territory Sales Manager - Polar Electro Inc.
02.2010 - 04.2014
Saint Mary’s College of California - Teachers Credential, Single Subject Physical Education and Kinesiology
Sonoma State University - Bachelor of Arts, Mass Media Communications and Journalism
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