Summary
Overview
Work History
Education
Skills
HIGHLIGHTS
Timeline
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Daniel R. Urrea

Albuquerque,NM

Summary

Diligent and talented professional with twelve plus years’ experience with outside alcohol sales, and five plus years of experience managing corporate financial matters. Experience in budgeting, general ledgers, financial statement preparation, and asset/liability management. Effectively worked with both internal and external vendors as part of a management team and has a proven ability to develop a strategic vision and enhance revenues.

Overview

26
26
years of professional experience

Work History

Sales Representative

La Cumbre Brewing Co
12.2013 - 12.2025

As Sales Represntative I built my territory from approximately $300,000 a year to nearly $1,300,000 yearly. Tasked with securing new clientele and managing current clientele. Ensured proper quality control, managed client inventory as well as scheduling and managing customer relations events. I accomplished these tasks by prospecting new accounts using internet searches of, governmental regulatory websites, social media platforms and general internet websites. I was responsible for the initial contact, presentation and closing of new clientele. I fostered and maintained these client relationships through regular market visits, product training and scheduling and managing customer relations events at client locations. I was also responsible for quality assurance of the products as well as the draft dispense systems. Through education of available products, I was able to provide clients with the tools they needed to make informed decisions as to which products to serve, and how to determine if the products met quality standards. I was also tasked with the oversight of the draft dispense system ensuring that it was functioning properly and was properly maintained for quality assurance purposes.

Bartender

La Cumbre Brewing Co.
12.2010 - 10.2013

As bartender at La Cumbre brewing company I was responsible for ensuring a pleasant and enjoyable customer experience while maintaining customer and public safety. I was also tasked as a shift manager overseeing overall service in the tap room ensuring that the employees were following company policy and government regulations. I was also tasked with closing night duties which included but not limited to closing the register completing the end of nigh paperwork.

Manager Finance Operations

Nexicon, Inc.
11.2003 - 06.2010
  • Tasked with the management and allocation of company funds in excess of $3 million a year.
  • Developed and instituted financial relationships, systems and processes in compliance with state, local and federal guidelines.
  • Administered the successful completion of yearly audits of the company’s financial statements along with compliance with Securities and Exchange Commission reporting requirements.
  • Performed successfully as Project Manager for the company’s cross functional product development team responsible for maintaining employee performance ensuring tasks are completed in an efficient and timely manner.
  • Credited with getting the project back on track and improving customer relations and satisfaction.
  • Completed human resources functions including recruitment, hiring and annual evaluation of company employees.
  • Also, experienced in the application for and securing of H-1B and L-1A non-immigrant work visas for company employees.
  • Participated in the maintenance of customer relationships working with NBC Universal and the MPAA (Motion Picture Association of America).

Finance Manager

Cyco.Net, Inc.
12.1999 - 11.2003
  • Drove Company from non-entity to achieving revenues greater than $3 million dollars annually.
  • Developed essential financial relationships, systems and processes for compliance with federal guidelines.
  • Responsible for the management and allocation of company funds in excess of $1.5 million and ensuring compliance with regulatory reporting requirements.
  • Played an integral role in the development and integration of highly automated systems and processes, resulting in highly efficient and cost-effective order processing and shipping methods.

Education

Bachelor’s degree - Business Administration, Finanace

The University of New Mexico
Albuquerque, NM
05.1995

Skills

  • Highly proficient in Microsoft Office Applications such as Excel, Word and Outlook and I also have experience with CRM software applications

HIGHLIGHTS

  • Administered over four annual financial audits of a publicly traded corporation.
  • Responsible for the management and allocation of a multimillion-dollar annual budget.
  • Experienced with SEC reporting requirements and compliance for a publicly traded corporation.
  • Well versed in human resource tasks including securing H-1B and L-1A employment visas.

Timeline

Sales Representative

La Cumbre Brewing Co
12.2013 - 12.2025

Bartender

La Cumbre Brewing Co.
12.2010 - 10.2013

Manager Finance Operations

Nexicon, Inc.
11.2003 - 06.2010

Finance Manager

Cyco.Net, Inc.
12.1999 - 11.2003

Bachelor’s degree - Business Administration, Finanace

The University of New Mexico