Daniel Velasquez
San Antonio
Overview
8
8
years of professional experience
Work History
Director of Marketing & Front of House Shift-Lead
Chic-Fil-A
Kyle
08.2023 - 07.2025
- Developed and executed comprehensive marketing strategies to enhance brand visibility and audience engagement.
- Cultivated relationships with key business and community leaders, enhancing brand reputation locally and increasing store revenue.
- Managed digital marketing campaigns, optimizing performance through A/B testing and data-driven adjustments.
- Oversaw and streamlined shift-operations for improved efficiency during staffing changes
- Trained new employees on front of house policies, procedures, and best practices to ensure consistent service quality.
- Improved shift efficiency by developing and implementing effective scheduling practices.
Office Administrative & Marketing Assistant
Kinetic Kids
San Antonio
10.2019 - 08.2023
- Applied advanced administrative and analytical skills in overseeing day-to-day operational activities.
- Coordinated communications, financial processing, program registration and logistics, and other administrative functions.
- Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
- Managed company social media operations. Maximized advertising efforts by developing content for media relations, public communications, and social media, following content calendars for each platform to establish timely and relevant posts.
- Designed and created marketing materials including campaign e-mail invitations, web content, position statements, and other public communications based on organization's objectives.
Director of Indie Music Programming
UTA Radio
Arlington
10.2017 - 05.2019
- Sourced and curated station's indie music catalog, following current trends in indie music markets.
- Anchored and produced a live, weekly, 2-hour radio show that focused on emerging talent in indie music and live in-studio performances.
- Spearheaded innovative techniques in online marketing promotion and talent booking- growing station's reach worldwide and securing interviews from top artists.
- Analyzed large amounts of industry and social media data to identify current and emerging trends and talent.
Education
Bachelor of Arts - Broadcast Journalism
The University of Texas At Arlington
Arlington, TXMinor - Disability Studies
The University of Texas At Arlington
Arlington, TXSkills
- Detail-Oriented Proactive Facilitator Communicator Resourceful Adaptable
- Experienced in: Community engagement and public relations Social media marketing, trend-spotting, analytics, and fundraising Staff Scheduling and employee management Disability socialization and inclusion strategies Disability history
- Familiar with software: Adobe: Audition, Premier Pro, Rush, Hootsuite Social Media Management, WideOrbit Automation, HotSchedules, and Microsoft Office Suite
Timeline
Director of Marketing & Front of House Shift-Lead
Chic-Fil-A
08.2023 - 07.2025
Office Administrative & Marketing Assistant
Kinetic Kids
10.2019 - 08.2023
Director of Indie Music Programming
UTA Radio
10.2017 - 05.2019
Bachelor of Arts - Broadcast Journalism
The University of Texas At Arlington
Minor - Disability Studies
The University of Texas At Arlington
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