Daniel Wiley

Campaign Operations Lead: Cisco Umbrella Marketing Operations

• Collaborated cross-functionally with marketing, creative, and brand teams to define requirements for, build, and launch customer-facing email campaigns and webinars.
• Determined milestones and measurements of success using an agile work methodology to track progress in a
  fast-paced environment and sustain alignment.
• Oversaw a content management platform, acting as the point-of-contact and owner for all business needs
  requirements, system changes, design requests, etc.

Coordinator: Accenture Innovation Hub Events

• Sourced print studios, catering, event space, etc. for in-person client engagements.
• Drafted client itineraries and session agendas.
• Drove status meetings by overseeing timelines across multiple client engagements and escalating/addressing roadblocks to maintain momentum.
• Tracked budget, spend, and pricing for client engagements.
• Spearheaded client communications and communications involving outside parties.

Business Analyst: Facebook Consumer Marketing Operations

• Worked across Marketing, Creative, Comms Planning, and Data Science to implement a system for campaign management.
• Tracked and reported budget and spending across multiple campaigns, providing visibility to both campaign managers and leadership.
• Gathered requirements from teams to capture cross-functional workflows in the system and to identify business gaps, resulting in more transparency to leads, approval flows, and better adherence to budget.