Daniela Nunez
Hammond,Indiana
Summary
Results-driven marketing professional with expertise in digital marketing, social media management, and marketing analytics. Proven ability to seamlessly manage projects from conception to execution. Seeking to contribute creative insights and data-driven strategies to drive business growth in a dynamic team
Overview
3
3
years of professional experience
Work History
Digital Marketing Project Coordinator Intern
Cummins
06.2022 - 08.2022
- Evaluated and analyzed internal engineering data aggregation tools, identifying inefficiencies and gaps in data accuracy; developed a streamlined process flow for future prognostics models reducing data processing time by 40%
- Spearheaded the creation and delivery of a data-driven presentation, highlighting the distinct advantages of each telematics provider; enabled Cummins to make strategic partnership decisions
- Analyzed sales channel of top telematics partner and coordinated marketing customer assessment discussions for targeting customer marketing plan.
Sales Analyst Intern
Cummins
05.2021 - 08.2021
- Orchestrated the successful promotion of three top releases for 2021, driving a combined value of $665k; collaborated with cross-functional teams to develop compelling marketing assets
- Created product training template aimed at enhancing product awareness within the sales team that reduced turnaround time for the marketing team by 20%
- Produced training materials for first ever sales project which utilizes advanced analytics across all of Cummins
- Led the development and execution of an innovative incentive program, set to increase improvement in sales team engagement and productivity.
Cashier
La Milpa Fresh Market
07.2019 - 08.2020
- Supported 200 customers per shift during the checkout of grocery items
- Ensured the store’s cleanliness and tidiness
- Elevated bilingual communication proficiency by collaborating with diverse team
- Contributed to pricing decisions for new items
- Initiated store opening and closing procedures.
Merchandiser
Kalamazoo Garden Solutions
03.2019 - 07.2019
- Traveled to 3 Walmart locations and maintained garden centers clean and presentable
- Set up and organized new merchandise on displays
- Ensured an attractive appearance of the garden center as a whole.
Education
Bachelor of Business Marketing -
Purdue University
West Lafayette, IN08.2023
Skills
- Marketing Analytics
- Creative Content Development
- Search Engine Optimization
- Training and Development
- Project Coordination
- Market Research
- Stakeholder Engagement
- Project Management
Timeline
Digital Marketing Project Coordinator Intern
Cummins
06.2022 - 08.2022
Sales Analyst Intern
Cummins
05.2021 - 08.2021
Cashier
La Milpa Fresh Market
07.2019 - 08.2020
Merchandiser
Kalamazoo Garden Solutions
03.2019 - 07.2019
Bachelor of Business Marketing -
Purdue University