DANIELA VALLEJO
Davie
Summary
Marketing professional with a Psychology background, combining analytical skills and consumer insights to create engaging campaigns that drive results. Experienced in content creation, social media management, and brand strategy, with a proven ability to adapt quickly and thrive in fast-paced environments.
Overview
3
3
years of professional experience
Work History
City Success Coordinator
FemForce
05.2024 - Current
- Managed social media posting to maintain consistent brand visibility and member engagement.
- Coordinated with venues to secure strategic partnerships, exchanging member access for featured services.
- Communicated and scheduled with members to ensure smooth, well-organized photoshoot sessions.
- Attended photoshoots to guide operations and promote services, generating interest and onboarding new trial clients.
Marketing Assistant
Debt.com
01.2024 - Current
- Oversaw WhatsApp and Facebook campaigns to improve customer reach-out.
- Conducted market research and competitor analysis to inform marketing strategies.
- Assisted team with marketing projects to engage new leads and potential customers.
- Oversaw social media presence and aligned posts with brand identity and trending ideas.
- Prepared social media posts and videos with a focus on viral content strategies.
- Proofread and edited team materials for accuracy, clarity, and style.
- Reviewed internal systems and organized training plans to address areas needing improvement.
- Assisted with influencer campaign efforts by sourcing potential candidates and analyzing their social media presence to ensure alignment with brand standards.
Remote Marketing Assistant
Agree Financial
08.2025 - 11.2025
- Developed and implemented call center flows to optimize customer interactions and lead management.
- Managed mass SMS campaigns, effectively targeting audiences to boost engagement.
- Produced video content designed to attract and convert potential customers.
- Scheduled and coordinated social media posts across multiple channels to maintain a consistent brand presence.
- Created scripts for social media videos for both internal campaigns and influencer collaborations.
Campaign Developer
Plan International
01.2023 - 12.2023
- Engaged individuals in high-traffic retail environments, raising awareness about Plan International’s mission and programs.
- Delivered concise, persuasive presentations to potential donors, effectively generating interest and trust.
- Identified and qualified prospects, achieving 2–3 donor sign-ups per day on average.
- Built rapport through authentic conversations, encouraging long-term commitment and support.
- Adapted communication strategies to different environments and customer flows to consistently meet outreach goals.
Education
BACHELOR'S - PSYCHOLOGY
Florida International University
Miami, FL01.2024
Skills
- Analytics
- Research
- Fundraising
- Social Media
- Digital Marketing
- Customer Service
- Video content creation
- Community management
Certifications
Social Media and E-Marketing Analytics, Florida International University, 2024
Languages
Spanish
Native or Bilingual
Timeline
Remote Marketing Assistant
Agree Financial
08.2025 - 11.2025
City Success Coordinator
FemForce
05.2024 - Current
Marketing Assistant
Debt.com
01.2024 - Current
Campaign Developer
Plan International
01.2023 - 12.2023
BACHELOR'S - PSYCHOLOGY
Florida International University